Top Marketing Account Manager sections that make the best resume
- Header
- Professional summary
- Experience (with numbers & results)
- Relevant skills
- Education
- Certifications
Writing a job-winning experience section: Marketing Account Manager resume edition
Marketing Account Manager Resume Experience Section: Ultimate Checklist
- Use no more than 4-6 bullet points per position;
- List relevant positions and situations that add value to your application;
- Describe situations, tasks, actions, and results (the S-T-A-R method);
- Remember to include numbers in whatever form you like (e.g. the number of projects you’ve finished);
- Begin each bullet point with an action verb.
If you prefer to be led by example, check out some great Marketing Account Manager resume experience section snippets below!
- Increased client website traffic by 40% through successful implementation of SEO strategies.
- Managed and optimized paid search campaigns on LinkedIn and Google, resulting in a 25% increase in click-through rate.
- Generated $1.2M in revenue through successful email marketing campaigns for clients.
- Developed and maintained positive relationships with key stakeholders, resulting in a 95% client retention rate.
- Produced detailed analytical reports for clients, providing insights and recommendations for improvement.
- Managed a portfolio of 15+ clients, ensuring their needs were met and exceeded.
- Collaborated with cross-functional teams including designers and developers to deliver high-quality work on time and within budget.
- Assisted in the successful implementation of SEO strategies, resulting in a 30% increase in website traffic for clients.
- Managed email marketing campaigns for clients, resulting in a 20% increase in open rates.
- Conducted market research and provided insights for clients, contributing to the development of successful marketing campaigns.
- Assisted in the production of detailed analytical reports for clients, highlighting key metrics and providing recommendations for improvement.
- Collaborated with cross-functional teams including designers and developers to deliver high-quality work on time and within budget.
- Coordinated with the Account Manager on a weekly basis to ensure the timely execution of marketing campaigns resulting in a 20% increase in ROI.
- Reviewed outstanding marketing campaigns with the Account Manager to coordinate next steps on approval, resulting in a 15% reduction in turnaround time.
- Approved and managed budgets of $5M+ annually, ensuring compliance with OEM standards and local business intricacies.
- Provided weekly and monthly ROI reporting to the Account Manager resulting in improved transparency and decision-making for future campaigns.
- Worked with Marketing Service Representatives to push Market Drivers along in the production process resulting in a 30% reduction in turnaround time.
- Reviewed Campaign Pipeline to alert the Account Manager if there were any Market Drivers pushed back needing approval, resulting in a 25% reduction in delays.
- Managed ongoing service retention Market Drivers resulting in a 10% increase in service retention rates.
- Assisted in completing open support tickets weekly with the Account Manager resulting in a 20% reduction in ticket backlog.
- Coordinated with the Account Manager to ensure timely execution of marketing campaigns resulting in a 15% increase in ROI.
- Assisted in the review of outstanding marketing campaigns with the Account Manager to coordinate next steps on approval.
- Managed Market Drivers approvals using a spreadsheet, ensuring compliance with OEM standards and local business intricacies.
- Assisted in the management of ongoing service retention Market Drivers resulting in a 5% increase in service retention rates.
- Provided additional support to the Account Manager, including updating offers for Owner Touch notifications and reviewing open support tickets.
- Managed end-to-end client relationships for a diverse portfolio of clients.
- Delivered digital marketing activities to promote clients' products and services, resulting in a 25% increase in online conversions.
- Produced detailed analytical reports for clients, providing insights and recommendations for optimization.
- Managed email marketing campaigns, achieving a 40% open rate and 15% click-through rate.
- Implemented SEO and paid search activities resulting in a 30% increase in organic traffic and a 20% decrease in cost-per-click.
- Assisted in the implementation of SEO and PPC strategies resulting in a 15% increase in organic traffic and a 10% decrease in cost-per-click.
- Developed and executed email marketing campaigns, achieving a 35% open rate and 12% click-through rate.
- Managed and monitored social media accounts and produced monthly reports, identifying opportunities for improvement.
- Conducted market research and provided insights to the team.
- Assisted in the execution of digital marketing campaigns, including email marketing and social media management.
- Conducted market research and assisted in theproduction of monthly reports, providing insights and recommendations.
- Developed and maintained client relationships, ensuring timely and efficient delivery of projects.
- Monitored and reported on website analytics using Google Analytics.
PRO TIP
In writing your Marketing Account Manager resume, you will no doubt want to list your previous duties - as you should. But steer clear of just listing your duties, instead of your achievements. Make your resume stand out by communicating what you have done, and not merely what the job needed you to do.
Action Verbs for your Marketing Account Manager Resume
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Writing a Strong Skills Section for Your Marketing Account Manager Resume
Writing a skills section that stands out:
- Check the job advert for keywords that you can use: this will help you pass ATS;
- Focus on relevant and valuable skills that will support your application;
- Make sure to include both hard and technical skills, leaving soft skills for other sections of your Marketing Account Manager resume;
- Don’t list skills you don’t have.
Top skills for your marketing account manager resume
Google Analytics
SEO/SEM
Social Media Advertising
Content Management Systems
Project Management
Data Analysis
Microsoft Excel
Email Marketing
HTML/CSS
PPC Advertising
Client Relationship Management
Communication
Time Management
Teamwork
Problem Solving
Leadership
Creativity
Negotiation
Adaptability
Attention to Detail
PRO TIP
Avoid getting sidetracked by Applicant tracking software by including a tech skills' section matching the job description and your own qualifications.
Marketing Account Manager resume header: tips, red flags, and best practices
Marketing Account Manager resume summary checklist:
- Mention your position and total years of experience in the field;
- Highlight 1-2 of your top achievements;
- Go for shorter sentences and keep them to the point – don’t include anything that doesn’t support your application;
- Add 2-4 keywords present in the job description.
Resume summary formula:
PRO TIP
You’re not going to get hired simply because of a good summary or objective. However, your recruiter can bump you up in front of similarly experienced candidates who didn’t demonstrate such passion and drive.
Recommended reads:
Marketing Account Manager Resume Format 101
If a couple of years ago Marketing Account Manager resumes could be text files with no graphic elements, today’s recruiters need a bit more to remember you.
And yet, you can still choose between three basic resume formats:
- Reverse-chronological resume format;
- Functional skills-based resume format;
- Combination (or Hybrid) resume format.
But when it comes to choosing the right format for your Marketing Account Manager resume, there are two factors to keep in mind: your experience and whether you’re looking for an industry change.
The reverse-chronological format is the most common one. That being said, it gives recruiters exactly what they’re used to in terms of order and information. However, it’s not suitable for applicants with employment gaps or not enough experience.
We at Enhancv suggest the functional skills-based resume format for people with limited work experience who find reverse-chronological resumes irrelevant. This format showcases the applicant’s most significant accomplishments, skills, and strengths.
Here are more resume tips regarding your layout and style:
- Clear and legible 12p resume font size;
- Use 10’’ resume margins - that’s default for a great resume design;
- Use a one-page template resume length if you’ve got less than 10 years of experience; otherwise, opt for a two-page resume;
- Save your resume as PDF before sending it to the recruiter.
To take it a step further, check out how your resume can stand out without leaning too much on the creative side.
