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5 Territory Sales Representative Resume Examples & Guide for 2024

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All resume examples in this guide

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According to the U.S. Bureau of Labor Statistics, Store, Retail, & Product Sales positions are at a -1% growth rate, which is little to no change. With that said, there are currently 4,092,900 jobs in the market right now. The total number of jobs is expected to decrease by -26,800 to 4,066,100 in the period of 2020-30.

What’s more, the median annual wage for the Store, Retail, & Product Sales jobs was $27,320 in May 2020. The lowest 10% earned less than $10.18 per hour, and the highest 10% more than $27.70 per hour.

Our conclusion? The Store, Retail, & Product Sales job market is facing competition due to decreasing demand.

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Top territory sales representative sections that make the best resume

  • Header
  • Professional summary
  • Experience (with numbers and results)
  • Relevant skills
  • Education
  • Certifications

What to include in your Territory Sales Representative resume experience section

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Territory sales representative resume experience section checklist:
  • Use at least 3 and no more than 7 bullet points per position;
  • Make your experience sound relevant to what you’re applying for;
  • Combine responsibilities, results, and critical situations that you’ve handled well;
  • Show that you’re willing to take up on challenges;
  • Include numbers in any form you like.

Looking for some real experience section examples? We’ve gathered the best Territory Sales Representative resume samples to help you. Check them out before building your own resume!

Work Experience
Territory Sales Representative
Eco Focus
  • Manage sales distribution of cross-functional 3M products through Key Acct Distributor within $16MM sales territory, including Southern California, Arizona, New Mexico, and Utah responsibility
  • Educate, influence, and provide value to every customer. Ask questions to better understand business needs, find innovative 3M solutions, and work with distributor teams to successfully implement at end-user level.
  • Results: Consistently exceeded all quarterly sales goals, ranking as a Top 3 performer on team in 2018 and 2019
  • Contributed $1.6MM in annual sales revenues by developing relationships with both distributor reps and customer accounts and applying a consultative sales approach

Work Experience
Territory Sales Representative
ABC Stone Solutions
01/2019 12/2021
  • Delivered 25% YoY revenue growth for the Phoenix territory through successful acquisition of new clients and repeat business.
  • Established strong customer relationships resulting in 85% customer retention rate.
  • Managed a pipeline of 50+ leads at any given time and consistently achieved monthly sales targets.
  • Developed and executed sales strategies resulting in 15% increase in market share.
  • Collaborated cross-functionally with national and commercial sales, order entry, estimating, and installation leadership to deliver on project objectives and metrics.
  • Consistently demonstrated strong core values and success behaviors in approach to work and leadership.
Work Experience
Sales Representative
XYZ Building Supplies
01/2016 12/2018
  • Generated $1.5 million in revenue within the first year by identifying and cultivating new business opportunities.
  • Developed and maintained strong customer relationships resulting in 90% customer retention rate.
  • Consistently achieved monthly sales targets and exceeded quarterly sales quotas by 20%.
  • Collaborated with cross-functional teams to streamline sales processes and improve customer experience.
  • Consistently demonstrated strong communication, negotiation, and problem-solving skills.
Work Experience
Territory Sales Representative
ABC Building Materials
2018-01 2022-12
  • Achieved 25% year-over-year growth in new sales and new clients in assigned territory
  • Developed and maintained strong foundational relationships with customers, resulting in a 30% increase in repeat business
  • Exceeded financial goals for the territory by 15%, delivering on strategic objectives and projects
  • Demonstrated cross-functional leadership with national and commercial sales, order entry, estimating and installation leadership to ensure seamless delivery of products and services
  • Managed a pipeline of 50+ prospects and converted 30% of leads into new business
Work Experience
Outside Sales Representative
DEF Stone Solutions
2016-02 2017-12
  • Generated $1.2 million in revenue from new and existing accounts in first year
  • Managed a portfolio of 40+ accounts and achieved a 25% increase in repeat business
  • Negotiated and closed 10+ large deals, resulting in $500,000+ in new business
  • Developed and implemented a successful lead generation strategy, resulting in a 20% increase in new business
  • Collaborated with cross-functional teams to ensure timely delivery of products and services and customer satisfaction
Work Experience
Sales Associate
GHI Building Supply
2014-06 2016-01
  • Achieved 120% of sales targets in first year, exceeding company expectations
  • Developed and maintained strong customer relationships, resulting in a 40% increase in repeat business
  • Assisted in the development of new sales strategies and tactics, resulting in a 15% increase in new business
  • Collaborated with cross-functional teams to ensure seamless delivery of products and services
  • Received multiple awards for outstanding performance and customer service
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Don't make the same mistake everyone else does. What we mean is, don't list your Territory Sales Representative job responsibilities instead of your achievements. Recruiters know what you do. They want to know what kind of difference you can bring to their company. Focus on what you've accomplished.

Action verbs for your territory sales representative resume

Finding what the unique words for your Territory Sales Representative position are is difficult. That’s why the Enhancv team went through thousands of resumes that got people hired at top companies. Forget about sounding boring. These action words will help you showcase your strongest personality traits in the most intriguing way possible!

Top Territory Sales Representative Skills for Your Resume

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Territory sales representative resume skills section checklist:
  • Match your hard skills to the job description;
  • Add keywords to pass applicant tracking systems;
  • Don’t list soft skills such as ’teamwork’ – rather, mention how they’ve helped you gain success in some other sections of your Territory Sales Representative resume;
  • List only skills you actually have, keep lying out of the picture.
Top skills for your territory sales representative resume


MS Office



Cold Calling

Business Development

Customer Service

Project Management


Relationship Building

Time Management


Research / Information Gathering.

Critical Thinking

Problem Solving.

Tech Savvy


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When describing your experience, don’t go too far from its terminology. Recruiters use ATS systems to filter resumes based on them having certain keywords, so make sure you use at least a few keywords mentioned in the job description.

what to write in your resume header
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Checklist for your territory sales representative resume header
  • Your name and surname in a legible and larger resume font
  • The job title you’re applying for or your current job title as a subheading to your name
  • Link to your portfolio or online profile, such as LinkedIn
  • Address (City and State for the US; just your city for rest of the world)
  • Email address
  • Headshot (required or welcomed in the EU; not required and sometimes frowned upon in the US)

Stick to popular email providers such as Gmail or Outlook. And use these professional formats to create your username:

  • first.last@gmail.com
  • last.first@gmail.com
  • firstlast@gmail.com
  • f.last@gmail.com
  • first.l@gmail.com
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Some companies, states, and countries have non-discrimination policies about what kind of information can be included on your Territory Sales Representative resume. This might include a photo (which is often included in a resume header and might be on personal web pages you link to). You can always email the company’s HR department to ask about their policies before you apply.

Craft a strong territory sales representative resume summary

what to write in your resume summary
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Territory Sales Representative resume summary checklist:
  • Your total years of experience
  • The industry you’re coming from
  • One or two most remarkable accomplishments that have helped you - turn into a great professional
  • Short sentences that add value – avoid filler words and phrases
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Resume summary formula:
Resume Summary Formula: [Adjective] [job title] with [number] years of experience in [industry], a proven ability to [relevant, measurable skills], and a strong background in [relevant context of your work experience] seeks a position as [the job title you’re applying for].
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Include a link to your portfolio in your resume header. Most companies will require that you include one in your resume, and even if they don’t, it’s an excellent opportunity to directly show them your proudest projects.

Highlight your education, certifications, and courses

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What to include in your education and courses sections.
  • Your highest education degree – this includes institution, course, and duration
  • Certifications and courses that have helped you gain additional expertise
  • Awards you’ve received as part of your education
  • Entry-level positions only: relevant classes and projects
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Top certifications for your territory sales representative resume
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Sales Representative - From Beginner to Advanced

An external sales course for sales representatives calling on outlets such as retailers & wholesalers

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Sales Training: Practical Sales Techniques

Sales Hacking: Essential sales skills, sales strategies and sales techniques to sell just about anything!

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Sales Machine: The Sales Training B2B Master Course

Learn Sales Strategies & Sales Techniques to Sell ANYTHING for Entrepreneurs, Startup, B2B Sales, & Business Development

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Sales Training: How To Close More Sales

Closing Sales: Sales Training Course: Sales Skills; Selling Techniques; Sales Strategies for B2B, B2C Direct Sales

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NLP For Sales, Persuasion & Influence: Certified NLP & Sales

NLP Sales Skills: Powerful NLP Techniques For Sales, Persuasion & Influence Neuro-Linguistic Programming (NLP) Sales

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If you hold a certain major and a minor, your majors should be mentioned first.

Drafting a Job-winning Territory Sales Representative Resume

When drafting your resume, you can choose between three well-known formats:

Which format you decide to go for depends on two things: your personal preference and how experienced you are.

The reverse-chronological format is ideal for both really experienced people and those who joined the workforce just a couple of years ago. It’s also great if your experience combines different industries and jobs. Here, your most recent position comes at the top of your resume.

The functional skills-based resume format, on the other hand, is ideal for recent graduates or people who have no work experience whatsoever. It’s built around your skills, interests, and expertise. Ultimately, its goal is to show recruiters your biggest strengths and practical skills.

Combination resumes (also known as hybrid resumes) are great for all types of candidates – be they graduates, experienced professionals, or brave career changers. They usually follow a double-column format – one side focuses on your experience, while the other emphasizes your education, skills, interests, and accomplishments.

Here’s our resume format and style checklist:

And in case you want to go the extra mile, check out our guide for crafting a resume that stands out.

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If you feel that you don’t have high chances in a particular company, due to lack of relevant experience, then you can still consider using a creative layout. That might help you get noticed and invited for an interview, as most of the other applicants will have boring resume designs.

Other sections worth including in your territory sales representative resume

Including other sections in your resume depends on the company, the position, and, ultimately, the industry. Here are some sections that will help you spice things up:

A Territory Sales Representative resume that stands out

Recruiters look at tens of resumes every day. That’s why helping them remember yours is crucial for landing an interview.

A creative resume can help you show off both your personality and your expertise at the same time.

Creative sections about passions, favorite books, quotes, and even your daily routine are a great way to make your resume feel like a breath of fresh air.

What’s more, it will also point recruiters to the fact that you’re attentive to detail and can think outside the box of Word-generated black and white resumes.

day of my life on resume   Enhancv resume section

What makes a great territory sales representative resume: key takeaways

  • Choose a resume layout that sends the right message across and fits your current career situation;
  • Create a resume header that shows your desired job title, and easy to find contact numbers;
  • Be specific about your experience, accomplishments and future goals in your summary;
  • Feature detailed metrics and specific examples that show the impact you made in your previous roles when describing your experience;
  • List soft skills backed by examples;
  • Add all of your technical skills and certifications that you have and match the job description;
  • Show off a dash of personality in your resume that will demonstrate your culture fit and the right mix of hard and soft skills.
territory sales representative resume example

Looking to build your own Territory Sales Representative resume?

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