How to write a Marketing Manager resume experience section?
What every marketing manager resume needs to include is a strong list of professionally presented experience. Let’s take a look at how to do that.
Be Specific!
Your experience section is often the one a potential employer looks at first. So keep in mind that the rule of a thumb is to show rather than tell. Make each bullet point of your marketing manager resume experience section count, mentioning the impact you had in your previous positions. Make sure every point is accompanied with a concrete example. So don’t just say you’re great at social media advertising, demonstrate it.
Not just logical, but chronological too!
We talked about how your experience needs to be impact-oriented. To improve it even more, start selecting which experience to include in your marketing manager resume. Keep in mind that it's best to keep it chronological. That means starting from the most recent position and continue further down. Also, carefully curate what experience you show (don’t just overwhelm the reader with everything you’ve ever done). The key here is to make tough choices and only include what a recruiter wants to see.
What's the average experience on resumes VS job description for a Marketing Manager?
After we reviewed 114,000 resume examples and job offers, it appeared that an average experience for a marketing manager required by employers is 3.8 years. But experience which appears on marketing manager resumes is 2.9 years, making marketing managers slightly underqualified. Don't let this discourage you, though. Often, resumes which are impact oriented have a higher chance than resumes with more experience which are vague. Just follow our advice and you'll be good to go.
Average Experience On Resumes vs Job Offers
2yrs9mo
avg. experience on resumes
vs.
3yrs8mo
avg. experience on job offers
Source: enhancv.com
Cause and Effect - Tell them how you made a difference!
Potential employers want to know what difference you'd make if you joined their company. The easiest way to show it to them is share it on your marketing manager resume. As we already covered that it's more important than ever to write what impact you had in every bullet point of your marketing manager experience. The competition for good jobs is higher than ever, so don't let the best opportunity slip away.
Unique content ideas for a Marketing Manager resume
Recruiters and hiring managers read hundreds of resumes every day. That's why you need to make your marketing manager resume stand out in the sea of others. That means showing your personality, not just your professional experience. Recruiters and hiring managers are far more likely to remember a candidate who seems like a genuine person and not a robot. You can do this by including your passions, favorite books, or even your life philosophy. These little improvements will make you more relatable.
Tell them what you’re proud of!
What are you most proud of? It's a difficult question but including the answer to it in your marketing manager resume can make a huge difference. This section will help you show more about your personality, attitude, and character, especially if you don't have years of experience behind your back. You can share a story about overcoming hardship, learning an important life lesson, or just a triumph you had that means a lot to you. Either way, this is one of the best places to make your marketing manager resume really stand out.
Writing a resume can feel quite overwhelming. We hope our guide for a marketing manager resume will help you with writing a resume to be confident in in 2019.
