Average resume stats for your industry
Pages length
1.8 p
Job titles per resume
Bullet points per job title
4.2 years
Top Skills for Assistant Marketing Manager resume
  • Google Analytics
  • Wordpress
  • SEO
  • HTML
  • Social Media
  • Communication
  • Creative problem solving
  • Analytical thinking
  • Influencing
  • Team work
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According to the U.S. Bureau of Labor Statistics, Assistant Marketing Manager positions are at a 10% growth rate, which is as fast as average. With that said, there are currently 316,800 jobs in the market right now. The total number of jobs is expected to increase by 31,800 to 348,600 in the period of 2020-30.

What’s more, the median annual wage for the Assistant Marketing Manager jobs was $141,490 in May 2020. The lowest 10% earned less than $74,620, and the highest 10% more than $208,000.

Our conclusion? The Assistant Marketing Manager job market is wide open for candidates.

Top Assistant Marketing Manager sections that make the best resume

  • Header
  • Professional summary
  • Experience (with numbers and results)
  • Relevant skills
  • Education
  • Certifications

How to write a Assistant Marketing Manager resume experience section

Assistant Marketing Manager Resume’s Job Experience Checklist:

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  • Use 4-6 bullet points per job title;
  • Don’t go further than a decade behind when describing your job history, unless you’re applying for an executive position;
  • Combine job responsibilities as well as achievements with numbers in results when you describe your past work;
  • Start each sentence with a power verb and avoid overused buzzwords;
  • Use either C-A-R or S-T-A-R methodology, when describing your experience.

The work experience samples below come from real Assistant Marketing Manager resumes that got people hired at top companies. You can use them as an inspiration to build your own resume:

Work Experience
Assistant Marketing Manager - Internship.
Cogent Data
  • Supporting in Managing the overall digital marketing communication for LG Electronics products.
  • Ensure all digital activities are executed efficiently.
  • Maintain and improve blogger & social media partnerships to empower brand image.
  • Monitor digital marketing campaigns with creative and media agencies.
  • Reporting weekly & monthly digital marketing performance of the company and its competitors.
  • Organize and manage events, conferences and product launches as per budget.
  • Support Top management and business units to reach the target PR Value.
  • Analyse & report media coverage and industry updates.
  • Maintain and improve relationship with key Journalists and Social Media influencers.
Work Experience
Assistant Marketing Manager
Miller - Windler
  • Manage the marketing activities for Five Guys UAE including liaising with social media, PR, and creative agencies and reporting back to the Five Guys global team
  • Support in conceptualizing, developing and implementing the annual Corporate/Destination marketing plans in line with business objectives and drive the overall strategy for City Walk and Dubai Harbour
  • Implement innovative brand campaigns and concepts that will increase attractiveness of the allocated assets and work closely with and support the retail marketing team to achieve our objectives
  • Brief in requirements and support in managing creative, PR, and social media agencies to develop and produce content in line with the brand guidelines of the destination/s brand and Meraas
  • Track the relevant corporate destination marketing budget
  • Prepare activity reports covering the campaigns, activations, social media, media and PR performances
  • Support all destination business units including the different sectors of Retail, Hospitality, Real Estate and L&E ensuring synergies with the marketing and company objectives i.e. for City Walk, liaise with La Ville Hotel, L&E assets such as The Green Planet, Roxy Cinemas and Coca-Cola Arena and the City Walk resident's community management team
  • Manage the marketing activities related to our partnership with Visa
  • Support other business units such as Hala China with their marketing needs
Work Experience
Assistant Marketing Manager
Inspire Co
  • Supervise agencies develop and implement agreed marketing initiatives for promoting premium services and revamp corporate website
  • Oversee update of digital content and work with IT for enhancement of application system in order to ensure an efficient delivery of updated
  • Maintain a close business relationship with existing business partners for a continued support to various marketing initiatives
  • Keep abreast of market trend in the application of technology for enhancing core value proposition
Work Experience
Assistant Marketing Manager
McClure, Leuschke and Balistreri
  • Assist in the development of ATL and BTL marketing strategy in a measurable plan and budget
  • Develop strategic plan on various digital platforms that help promote product and corporate image including social media, website, e-newsletter..etcs
  • Supervise agencies and in-house production unit to develop and implement agreed marketing initiatives for promoting premium services
  • Track and monitor KPI performances, evaluate user behavior and adjust digital marketing plan accordingly
Work Experience
Assistant Marketing Manager
Littel Group
  • Research product offering and competition to develop effective marketing strategies.
  • Represented company at Techtextil Exibition Mumbai, 2021.
  • Developing Innovative product solutions grounded in clear understanding of client's needs.
  • Handling export of companies product to international client and business partners of the company.
  • Responsible for marketing management, outstanding business follow ups, drafting documents, customer relations, international client handling and contacting potential business partners.
  • Handling companies leads through eximaps-the dollar business website.
  • Preparation of various documents for commercial and regulatory purpose.
  • Partnering with internal stakeholders to define marketing programme requirements.
Work Experience
Assistant Marketing Manager
Innovation Modular
  • Plan, implement and execute Carlist.my’s consumer, trade and digital marketing strategy across Malaysia
  • Constantly engage stakeholders to maximise brand awareness, recognition and favourability
  • Develop, produce and sustain high-end collateral and marketing materials that reflect iCar Asia’s premium products
  • Collate and maintain accurate contact lists of clients
  • Develop customized retention and engagement strategies for stakeholders
  • Determine and execute communication strategies including ATL & BTL advertising and channels
  • Foster excellent relationships with internal & external stakeholders
  • Build and nurture strategic partnerships
  • Work closely with various departmental teams to ensure they are well equipped with relevant information
  • Communicate well-articulated product and service offerings, key proposition, benefits and messages to internal and external stakeholders
  • Plan and manage consumer, trade and digital marketing campaign budgets
  • Manage creative production of online and offline marketing assets, graphic design, web development and eDMs from the initial concept to finalized production and execution
  • Conduct thorough research on iCar’s clients, and clearly and concisely convey findings to market
Work Experience
Assistant Marketing Manager - GrabCar
Bravura Inc
  • Create and define GrabCar’s brand strategy, including positioning, brand architecture and value proposition
  • Develop GrabCar’s brand voice, ensuring consistency across all collaterals and touchpoints
  • Write reports, specification and creative briefs
  • Manage external agencies, vendor and partners
  • Assisting GrabCar head and Head of Marketing in developing and executing GrabCar specific marketing plans encompassing advertising campaigns, PR events and digital marketing while ensuring brand consistency
  • Build and manage marketing tactical campaigns, PR, content, partnership and event calendars
  • Perform data analysis and provide thought leadership based on consumers insights
  • Develop and manage co-marketing partnerships
Work Experience
Assistant Marketing Manager
  • Introduced CV Showcase recruitment solution to 50+ companies
  • Developed the candidate base from 4000 to 7500+ to date.
  • Handled Two events - 1 International and 1 Local to date.
Work Experience
Assistant Marketing Manager
Admire Arts
  • Assisting in overall management and operations of the Marketing Department.
  • Participate in local and international educational road-shows for branding and recruiting.
  • Being part of the team that developed new programmes and courses.
  • Handle customers’ walk-ins, call-ins, and e-mail inquiries.
  • Assist students on the future and the pathways.
  • Prepare road-shows / activity schedules, advertisements schedules and manpower schedules.
  • Coordinate articles write-up.
  • Being in the selection committee (to select new students) for every intake.
Work Experience
Assistant Marketing Manager, Molson Canadian
Smash Tech
  • Developed and executed key elements of the Molson Canadian marketing and communications plans including media, on-premise and retail channels, social and digital media, and the activation of various sponsorship partnerships including NHL and Hockey Canada
  • Led the creative development and execution of marketing campaigns, packaging updates and consumer promotions with five (5) agency partners
  • Led the brand approval process for in-case promotions including the 2016 Stanley Cup Rings, in collaboration with both on-premise and retail within the national channel marketing team
  • Owned the development and communication of a monthly analysis of business performance for one (1) region providing key insights and recommendations
pro tip icon

Check the Assistant Marketing Manager job description for inspiration. Look for similarities between your employer’s values and your experience.

Action Verbs for your Assistant Marketing Manager Resume

At Enhancv, we went through countless Assistant Marketing Manager resumes and uncovered which are the unique words people use to spice up their resumes. Forget about buzzwords - use these power words instead to make your experience section shine.

Assistant Marketing Manager Resume Skills’ Tips & Tricks to Impress Recruiters

Resume Skills Section Checklist:

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  • Ensure your hard skills section (including technologies) are exactly matching the job description.
  • Don’t simply list your soft skills. Apply the “show, don’t tell” principle - let your job achievements speak for themselves.
  • Find a way to showcase your skills beyond the skills section.
  • Your resume’s skill section is important to ATS systems - so don’t skip it.
Top Skills for your Assistant Marketing Manager resume
  • Google Analytics
  • Wordpress
  • SEO
  • HTML
  • Social Media
  • Communication
  • Creative problem solving
  • Analytical thinking
  • Influencing
  • Team work
pro tip icon

When describing your experience, don’t go too far from its terminology. Recruiters use ATS systems to filter resumes based on them having certain keywords, so make sure you use at least a few keywords mentioned in the job description.

what to write in your resume header

CHECKLIST For Your Assistant Marketing Manager Resume Header

icon book open

  • Your name and surname in a legible and larger resume font
  • The job title you’re applying for or your current job title as a subheading to your name
  • Link to your portfolio or online profile, such as LinkedIn
  • Address (City and State for the US; just your city for rest of the world)
  • Email address
  • Headshot (required or welcomed in the EU; not required and sometimes frowned upon in the US)

Stick to popular email providers such as Gmail or Outlook. And use these professional formats to create your username:

  • first.last@gmail.com
  • last.first@gmail.com
  • firstlast@gmail.com
  • f.last@gmail.com
  • first.l@gmail.com
pro tip icon

Include a link to your portfolio in your Assistant Marketing Manager resume header. Most companies will require that you include one in your resume, and even if they don’t, it’s an excellent opportunity to directly show them your proudest projects.

Assistant Marketing Manager Resume Summary Best Practices

what to write in your resume summary

Checklist: What to include in your Assistant Marketing Manager resume summary:

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  • Years of experience;
  • Highlight top 3 skills and proficiencies;
  • One big professional accomplishment you’re most proud of, that you can tie with the aforementioned skills;
  • Use short, direct sentences - but no more than three - to keep the HRs interested.
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Resume Summary Formula:

Resume Summary Formula: [Adjective] [job title] with [number] years of experience in [industry], a proven ability to [relevant, measurable skills], and a strong background in [relevant context of your work experience] seeks a position as [the job title you’re applying for].
pro tip icon

You’re not going to get hired simply because of a good summary or objective. However, your recruiter can bump you up in front of similarly experienced candidates who didn’t demonstrate such passion and drive.

Listing Your Education, Certifications and Courses

Resume Education Section Checklist:

icon book open

  • Ensure your hard skills section (including technologies) are exactly matching the job description.
  • Don’t simply list your soft skills. Apply the “show, don’t tell” principle - let your job achievements speak for themselves.
  • Find a way to showcase your skills beyond the skills section.
  • Your resume’s skill section is important to ATS systems - so don’t skip it.

Top Certifications for your Assistant Marketing Manager resume

Certification Image
Become a Product Marketing Manager | Product Management
Product Marketing Strategy : Marketing New Product : Product to Market : Product Promotion : New Product Launch Strategy
Certification Image
Digital Marketing Masterclass - 23 Marketing Courses in 1
Learn Social Media Marketing, Facebook Marketing, Content Marketing, YouTube Marketing, Email Marketing, SEO, Branding+
Certification Image
Become a CRM Manager: overview for Email Marketing starters!
Salary, chances and challenges: What's it like to work as a CRM Manager and how to become one? A course by a Head of CRM
Certification Image
Digital Marketing Course For Managers & Entrepreneurs
Complete Understanding Of Digital Marketing Platforms To Create A Digital Marketing Strategy For Your Company & Brand
Certification Image
Instagram Marketing for Virtual Assistants
How to grow your Instagram account on autopilot
pro tip icon

If you hold a certain major and a minor, your majors should be mentioned first.

Assistant Marketing Manager Resume: Additional Writing & Formatting Tips

There are three basic resume formats you can choose from:

The most optimal format for your particular case will depend on your years of experience, as well as whether you’re switching industries or not.

Reverse chronological resumes are best suited for experienced individuals who are sticking to their industry. The experience section takes a central place, and its bullets contain your responsibilities and achievements, coupled with numbers and results.

Functional resumes are used by less experienced jobseekers or career changers. Note that it’s not a format that recruiters prefer, as most are used to the classic chronological alignment. Instead of a list of job titles, functional resumes focus on your skills, and through what experiences you gained them.

Hybrid resumes are great for both experienced and entry-level candidates, as well as career changers. They combine the best of both worlds - most often in a double column format, where one side of the content is focused on your experience, whereas the other - on your skills, strengths, and proudest moments.

Assistant Marketing Manager Resume Summary best practices

Here are more resume tips regarding your layout and style:

To take it a step further, check out how your resume can stand out without leaning too much on the creative side.

pro tip icon

Test your draft Assistant Marketing Manager resume by sending it out to peers and mentors in your circles. Ask them to review it as if they are hiring you for a project and implement the feedback afterwards.

Other sections to include in your resume

Depending on the type of company (corporation or start-up; innovative or traditional), job seniority level and your location, you may want to include more sections to your Assistant Marketing Manager resume:

Assistant Marketing Manager Resume: How to Make Yours More Creative & Stand Out

When you send your resume to a potential employer, chances are it's the fiftieth one they've seen that day. That's why you need to make your Assistant Marketing Manager resume stand out for the right reasons. That means showing your personality, not just your professional experience. Employers are far more likely to remember a candidate who seems like a genuine person and not a robot. Do this by including your passions (which is also a great place to demonstrate skills on a resume), share your favorite books, or even what your usual day looks like.

day of my life on resume - Enhancv resume section

What Makes a Great Assistant Marketing Manager Resume: Key Takeaways

  • Choose a resume layout that sends the right message across and fits your current career situation;
  • Create a resume header that shows your desired job title, and easy to find contact numbers;
  • Be specific about your experience, accomplishments and future goals in your summary;
  • Feature detailed metrics and specific examples that show the impact you made in your previous roles when describing your experience;
  • List soft skills backed by examples;
  • Add all of your technical skills and certifications that you have and match the job description;
  • Show off a dash of personality in your resume that will demonstrate your culture fit and the right mix of hard and soft skills.
Volen Vulkov Avatar
Volen Vulkov
8 minute read
Updated on 2022-03-25

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