The Ultimate Guide to Sales Resume Examples in 2019

A great sales resume has a lot to prove. You need to show you have the drive, the skills, and the experience to succeed in the role you’re after. Add the challenge of getting all of this information into a compact package and it’s clear you’ll need all the help you can get.

Good news is we’ve got expert advice, plenty of samples and templates, and even big data analysis to help you get the sales job you deserve. Below you’ll find a breakdown of all the major questions we answer in this guide and who can benefit from it.

See resume example
Andrew Martins
+359 88 888 8888
Los Angeles, CA
SalesSales Overdrive
2015 - Ongoing
Los Angeles, CA
Seconded by national sales manager to support sales teams in other regions and ensure that their quarterly targets were achieved
Led a team of sales and marketing executives in a promotional campaign that resulted in increased sales of $500k and the company exceeding its annual sales targets by 25%
SalesMansa Accessories
2011 - 2015
Los Angeles, CA
Won Sales Person of the Year award for two consecutive years having exceeded all quarterly sales targets by an average of 25% over a twenty-four month period
Increased my territories client base by 30% or $75k year-on-year
Sales AssociateMind IT
2010 - 2011
Los Angeles, CA
Strategic MarketingUniversity of California
2006 - 2010
Los Angeles, CA
3.85 / 4.0
My time
Market Research
Family and Friends
Cold Calling
NegotiationNetworkingRelationship BuildingMaximizing SalesCold CallingForecasting
My Life Philosophy
Potential is not an endpoint but a capacity to grow and learn.Eileen Kennedy-Moore

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How to write a sales resume objective or summary

One often overlooked element of a resume is the objective. The idea is to quickly give the reader some information about who you are and what your goal is. This enhances the rest of the resume by giving it valuable context. So what’s the best way to go about this?

First, if you’ll be using a cover letter with your application, this is where you’re going to want to include this information. You might just want to include a short summary on your resume itself under your name saying something like “Entry level sales associate looking for new opportunities”.

If, on the other hand, you won’t use a cover letter but want to include more information about you and your objectives, a summary section is ideal. This is a short paragraph (emphasis on short) at the top of your resume speaking directly to the reader. It should give information which isn’t easily conveyed in the rest of your resume. Just remember not to repeat yourself.

How should you include sales experience and duties on your resume?

Start by following a similar strategy to the one listed above for sales resume skills. Carefully read the job description to get an idea for what kind of candidate they’re looking for. Then, focus on adding the jobs, and details about those jobs, which show that you have those qualities.

Also make sure you add as many specific details as possible. Focusing on the impact you had by citing hard numbers is far more effective than simply listing your responsibilities for each role. Below you can see how one Enhancv user did this brilliantly.
sales resume experience example

What should your entry level sales resume include?

While an entry level sales resume isn’t going to be able to show success in previous sales roles, there are other ways to show you have what it takes. Focus on demonstrating you have the skills and qualities the job offer is looking for in other ways.

For example, you can talk about previous non-job experience which demonstrates you have sales skills. This could be experience volunteering, participating in a club or other organization, or even a personal story. As long as it helps show you’re right for the job, you don’t necessarily have to limit yourself to only traditional work experience. Also try to show an eagerness to learn. This could be done through and objective or by showing a strong interest in reading or getting a certification in something sales related.

What's the average experience on resumes VS job description for a Sales

avg. experience on resumes
avg. experience on job offers
After we reviewed 114,000 resume examples and job offers, we found the average experience for a sales required by employers is 2.7 years. But experience which appears on sales resumes is around 2.4 years, making sales job applicants slightly under-qualified on average. Don't let this discourage you, though. Often, resumes which are impact oriented have a higher chance than resumes with more experience which are vague. Just follow our advice and you'll be ahead of everyone else.

What keywords and skills should your Sales resume include?

How do you decide what skills to include on your Sales resume? Don’t just list everything you can think of, there’s an art to choosing the most effective skills and presenting them correctly. These are the 4 steps to follow when adding skills to your Sales resume

4 steps to follow when adding skills to your sales resume

  • Begin by carefully reading the job description and writing down all of the skills it mentions.
  • Write down all of your own skills, these could be hard skills like knowing a language or soft skills like working well in groups.
  • See which skills match up (they don’t necessarily have to be exact matches)
  • Think about how you can SHOW that you have these skills by giving examples instead of simply saying that you have them.

Best skills for a Sales resume

The top 5 skills for Sales resumes based on 1,000+ real examples

  • customer service
  • microsoft office
  • training
  • account management
  • retail sales

Top 5 Skills On Resumes vs Job Offers


How to get a referral on LinkedIn for the sales role you want

Relying on nothing but your resume can leave you with less than a 2% chance of getting an interview. As you can see, it’s important to give yourself the best shot possible at getting hired. This includes leveraging personal connections to get referred to a job.

So before you start applying for a new sales role, check your 1st and 2nd degree contacts in both LinkedIn and in any other relevant groups you may belong to. If you don’t have strong connections in the industry you’re looking to establish yourself in, start making them now!

Check out our guide on getting referrals for any job you’re applying for.

Trying to land an interview? Check out more winning resume examples for inspiration.

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