Creating a layout which establishes your own ‘brand’ will tell companies that you can effectively market. This will really catch their eye.
Creative thinking and commercial awareness are essential on a creative marketing resume
As a creative marketer, it doesn’t take a genius to figure out that creativity is essential in a successful creative marketing resume.
You are solutions-orientated, and results-driven. You use your creative thinking to drive effective and impactful product campaigns or brand launches.
But your creative thinking doesn’t operate in isolation. You use your commercial awareness and lateral thinking to analyse and determine what is needed for a specific client.
Use your resume to show the hiring manager that you can transform a business with unique direction.
In your resume you can show this by:
- Describing how you have driven creative projects from start to finish
- Explain how you collected and collated data and contributed to creative briefs
- Reference the programs you used to gain insight into your client base (Google Analytics)
- Write about the effects of this research, what impact did this have?
- Referring to the software you used to bring your creativity to life
Write about these capabilities in more depth in your summary and experience sections.
We’ll go through this now.
Writing a stellar creative marketing resume summary
Your resume summary is a vital component of your resume. It will either illustrate you as a marvelous marketer, or a driveling fool.
Make sure its not the latter.
Use this section to create a comprehensive and informative overview of you as a person.
Your skills, achievements, experience and personality.
Reference that award-winning marketing campaign you worked on. Explain that you are an expert in safeguarding a brand’s essence while taking it to the next level.
Express this all in a few sentences.
Remember, be concise, but make sure you shine.
3 Creative Marketing Resume Samples - Summary
Here are some samples of creative marketing resume summary sections: