5 Regional Sales Representative Resume Examples & Guide for 2023

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According to the U.S. Bureau of Labor Statistics, Wholesale & Manufacturing Sales positions are at a 5% growth rate, which is slower than average. With that said, there are currently 1,625,700 jobs in the market right now. The total number of jobs is expected to increase by 77,600 to 1,703,300 in the period of 2020-30.

What’s more, the median annual wage for the Wholesale & Manufacturing Sales jobs was $65,420 in May 2020. The lowest 10% earned less than $31,950, and the highest 10% more than $129,200.

Our conclusion? The Wholesale & Manufacturing Sales job market is wide open for candidates.

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Top regional sales representative sections that make the best resume

  • Header
  • Professional summary
  • Experience (with numbers and results)
  • Relevant skills
  • Education
  • Certifications

Writing a strong regional sales representative experience section

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Regional sales representative resume experience section: ultimate checklist
  • Use no more than 4-6 bullet points per position;
  • List relevant positions and situations that add value to your application;
  • Describe situations, tasks, actions, and results (the S-T-A-R method);
  • Remember to include numbers in whatever form you like (e.g. the number of projects you’ve finished);
  • Begin each bullet point with an action verb.

Check out the examples below when building your experience section. They will help you stand out!

Work Experience
Regional Sales Representative
Hahn Inc
  • Managing 116 accounts within North, Central and Latin America
  • Encouraging long-term strategic relationships with private and public sector organizations
  • Creating and executing account strategies with Sales Engineers and Channel Partners to maximize business results and opportunities
  • Understanding each customer's security infrastructure and strategic goals
  • Actively pursuing Sandler Bronze Certification
Work Experience
Regional Account Manager
ABC Manufacturing
2018-02 2021-03
  • Achieved 30% sales growth in the first year of managing the East Anglia & North London territory
  • Developed relationships with key distributors such as Jewsons, Dulux, Crown Paints, and Huws Gray to increase market share
  • Successfully increased the revenue from existing accounts by 20% by providing excellent customer service and support
  • Prospected and closed deals with new clients to expand the customer base, resulting in £900k in new business
  • Tracked and managed all sales activities in Salesforce to ensure accurate forecasting and pipeline management
Work Experience
Trade Counter Sales
XYZ Builders Merchants
2015-06 2018-02
  • Achieved the highest sales in the region for three consecutive quarters by actively promoting products and offering solutions to customers
  • Improved customer satisfaction by 30% through delivering a high level of service and building rapport with clients
  • Developed and executed promotional campaigns that resulted in a 15% increase in sales revenue
  • Maintained detailed records of customer orders and inventory levels, ensuring the timely delivery of orders
  • Collaborated with other departments to streamline processes, leading to a 10% reduction in order fulfillment time
Work Experience
Internal Sales Representative
LMN Construction Supplies
2013-09 2015-06
  • Achieved 120% of sales targets, generating £1.2M in revenue within the first year
  • Maintained a 90% customer retention rate by providing exceptional customer service and timely follow-up
  • Implemented a new sales strategy that increased the number of daily outbound calls by 20%, leading to a 30% increase in sales
  • Collaborated with the marketing team to develop new product initiatives and promotional campaigns, resulting in a 25% increase in sales revenue
  • Maintained detailed records of all sales activities in the CRM system, ensuring accurate reporting and forecasting
Work Experience
Regional Account Manager
ABC Access Products
2018-01 2022-03
  • Achieved £1.2M in sales revenue in the North West region within the first year
  • Successfully increased sales by 30% YoY by identifying and targeting new customer segments and creating customized product offerings
  • Maintained and grew existing relationships with distributors such as Jewsons, Dulux, Crown Paints, and Huws Gray, as well as buying groups like NBG
  • Managed sales pipeline and tracked activities using Salesforce, resulting in a 20% increase in productivity
  • Regularly collaborated with marketing team to develop and execute successful product launch campaigns, resulting in increased brand awareness and sales
  • Managed a busy travel schedule, regularly visiting customers and prospects 4 days a week, with occasional overnight stays
Work Experience
Internal Sales Representative
XYZ Building Supplies
2015-07 2018-01
  • Consistently exceeded monthly sales targets by 15% through upselling and cross-selling products and services
  • Improved customer satisfaction rates by 25% through effective communication and problem-solving
  • Developed and maintained strong relationships with key accounts through regular communication and site visits
  • Created and executed successful sales campaigns, resulting in a 10% increase in revenue
  • Trained new hires on product knowledge and sales techniques, resulting in improved performance and increased productivity
  • Managed and tracked customer information using Salesforce, resulting in improved organization and increased efficiency
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The person reading your Regional Sales Representative resume will be busy, make sure you never waste their time with fluff.

Action verbs for your regional sales representative resume

Instead of simply mentioning your tasks, share what you have done in your previous positions by using action verbs. For example, instead of saying “Client communication”, go for “Communicated with X number of clients weekly”. Use these power words and make your application shine!

Writing a strong skills section for your regional sales representative resume

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Checklist for your regional sales representative skills section:
  • Include all relevant skills from the job description to pass ATS;
  • Focus on skills that show your expertise;
  • List your technical skills in a clear and concise manner;
  • Leave room for transferable skills related to teamwork, communication, negotiation, and conflict management.
Top Skills for your Regional Sales Representative Resume


MS Office



Cold Calling

Business Development

Customer Service

Project Management


Relationship Building

Time Management


Research / Information Gathering.

Critical Thinking

Problem Solving.

Tech Savvy


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Add a Talent Section to your resume, where you can pick your top 3 soft skills and describe how you used them to complete a project or balance departmental communication.

what to write in your resume header
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Checklist for your regional sales representative resume header
  • Your name and surname in a legible and larger resume font
  • The job title you’re applying for or your current job title as a subheading to your name
  • Link to your portfolio or online profile, such as LinkedIn
  • Address (City and State for the US; just your city for rest of the world)
  • Email address
  • Headshot (required or welcomed in the EU; not required and sometimes frowned upon in the US)

Stick to popular email providers such as Gmail or Outlook. And use these professional formats to create your username:

  • first.last@gmail.com
  • last.first@gmail.com
  • firstlast@gmail.com
  • f.last@gmail.com
  • first.l@gmail.com
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Include a link to your portfolio in your Regional Sales Representative resume header. Most companies will require that you include one in your resume, and even if they don’t, it’s an excellent opportunity to directly show them your proudest projects.

The ideal summary for your regional sales representative resume

what to write in your resume summary
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Mastering the summary section: checklist
  • Mention the total years of experience you have in the field;
  • Focus on 2 to 3 of your top achievements;
  • Highlight the things that make you the best fit for the position;
  • Go for short, easy-to-read sentences to keep the recruiter’s attention.
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resume summary formula:
Resume Summary Formula: [Adjective] [job title] with [number] years of experience in [industry], a proven ability to [relevant, measurable skills], and a strong background in [relevant context of your work experience] seeks a position as [the job title you’re applying for].
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Your summary section should act as a professional taster. Use it wisely. Effectively convey your professional profile and let the hiring manager know that if they hire you, they won’t be disappointed. Make sure to include keywords from the job description too! Elaborate on your abilities further in your experience section. Again, cater to the job description.

Things to include in your regional sales representative resume education section

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Regional sales representative resume education section checklist:
  • Mention your highest education degree;
  • Add the duration of your course and the institution you attended;
  • List the awards you’ve received during your studies;
  • Feature your certifications if they are relevant to the position;
  • Entry-level positions: Share more about projects and classes.
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Top Certifications for your regional sales representative resume
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Sales Training: Practical Sales Techniques

Sales Hacking: Essential sales skills, sales strategies and sales techniques to sell just about anything!

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Sales Representative - From Beginner to Advanced

An external sales course for sales representatives calling on outlets such as retailers & wholesalers

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Sales Training: How To Close More Sales

Closing Sales: Sales Training Course: Sales Skills; Selling Techniques; Sales Strategies for B2B, B2C Direct Sales

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Sales Machine: The Sales Training B2B Master Course

Learn Sales Strategies & Sales Techniques to Sell ANYTHING for Entrepreneurs, Startup, B2B Sales, & Business Development

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Business Development & B2B Sales for Startups- Sales Valley

The Complete Startup Playbook for Business Development & B2B Sales to learn Lead Generation, Pitching, & Closing Deals.

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If you hold a certain major and a minor, your majors should be mentioned first.

Formatting your regional sales representative resume

What’s worse than a .docx resume? A resume with a poorly chosen format.

In general, there are three basic resume formats we advise you to stick with:

Choosing between them is easy when you’re aware of your applicant profile – it depends on your years of experience, the position you’re applying for, and whether you’re looking for an industry change or not.

The reverse-chronological resume format is just that – all your relevant jobs in reverse-chronological order. It’s great for applicants with lots of experience, no career gaps, and little desire for creativity.

When working with less experienced applicants, we suggest the functional skills-based resume format. It’s great for recent graduates or people with large career gaps. Functional skills-based resumes focus on your personality, the skills you have, your interests, and your education. Ultimately, the idea is to show you’re the perfect fit without putting too much emphasis on your work experience (or lack thereof).

If you’re in the middle or are generally looking to make your resume feel more modern and personal, go for the combination or hybrid resume format. It offers the best of both worlds by combining sections focused on experience and work-related skills and at the same time keeping space for projects, awards, certifications, or even creative sections like ‘my typical day’ and ‘my words to live by’.

Regional Sales Representative Resume Formatting Checklist

To take it a step further, check out how your resume can stand out without leaning too much on the creative side.

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If you feel that you don’t have high chances in a particular company, due to lack of relevant experience, then you can still consider using a creative layout. That might help you get noticed and invited for an interview, as most of the other applicants will have boring resume designs.

Additional sections for your regional sales representative resume

In some cases, especially when it comes to entry-level positions, adding more sections beyond the usual ‘experience’, ‘skills’, and ‘education’ works well in your favor. Such additional sections will help you paint a fuller picture of who you are in the recruiter’s head.

Here’s a list of fun yet informative additional sections for your resume:

Making your regional sales representative resume creative

We know too well that recruiters go through tons of resumes every day. The worse part is, they often need to hire people for different positions and teams. So how do you make yourself stand out in such cases?

By adding a dash of creativity to your Regional Sales Representative resume. It can be in the form of a colorful layout, a section describing your typical day, or even a picture of your favorite book – you decide!

Just make sure that the levels of creativity match the industry, company, and position you’re applying for.

day of my life on resume   Enhancv resume section

What makes a great regional sales representative resume: key takeaways

  • Choose a resume layout that sends the right message across and fits your current career situation;
  • Create a resume header that shows your desired job title, and easy to find contact numbers;
  • Be specific about your experience, accomplishments and future goals in your summary;
  • Feature detailed metrics and specific examples that show the impact you made in your previous roles when describing your experience;
  • List soft skills backed by examples;
  • Add all of your technical skills and certifications that you have and match the job description;
  • Show off a dash of personality in your resume that will demonstrate your culture fit and the right mix of hard and soft skills.

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