Average resume stats for your industry
Words
376
Pages length
1.9 p
Job titles per resume
Bullet points per job title
8.7
Experience
8.4 years
Top Skills for Branding Manager resume
HARD SKILLS
  1. Google Analytics
  2. Wordpress
  3. SEO
  4. HTML
  5. Social Media
SOFT SKILLS
  1. Communication
  2. Creative problem solving
  3. Analytical thinking
  4. Influencing
  5. Team work
Resume Background
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INDUSTRY STATS

According to the U.S. Bureau of Labor Statistics, Branding Manager positions are at a 10% growth rate, which is as fast as average. With that said, there are currently 316,800 jobs in the market right now. The total number of jobs is expected to increase by 31,800 to 348,600 in the period of 2020-30.

What’s more, the median annual wage for the Branding Manager jobs was $141,490 in May 2020. The lowest 10% earned less than $74,620, and the highest 10% more than $208,000.

Our conclusion? The Branding Manager job market is wide open for candidates.

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Top Branding Manager sections that make the best resume

  • Header
  • Professional summary
  • Experience (with numbers and results)
  • Relevant skills
  • Education
  • Certifications

How to craft the perfect Branding Manager resume experience section

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Perfecting the Experience Section: Branding Manager Resume Checklist:
  • Be careful with bullet points: use no more than 4-6 per position;
  • Mention only positions that are relevant to the job you’re applying for;
  • List your experience in chronological or reverse-chronological order;
  • Highlight your results by using numbers – e.g. percentage increase/decrease in an important metric that’s followed by - your hard work;
  • Use action words whenever possible… but more on that below.

Need examples? We looked through thousands of Branding Manager resumes and gathered some examples of what the ideal experience section looks like. Check them out below!

Work Experience
Employer Branding Manager
Schmeler and Sons
2012-2018
  • Building a strong brand, inside and outside the organization, according to the Company’s mission & principles
  • Support, coordinate, and lead focused employer brand projects and strategies across the Company
  • Managing internal & external Employer Branding/Recruitment Marketing events
  • Build compelling employer marketing content that attracts targeted candidates
  • Managing the onboarding process
  • Running part of monthly company meetings with Brand/HR and relevant updates
  • Act as a subject matter expert for all EB-related topics. Spread EB knowledge among the employees
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PRO TIP

Show off real numbers that display your accomplishments in past roles. Instead of listing out your responsibilities as Branding Manager, talk about the measurable impact you made to their business. Did you boost their revenue? Increase customer retention? Mention your proudest points on your resume.

Action Verbs for your Branding Manager Resume

Recruiters go through tens of resumes every day. You obviously need to make yours stand out if you want to get that dream job. The easiest way to do this is by using action verbs. They give depth and clarity to your resume, which won’t go unnoticed.

Impressing Recruiters with a Top Branding Manager Resume Skills Section

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Checklist for an impressive Branding Manager resume skills section:
  • List both hard and technical skills that are important for the role;
  • Check what the job description says and add some keywords based on that;
  • Focus only on relevant skills;
  • Try not to list things such as “communication”; rather, highlight your soft skills in other sections of your Branding Manager resume.
Top Skills for your Branding Manager resume
HARD SKILLS

Google Analytics

Wordpress

SEO

HTML

Social Media

SOFT SKILLS

Communication

Creative problem solving

Analytical thinking

Influencing

Team work

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PRO TIP

Add a Talent Section to your resume, where you can pick your top 3 soft skills and describe how you used them to complete a project or balance departmental communication.

what to write in your resume header
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CHECKLIST For Your Branding Manager Resume Header
  • Your name and surname in a legible and larger resume font
  • The job title you’re applying for or your current job title as a subheading to your name
  • Link to your portfolio or online profile, such as LinkedIn
  • Address (City and State for the US; just your city for rest of the world)
  • Email address
  • Headshot (required or welcomed in the EU; not required and sometimes frowned upon in the US)

Stick to popular email providers such as Gmail or Outlook. And use these professional formats to create your username:

  • first.last@gmail.com
  • last.first@gmail.com
  • firstlast@gmail.com
  • f.last@gmail.com
  • first.l@gmail.com
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PRO TIP

Include a link to your portfolio in your Branding Manager resume header. Most companies will require that you include one in your resume, and even if they don’t, it’s an excellent opportunity to directly show them your proudest projects.

Crafting a Strong Summary for Your Branding Manager Resume

what to write in your resume summary
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Checklist: the perfect Branding Manager resume summary section
  • Add a couple of keywords from the job description;
  • Mention some of your most valuable skills and characteristics;
  • Highlight your top achievements (and add numbers!);
  • Use no more than 3-5 sentences to guarantee readability and keep - the hiring manager interested.
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Resume Summary Formula:
Resume Summary Formula: [Adjective] [job title] with [number] years of experience in [industry], a proven ability to [relevant, measurable skills], and a strong background in [relevant context of your work experience] seeks a position as [the job title you’re applying for].
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PRO TIP

You’re not going to get hired simply because of a good summary or objective. However, your recruiter can bump you up in front of similarly experienced candidates who didn’t demonstrate such passion and drive.

An Impressive Education Section: Branding Manager Resume

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Branding Manager Resume: Education Section Checklist
  • Highlight your highest education degree;
  • Include the degree subject, year of graduation, and institution name;
  • Mention some of the awards you’ve received during your studies;
  • List your certifications (incl. the body that’s issued them);
  • Entry-level positions: Give preference to courses that are relevant to the position.
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Top Certifications for your Branding Manager resume
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Branding & Brand Management: Branding Strategy Brand Tactics

Branding Guide MBA Level : Brand Management, Branding Strategy, Brand Building | #1 Branding Course from top MBA F100 XP

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Personal Branding: Personal Brand Building | Fame & Success!

Grow Your Personal Brand with a Global Brand Manager with Fortune 100 Experience & an MBA from the #1 Branding School

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Personal Branding: Strengthen Your Professional Reputation

Stand out to hiring managers, land your next promotion, and reach more clients

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Business Branding: The Complete Course Part 1 - Strategy

Build A Strategic Brand From The Ground Up, To Catapult Your Marketing Impact

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Intro to Branding

What Is A Brand?

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PRO TIP

If you hold a certain major and a minor, your majors should be mentioned first.

The Right Format for Your Branding Manager Resume

When it comes to formatting your Branding Manager resume, there are certain things you need to keep in mind. These include your level of expertise, your total years of experience, and the position and company you’re applying for, to name a few.

You can choose between three basic resume formats:

The reverse-chronological format is just that – all your experience listed in a reverse-chronological way. It’s great for experienced professionals who have been in the industry for many years and have no career gaps.

The functional skills-based resume, on the other hand, focuses on skills, education, and personality traits, rather than experience. This makes it great for graduates, people with less experience, or bigger career gaps. The idea is to show you’re the perfect match without putting too much emphasis on your lack of relevant experience.

If none of these sound suitable, go for a hybrid (or combination) resume. It’s a mix of experience, skills, and personality traits. It’s also considered modern and innovative because of its non-traditional structure and sections. Here, you can add details about what your typical day looks like or what your life philosophy is. In short, the hybrid resume format shows who you are, both as a professional and as an individual.

More tips on perfecting your resume style and layout:

Read this: Ways to make your Branding Manager resume stand out

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PRO TIP

Sometimes you’ll want to go after a job which requires more experience than you have. Instead of using a typical Branding Manager resume layout, you can use a creative layout. Getting noticed is the most important challenge and a creative resume layout might help you get invited for an interview as most of other accountants have boring resume designs.

More sections worth adding to your Branding Manager resume

If the industry, company, and position you’re applying for allow for that, you could include other sections in your Branding Manager resume. By doing this, you’ll show the recruiter that you’re a real human and not a robot.

Here are some ideas:

The Right Kind of Creativity for your Branding Manager Resume

Several years ago, everyone preferred keeping a safe distance from creative resumes. Today, adding creativity to your CV is considered cool, innovative, and one of the best ways to stand out.

You can add a creative section that describes your typical day or even go for a colorful creative template. No matter what you choose, make sure to keep the position, company, and industry in mind. Otherwise, you risk looking silly.

day of my life on resume   Enhancv resume section

What Makes a Great Branding Manager Resume: Key Takeaways

  • Choose a resume layout that sends the right message across and fits your current career situation;
  • Create a resume header that shows your desired job title, and easy to find contact numbers;
  • Be specific about your experience, accomplishments and future goals in your summary;
  • Feature detailed metrics and specific examples that show the impact you made in your previous roles when describing your experience;
  • List soft skills backed by examples;
  • Add all of your technical skills and certifications that you have and match the job description;
  • Show off a dash of personality in your resume that will demonstrate your culture fit and the right mix of hard and soft skills.

Looking to build your own Branding Manager resume?

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Author image
Volen Vulkov
Volen Vulkov is a resume expert and the co-founder of Enhancv. He applies his deep knowledge and experience to write about career change, development, and how to stand out in the job application process.