Average resume stats for your industry
Words
365
Pages length
1.8 p
Job titles per resume
Bullet points per job title
11.9
Experience
9.2 years
Top Skills for Assistant Brand Manager resume
HARD SKILLS
  1. Google Analytics
  2. Wordpress
  3. SEO
  4. HTML
  5. Social Media
SOFT SKILLS
  1. Communication
  2. Creative problem solving
  3. Analytical thinking
  4. Influencing
  5. Team work
Resume Background
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INDUSTRY STATS

According to the U.S. Bureau of Labor Statistics, Assistant Brand Manager positions are at a 10% growth rate, which is as fast as average. With that said, there are currently 316,800 jobs in the market right now. The total number of jobs is expected to increase by 31,800 to 348,600 in the period of 2020-30.

What’s more, the median annual wage for the Assistant Brand Manager jobs was $141,490 in May 2020. The lowest 10% earned less than $74,620, and the highest 10% more than $208,000.

Our conclusion? The Assistant Brand Manager job market is wide open for candidates.

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Top Assistant Brand Manager sections that make the best resume

  • Header
  • Professional summary
  • Experience (with numbers and results)
  • Relevant skills
  • Education
  • Certifications

Writing a job-winning experience section: Assistant Brand Manager resume edition

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Assistant Brand Manager Resume Experience Section: Dos and Don'ts
  • List 4-6 bullet points per position;
  • Include only relevant job experience;
  • Make sure to highlight your strongest skills by focusing on the challenges you’ve faced and the results you’ve achieved;
  • Don’t use buzzwords that carry no meaning;
  • Don’t share confidential information about your previous employers.

If you prefer to be led by example, check out some great Assistant Brand Manager resume experience section snippets below!

Work Experience
Assistant Brand Manager - Middle East
Strat Security
2012-2018
  • Assist the Brand Manager in developing new marketing campaigns aligned with the overall marketing strategies and plans
  • Implement marketing activities which enhance the penetration of contact lenses in the trade channel and assist in creating trade marketing activities
  • Localize and adapt global marketing material and programs to suit our markets
  • Provide brand manager with regular brand tracking information to monitor brand performance versus KPIs and budget tracking
  • Support in agency briefing and execute local agency media strategies and plans
  • Develop and analyze consumer promotion programs
Work Experience
Assistant Brand Manager - Middle East
Movie Intense
2011-2018
  • Assist the Brand Manager in developing new marketing campaigns aligned with the overall marketing strategies and plans
  • Implement marketing activities which enhance the penetration of contact lenses in the trade channel and assist in creating trade marketing activities
  • Localize and adapt global marketing material and programs to suit our markets
  • Provide brand manager with regular brand tracking information to monitor brand performance versus KPIs and budget tracking
  • Support in agency briefing and execute local agency media strategies and plans
  • Develop and analyze consumer promotion programs
Work Experience
Assistant Brand Manager
Inspire Co
2017-2021
  • Serves as the product development liaison between design, production, fabric and sales teams
  • Oversee all aspects of samples including the creation of sample charts, ordering, production, and evaluation while
    engaging with other teams and retailers
  • Prepare product attribute descriptions for retailers and review buyer’s orders to compose a unit
  • Administer all social media, advertising, e‐commerce photos, analyze and examine sales reports of each brand and retailer
  • Assign style numbers and color codes to be entered into company‐wide Blue Cherry PLM system
Work Experience
Assistant Brand Manager
Nixue Root
2011-2018
  • Responsible in brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
  • Planning and execution of all communications and media actions on all channels, including ATL, BTL, online and social media
  • Collaborated with local businesses, ultimately boosting sales and brand awareness by 10%
  • Assisting with product development, pricing and new product launches as well as developing new business opportunities
  • Managing the budget for advertising and promotional items
  • Competitor and customer insights analysis
  • Analysis of sales forecasts and relevant financials and reporting on product sales
Work Experience
Assistant Brand Manager
Thiel - Larson
2015-2019
  • Responsible for product assortment management, incl. but not limited with product update, HP tracking, etc
  • Draft new product forecast, launch plan, dig out unique selling point, etc
  • Tracking competitive activities and new launch product (e.g.: new launch product selling point, social angle, innovations, etc.)
  • Set strategy/direction for PR/digital communications, co-work for ATL/BTL investment and marketing campaign
  • Work with global as well as fashion house for new product innovations for China market
  • Weekly, monthly and quarterly data analysis and communication with global.
  • Report to: Brand Manager, Burberry Beauty, Coty Greater China e-Com Marketing Sr. Executive
Work Experience
Assistant Brand Manager
Altenwerth Group
2015-2019
  • The first person to be employed
  • Set up initial working infrastructure
  • Manage Distributors - from 0 stores to more than 25 major accounts
  • Penetrate Indonesian Market - from 0 to 50,000 case per month
  • Learnt that to start something you need to start from nothing.
Work Experience
Assistant Brand Manager - Nutrela Soya
Schmeler LLC
2012-2014
  • New product development: collaborate with cross functional
    teams ( packaging, operations and R & D) to design, develop and
    launch high protein flour, honey and blended oils under Nutrela
  • Assisted senior brand manager in planning and executing a 360
    degrees campaign with Nutrela's new positioning "Healthy Rehna
    Simple hai" that led to highest ever sales volume of Nutrela Soya in FY 2018-19
  • Digital: Re-launched the nutrelahealth.com website with a new layout,
    design and content, manage activities across social media along with
    a digital agency.
  • Events: Work closely with activation agencies to organize events such
    as Nutrela Culinary festival, product samplings, distributor meets,
    product launch across key markets throughout the year.
  • BTL: Plan and execute activities across key markets to increase brand
    visibility such as transit media branding, Uber branding, hoardings etc.
  • Consumer interface: resolve consumer queries/complaints received
    through the call centre/social media/website in a timely manner.
  • Research: Collaborate with research agencies to understand
    consumer perception towards Nutrela. Worked on projects like brand
    track and brand re-positioning study through consumer household
    visits.
  • Analyze competition activities and prices on a weekly basis across key markets for Nutrela.
Work Experience
Assistant Brand Manager - Nutrela Soya
Bode - Jones
2016-2017
  • New product development: collaborate with cross functional
    teams ( packaging, operations and R & D) to design, develop and
    launch high protein flour, honey and blended oils under Nutrela.
  • Assisted senior brand manager in planning and executing a 360
    degrees campaign with Nutrela's new positioning "Healthy Rehna
    Simple hai" that led to highest ever sales volume of Nutrela Soya in
    FY 2018-19
  • Digital: Re-launched the nutrelahealth.com website with a new layout,
    design and content, manage activities across social media along with
    a digital agency.
  • Events: Work closely with activation agencies to organize events such
    as Nutrela Culinary festival, product samplings, distributor meets,
    product launch across key markets throughout the year.
  • BTL: Plan and execute activities across key markets to increase brand
    visibility such as transit media branding, Uber branding, hoardings
    etc.
  • Consumer interface: resolve consumer queries/complaints received
    through the call centre/social media/website in a timely manner.
  • Research: Collaborate with research agencies to understand
    consumer perception towards Nutrela. Worked on projects like brand
    track and brand re-positioning study through consumer household
    visits.
  • Analyze competition activities and prices on a weekly basis across
    key markets for Nutrela.
Work Experience
Global Assistant Brand Manager - Dove Skin Cleansing
Bode - Jones
2012-2014
  • Responsible for the European Dove Bar Portfolio (leading core relaunch and innovation plan)
  • NRM analysis of key EU markets to uncover opportunities and re-shape overall Dove EU portfolio
  • Lead adaptation of Global core campaign in EU and Israeli markets
  • Deployment and coordination of Global marketing strategies in IT, Nordics, Benelux
Work Experience
Regional Assistant Brand Manager
Jaskolski, Waelchi and Yundt
2015-2017
  • Successfully initated & executed a comprehensive Market Research for 2 local brands over a period of 6 months.
  • Extensive analysis to highlight key white gaps in the market and unlock category & brand growth opportunities to deliver to consumer needs through launching 20 New Product Innovations
  • Developed a 2-year strategy to further strengthen brand equity & positioning accross the region
  • Assessing the emerging competitive environment on a monthly basis to generate impactful marketing strategies
  • Spearhead packaging design changes by working closely with creative & design agencies
  • Lead project launches and worked closely with the cross functional teams (packaging, NPI, R&D, production) to deliver project in a timely and efficient manner

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PRO TIP

Show off real numbers that display your accomplishments in past roles. Instead of listing out your responsibilities as Assistant Brand Manager, talk about the measurable impact you made to their business. Did you boost their revenue? Increase customer retention? Mention your proudest points on your resume.

Action Verbs for your Assistant Brand Manager Resume

The Enhancv team went through thousands of Assistant Brand Manager resumes that have helped people get hired at their dream companies. Here are some of the best power words used by these top applicants:

An Impressive Skills Section for Your Assistant Brand Manager Resume

Checklist icon
Writing a skills section that stands out:
  • Check the job advert for keywords that you can use: this will help you pass ATS;
  • Focus on relevant and valuable skills that will support your application;
  • Make sure to include both hard and technical skills, leaving soft skills for other sections of your Assistant Brand Manager resume;
  • Don’t list skills you don’t have.
Top Skills for your Assistant Brand Manager resume
HARD SKILLS

Google Analytics

Wordpress

SEO

HTML

Social Media

SOFT SKILLS

Communication

Creative problem solving

Analytical thinking

Influencing

Team work

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PRO TIP

Add a Talent Section to your resume, where you can pick your top 3 soft skills and describe how you used them to complete a project or balance departmental communication.

what to write in your resume header
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CHECKLIST For Your Assistant Brand Manager Resume Header
  • Your name and surname in a legible and larger resume font
  • The job title you’re applying for or your current job title as a subheading to your name
  • Link to your portfolio or online profile, such as LinkedIn
  • Address (City and State for the US; just your city for rest of the world)
  • Email address
  • Headshot (required or welcomed in the EU; not required and sometimes frowned upon in the US)

Stick to popular email providers such as Gmail or Outlook. And use these professional formats to create your username:

  • first.last@gmail.com
  • last.first@gmail.com
  • firstlast@gmail.com
  • f.last@gmail.com
  • first.l@gmail.com
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PRO TIP

Include a link to your portfolio in your Assistant Brand Manager resume header. Most companies will require that you include one in your resume, and even if they don’t, it’s an excellent opportunity to directly show them your proudest projects.

The Assistant Brand Manager Resume Summary: Tips and Tricks

what to write in your resume summary
Checklist icon
Making a strong first impression:
  • Keep your summary section short and easy to read; avoid long sentences;
  • Highlight your total years of experience in the field;
  • Mention 1-2 of your biggest achievements and strengths;
  • Add a couple of keywords from the job advert.
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Resume Summary Formula:
Resume Summary Formula: [Adjective] [job title] with [number] years of experience in [industry], a proven ability to [relevant, measurable skills], and a strong background in [relevant context of your work experience] seeks a position as [the job title you’re applying for].
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PRO TIP

Your summary section should act as a brief but informative introduction to your experience section. In this section you should go into more depth about what you have done, and how you did it.

Assistant Brand Manager Resume: A Strong Education Section

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What to include in your education section:
  • Your highest education degree (incl. major, duration, name of institution);
  • A bit more about the certifications you’ve got (if they are relevant to what you’re applying for);
  • Some extracurricular activities that have helped you develop and strengthen your skills;
  • If you’re an entry-level applicant: Relevant courses and projects.
certifications icon
Top Certifications for your Assistant Brand Manager resume
certification image
Personal Branding: Personal Brand Building | Fame & Success!

Grow Your Personal Brand with a Global Brand Manager with Fortune 100 Experience & an MBA from the #1 Branding School

certification image
Personal Branding Mastery: The System To Reinvent Yourself!

The EASY step-by-step system for building your personal brand like a PRO and skyrocket your income, impact and influence

certification image
Intro to Branding

What Is A Brand?

certification image
Business Branding: The Complete Course Part 1 - Strategy

Build A Strategic Brand From The Ground Up, To Catapult Your Marketing Impact

certification image
Branding & Brand Management: Branding Strategy Brand Tactics

Branding Guide MBA Level : Brand Management, Branding Strategy, Brand Building | #1 Branding Course from top MBA F100 XP

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PRO TIP

If you hold a certain major and a minor, your majors should be mentioned first.

Assistant Brand Manager Resume: How to Choose the Right Format

The content of your resume is necessary for showcasing your expertise, skills, and education. Great formatting, on the other hand, is essential for highlighting your attention to detail, creativity, and ability to stand out.

There are three basic resume formats to choose from:

Which one of these you choose depends on a couple of things, but most importantly: the industry and your level of experience.

The reverse-chronological resume format, for example, is great if you’re an Assistant Brand Manager with many years of experience and no career gaps. It doesn’t really matter if your company of choice is a multinational corporation or an early-stage startup – this resume format is considered to be a safe bet.

If you’re someone with little or no experience, however, we advise you to go for a functional skills-based resume format. It focuses on skills, competencies, and education, rather than experience. This makes it great for entry-level applicants, career changers, and graduate students.

And if you’re tired of traditional formats and want to go over the top when it comes to your application, the combination or hybrid resume format is here to help. Here, you can focus on both your experience and your skills, there’s even space for you to highlight your most spectacular personality traits. If you want to give a modern feel to your Assistant Brand Manager resume, this resume format is just what you need. Add a ‘my life philosophy’ section for additional bonus points!

Looking for ways to perfect your Assistant Brand Manager resume layout and style?

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PRO TIP

Test your draft Assistant Brand Manager resume by sending it out to peers and mentors in your circles. Ask them to review it as if they are hiring you for a project and implement the feedback afterwards.

Your Assistant Brand Manager Resume: Other Sections to Include

Tired of resumes that focus only on your professional side? Want to show you’re an actual human being with a real personality that goes beyond your work experience? Then add some other sections to your Assistant Brand Manager resume!

Depending on the industry, company, and position, you can go for a more creative or less creative approach. Choose 1-2 of the following:

Making Your Assistant Brand Manager Resume Shine

In a pile of boring black and white resumes, a creative Assistant Brand Manager application feels like a breath of fresh air. And trust us, recruiters love this.

There are two ways to add a splash of creativity to your resume. You can either go for a creative layout (bright colors, modern fonts, etc.) or add some creative sections (e.g. ‘what my typical day looks like’).

It’s up to you! Just make sure to keep the position, company, and industry in mind. Otherwise, you risk going over the top. And that’s not always a good idea.

day of my life on resume   Enhancv resume section

What Makes a Great Assistant Brand Manager Resume: Key Takeaways

  • Choose a resume layout that sends the right message across and fits your current career situation;
  • Create a resume header that shows your desired job title, and easy to find contact numbers;
  • Be specific about your experience, accomplishments and future goals in your summary;
  • Feature detailed metrics and specific examples that show the impact you made in your previous roles when describing your experience;
  • List soft skills backed by examples;
  • Add all of your technical skills and certifications that you have and match the job description;
  • Show off a dash of personality in your resume that will demonstrate your culture fit and the right mix of hard and soft skills.

Looking to build your own Assistant Brand Manager resume?

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Author image
Volen Vulkov
Volen Vulkov is a resume expert and the co-founder of Enhancv. He applies his deep knowledge and experience to write about career change, development, and how to stand out in the job application process.