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5 B2B Product Manager Resume Examples...

5 B2B Product Manager Resume Examples & Guide for 2024

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Top B2B Product Manager sections that make the best resume

  • Header
  • Professional summary
  • Experience (with numbers & results)
  • Relevant skills
  • Education
  • Certifications

What to include in your B2B Product Manager resume experience section

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Perfecting Your B2B Product Manager Resume Experience Section:
  • Focus on results, not responsibilities;
  • Use 4-6 bullet points per position;
  • List only positions that are relevant to what you’re applying for;
  • Include at least some form of quantitative data – it can be linked to the number of people you’ve managed or the - percentage decrease in costs that’s followed from your work - you decide;
  • Choose action verbs over buzzwords.

Use the examples below to build your own experience section!

Work Experience
B2B Product Manager
XYZ Company
2020-01 2022-12
  • Drove 50% YoY revenue growth by launching a new B2B product line targeting small businesses.
  • Led cross-functional teams to launch 10 new B2B products and features, resulting in a 30% increase in customer satisfaction.
  • Increased B2B customer retention rate by 25% through the development and implementation of a comprehensive customer success program.
  • Reduced B2B customer churn rate by 20% by identifying and addressing pain points through customer research and feedback analysis.
Work Experience
Senior Product Manager
ABC Inc.
2016-05 2019-12
  • Led the ideation and launch of a new e-commerce platform, resulting in a 40% increase in online sales revenue.
  • Managed the development of a new online education platform, which attracted over 500,000 users within the first 6 months of launch.
  • Improved user engagement and retention by 30% through the implementation of targeted product enhancements based on user research and feedback.
  • Coordinated with cross-functional teams to conduct A/B testing and optimize product features, resulting in a 25% increase in conversion rates.
Work Experience
B2B Product Manager
XYZ Tech
2019-01 2021-06
  • Grew product revenue from $0 to $2M ARR in 18 months
  • Conducted market research to identify target customer segments and prioritize product features
  • Managed cross-functional teams of engineers, designers, and marketers to execute on product roadmap
  • Developed pricing strategy and conducted pricing experiments to optimize revenue and customer acquisition
  • Implemented customer feedback program to gather user feedback and drive product improvements
Work Experience
Senior Product Manager
ABC Software
2016-05 2018-12
  • Increased revenue for the portfolio by 25% through pricing optimization and feature enhancements
  • Led a cross-functional team of developers, designers, and QA engineers to deliver product releases on time and on budget
  • Developed product roadmaps and prioritized features based on customer feedback and market trends
  • Conducted competitive analysis and market research to inform product strategy
  • Collaborated with sales and marketing teams to develop go-to-market strategies and sales enablement materials
Work Experience
Product Manager
DEF Solutions
2014-09 2016-04
  • Increased customer retention by 15% through development of customer success program and implementation of NPS surveys
  • Launched a new product that generated $500K in revenue in the first year
  • Managed product roadmap and prioritized features based on customer feedback and business objectives
  • Collaborated with sales and marketing teams to develop go-to-market strategies and sales enablement materials
  • Developed pricing strategy and conducted pricing experiments to optimize revenue and customer acquisition
Work Experience
Product Marketing Manager
Zipongo
2019-01-01 2022-01-01
  • Conducted end-to-end hypothesis generation and data analysis resulting in the creation of successful marketing campaigns.
  • Collaborated with Sales and Customer Success teams to develop product demos, webinars, and trainings resulting in a 15% increase in customer retention.
  • Identified key market trends and influenced product and marketing roadmaps resulting in a 10% increase in market share.
Work Experience
Product Marketing Consultant
XYZ Consulting
2016-01-01 2018-01-01
  • Led the development of successful marketing campaigns that increased customer engagement by 35%.
  • Created pricing models and business cases resulting in a 15% increase in profitability.
  • Developed training materials and delivered training sessions to Sales and Customer Success teams resulting in a 20% increase in deal size.
Work Experience
Marketing Analyst
ABC Corporation
2014-01-01 2016-01-01
  • Conducted market research and identified key customer insights resulting in the creation of effective messaging and sales collateral.
  • Analyzed data to identify market trends and opportunities resulting in a 10% increase in market share.
  • Collaborated with Sales team to develop and deliver effective sales presentations resulting in a 20% increase in deal size.
pro tip icon
PRO TIP

Don't make the same mistake everyone else does. What we mean is, don't list your B2B Product Manager job responsibilities instead of your achievements. Recruiters know what you do. They want to know what kind of difference you can bring to their company. Focus on what you've accomplished.

Action Verbs for your B2B Product Manager Resume

When it comes to applying for a job, there’s one thing you need to remember (it’s valid for both your resume and your cover letter). Use action verbs! They give your application more depth, prove you’re able to take action, and also help you showcase your strengths!

Impressing Recruiters with a Top B2B Product Manager Resume Skills Section

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B2B Product Manager Resume Skills Section Checklist:
  • Match your hard skills to the job description;
  • Add keywords to pass applicant tracking systems;
  • Don’t list soft skills such as ’teamwork’ – rather, mention how they’ve helped you gain success in some other sections of your B2B Product Manager resume;
  • List only skills you actually have, keep lying out of the picture.
Top skills for your b2b product manager resume
HARD SKILLS

Product Strategy

Market Research

Competitor Analysis

Data Analysis

Agile Methodologies

Product Development

Project Management

User Experience Design

Prototyping

Software Development

SOFT SKILLS

Leadership

Collaboration

Communication

Problem Solving

Critical Thinking

Adaptability

Innovation

Decision Making

Empathy

Negotiation

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PRO TIP

When picking skills to feature in your resume, make sure they'll be relevant to the position you’re applying to. The point of listing skills is for you to stand out from the competition. Stay away from repetitive, meaningless skills that everyone uses in their resumes. Or else, they’ll backfire and make you look like an average candidate.

what to write in your resume header
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Things to include in your B2B Product Manager resume summary:
  • Your total years of experience in the industry;
  • 2-3 of your most remarkable achievements so far;
  • How your experience relates to the position you’re applying for;
  • A very brief description of your strengths.
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Resume summary formula:
Resume Summary Formula: [Adjective] [job title] with [number] years of experience in [industry], a proven ability to [relevant, measurable skills], and a strong background in [relevant context of your work experience] seeks a position as [the job title you’re applying for].
pro tip icon
PRO TIP

Highlight specific past projects that you’re most proud of in your summary. It sets an excellent tone for the rest of your resume. You can talk about all of your former jobs in your work experience section later on.

A Professional Format for Your B2B Product Manager Resume

There are some aspects worth taking into consideration when choosing the format of your B2B Product Manager resume. These include the position and company you’re applying for, your total years of experience, whether you’ve been through some employment gaps, and so on.

Generally speaking, there are three basic resume formats for you to choose from:

The reverse-chronological resume format is just that: all your jobs listed in a reverse-chronological way, starting from the most recent and moving backward. It’s great for highly experienced professionals with over 10 years in the industry behind their backs. The reason for this: it’s almost entirely focused on experience and achievements.

The functional skills-based resume format, on the other hand, is just the opposite. It’s based on your skills, personality, and expertise. It highlights what you’re capable of even when you don’t have sufficient work experience. This makes it great for students, recent graduates, or people with larger career gaps.

If neither of these sounds like you, go for the combination resume format. It’s a combination of the best characteristics of other formats, which makes it great for showcasing different aspects of your career and education. It also gives you plenty of options to choose from – in terms of colors, structure, and sections.

Don’t miss our resume format checklist:

Looking for more tips? Check out our job-winning guide for crafting a resume that gets you remembered!

b2b product manager resume example

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