Average resume stats for your industry
Words
391
Pages length
1.7 p
Job titles per resume
Bullet points per job title
10
Experience
4.3 years
Top Skills for Marketing Assistant resume
HARD SKILLS
  1. Google Analytics
  2. Google Ads
  3. Facebook Ads
  4. Wix
  5. Zendesk
SOFT SKILLS
  1. Communication
  2. Creative problem solving
  3. Analytical thinking
  4. Influencing
  5. Team work
Resume Background

Guess the type of people you can work with as a marketing assistant?

Well, Neil Patel, Gary Vee and many others!

That's why your marketing assistant resume should be better than others.

Your resume decides whether you work with Gods-of-marketing. Or, whether you end up being a desk jockey for that no-name-company.

That said, your resume must show that you can:

  1. Charter unknown marketing territories
  2. You can develop yourself deep into any marketing vertical
  3. You're going to be a great asset to the marketing team

Once you're a part of right marketing team - you're set on the path to become a future marketing leader.

We'll help you get there!

While we can't apply for the jobs on your behalf, but, we can always show you how your resume should be.

Here’s what you’ll learn here:

  • A real resume example that shows you what it'll take you to be the winner
  • How to avoid common resume mistakes that gets 90% resumes rejected
  • Write resume sections with best practices using samples for each of these sections
  • Understand resume design and usability for a stand out resume

Looking for related resumes?

How to write a resume for marketing assistant?

Each marketing team has a unique set of roles for a marketing assistant they hire.

That's why you'll customize your resume each time you apply for a job.

Focus on identifying the following from a job description is a good idea:

  1. Do they want some to aid into critical core marketing operations?
  2. Are they an agency that needs you to answer marketing questions to customers?
  3. Are you going to handle marketing tech stack for the team in this role?

What you've identified, it gets easy for you to emphasize important your resume. For example, your resume could:

  1. Speak a lot about your experience of email marketing management
  2. Display that you're a content heavy marketing assistant
  3. Show that you're good with analytics setup and Q&A for clients
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This is how you write a marketing assistant resume

  • Make sure to pick a clean, beautiful [resume template](https://enhancv.com/blog/should-i-use-a-resume-template/)
  • Write a professional looking resume summary
  • Display your marketing and administrative work experience
  • List down your education credentials
  • Craft section to list relevant certifications
  • Add a skills section to make sure hiring managers don't miss out on your important skills

Shape your Marketing assistant resume header the right way!

We've a simple checklist when it comes to resume headers for marketing assistants.

First, make sure that your contact details are right, with a professional looking email.

Next, customize and add certifications next to your name. It reflects that the candidate has a high degree of commitment to the marketing assistant role.

Make sure you add a link to a professional account or personal website. This will show the recruiters that you are contantly engaged in your profession and are keen on following up on trends and best practices. For instance, you can link to your LinkedIn account. It will show them that you are active in your community and it will give them another way of contacting you, or bookmarking your profile for the future. You never know…

Here are two marketing assistant resume samples that do it right and wrong.

JOHN MCDONELL, OMCP, CAP
Marketing Assistant
Phone
Email
LinkedIn.com/johnmcdonell9
Portland, ME
RIGHT
JOHN MCDONELL, OMCP, CAP
Marketing Assistant
Phone
Email
Portland, ME
WRONG

Marketing Administrative Assistant resume summary [with examples]

Communication is a marketing assistant’s forte.

"A hiring manager takes less than 6 seconds to judge a resume" A good resume summary forces them to read your resume beyond those six seconds.

See these two examples below.

2 Entry Level Marketing Assistant resume samples - Summaries

Summary
Recent graduate with a degree in marketing and business administration looking to bring experience in event promotion, digital marketing, and administrative work to bear improving social media and PR as lead channels for Chicago Fitness.
RIGHT

There’s nothing fancy, no long descriptions or lists of accomplishments. It gives valuable context to the resume and tells the reader what kind of marketing assistant you’ll be.

Compare that to this version now

Summary
I’m a recent graduate with some experience in marketing (from internships). I want to try working as a marketing assistant to explore career opportunities within marketing and business administration.
WRONG

Work experience on a Marketing Assistant resume

You've impressed the hiring manager so far on your resume.

Now, build upon the reputation you have and show them that you got relevant work experience.

We see most Marketing Assistant resumes that list work experience like this

Experience
Digital Marketing Assistant
Parkland Systems
Date period
Chicago, IL
Responsible for email marketing.
Ran company events.
Managed company social media.
WRONG

Never do that!

The same resume experience can be re-written with what you achieved. And can rather be like this

Experience
Digital Marketing Assistant
Parkland Systems
Date period
Chicago, IL
Improved email marketing open rates to 55%, bringing the total leads from this channel up to 22% of the company total from 4%.
Conceived of and ran Parkland Volunteering Days once a quarter alongside accompanying PR efforts, helping to improve employee satisfaction and CSR.
Ran Twitter and Facebook social media profiles, improving traffic to the site from these channels by 77% in the first 6 months.
RIGHT

Writing a Marketing Assistant resume no experience

Lack of experience doesn't mean that employers don't value you.

Case in fact, most Marketing Assistants are entry level graduates.

Which also means that you can leverage some past work experiences as well.

The following helps when you lack work experience:

  1. Your past internships around general administrative work
  2. Event management experience
  3. Your marketing related experience(blogging, social media, etc)

Bonus if quantify everything with numbers and business goals that you achieved.

Here is an extensive guide on how to write a resume without work experience.

Resume skills for Marketing Assistant

Once you check-off everything else, you're left with skills and certifications.

Skills show what you can do for them. Even if you never had the opportunity to work on something before.

They also point a mind map for the hiring manager on what else you can contribute. Which establishes you beyond the designated role. Make sure you craft a resume skill section. It is also important to list your soft skills and you technical skills in separate colomns.

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12 Soft skills to include on a Marketing Assistant resume

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14 Technical skills to include on a Marketing Assistant resume

  • Budgeting/accounting
  • CRO, A/B testing, etc.
  • UX design
  • Data analysis (e.g. interpretation, analyzation)
  • Social media management
  • Online marketing apps (e.g. Google Analytics, Hootsuite)
  • Design software (e.g. Photoshop, Canva)
  • Event promotion
  • Event management
  • Marketing Automation
  • CMS (e.g Monday, Asana)
  • SEO
  • Language skills (e.g. bilinguality)
pro tip icon
Pro Tip

Don’t list every possible skill you may have. Always remember that if some piece of information doesn’t add to showing you’re right for the job, then it’s a distraction and a waste of the reader’s time.

How to include your certifications on your resume

Considering the wide variety of potential responsibilities in any marketing assistant role, it’s unlikely you’ll have work experience in them all. Certifications in the resume can play a useful role in filling those gaps.

"How to Explain Employment Gap on Resume"

So, if you’re interested in marketing assistant positions with more administrative responsibilities, consider one of those certifications below. If you’re like to become a digital marketing assistant, focus on the first group of certifications below.

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17 certifications for marketing assistants

  • Google Analytics
  • Google Ads
  • Facebook Advertising
  • Cornell University Digital Marketing Certificate Program
  • The Digital Marketing Institute Certified Digital Marketing Professional
  • Hootsuite Social Media Certification
  • Google’s Digital Garage: Fundamentals of Digital Marketing Certification
  • Market Motive Digital Marketing Certification Program
  • Hubspot Content Marketing Certification
  • Online Marketing Certified Professional (OMCP)
  • Content Marketing Institute Online Certification
  • Copyblogger Certified Content Marketer
  • Hubspot Inbound Marketing Certification
  • Bing Ads Accredited Professional Certification
  • YouTube Certification
  • Duke University Digital Media and Marketing Certificate Program
  • American Marketing Association’s Digital Marketing Certification
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3 additional event management and administrative certifications

  • Certified Meetings Professional (CMP)
  • Certified Event Planning Specialist (CEPS)
  • Digital Event Strategist (DES)

How to write the best marketing assistant resume

  • Know exactly what mix of marketing, PR, assisting, and administrative work is involved in the role and tailor your experience & skills to match it.
  • Include certifications and professional online profiles in your header.
  • Use a professional summary to explain the value you can bring
  • Focus your work experience on actions you took and their impact while quantifying as much as possible.
  • Use certifications to bolster any skill areas where you might be deficient.
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