Top Digital Marketing Account Manager sections that make the best resume
- Header
- Professional summary
- Experience (with numbers & results)
- Relevant skills
- Education
- Certifications
How to write the perfect Digital Marketing Account Manager resume experience section
Perfecting the Experience Section: Digital Marketing Account Manager Resume Checklist:
- Be careful with bullet points: use no more than 4-6 per position;
- Mention only positions that are relevant to the job you’re applying for;
- List your experience in chronological or reverse-chronological order;
- Highlight your results by using numbers – e.g. percentage increase/decrease in an important metric that’s followed by - your hard work;
- Use action words whenever possible… but more on that below.
We’ve selected some of the top Digital Marketing Account Manager resumes made using the Enhancv platform to illustrate what a great experience section looks like. Use them as inspiration when building your own resume:
- Increased client revenue by 35% through optimization of ad campaigns and website content
- Implemented SEO strategy resulting in a 50% increase in organic traffic for multiple clients
- Developed and executed successful email marketing campaigns resulting in a 25% increase in open rates and a 20% increase in click-through rates
- Managed a team of 5 digital marketing specialists and ensured project deadlines were met on time and within budget
- Grew client portfolio by 30% through successful pitches and referrals
- Increased client satisfaction scores by 20% through regular communication and delivery of measurable results
- Managed budgets ranging from $50,000 to $500,000, ensuring ROI goals were met or exceeded
- Developed and delivered quarterly business reviews, highlighting performance metrics and identifying opportunities for growth
- Managed campaigns across various platforms including Google Ads, Facebook Ads, and Instagram Ads
- Increased client engagement rates by 25% through the implementation of targeted social media campaigns
- Developed and executed successful influencer marketing campaigns resulting in a 40% increase in product sales for clients
- Analyzed campaign data and provided actionable insights to clients to optimize future campaigns
- Developed and executed successful digital marketing campaigns that increased client revenue by an average of 25%.
- Managed a portfolio of 15 clients and achieved a 90% retention rate.
- Implemented SEO strategies that improved website traffic by an average of 40%.
- Collaborated with clients to understand their business goals and created customized marketing plans to achieve them.
- Created and presented monthly reports on campaign performance, highlighting key metrics and areas for improvement.
- Managed a team of 3 junior account managers, providing guidance and training to help them achieve their goals.
- Stayed up-to-date on industry trends and implemented new strategies to keep clients ahead of the competition.
- Developed and executed successful paid search and social media campaigns that increased client leads by an average of 30%.
- Implemented A/B testing and optimized campaigns to improve ROI and decrease cost per lead.
- Managed a budget of $200,000 per month and achieved a 90% spend accuracy rate.
- Created and presented monthly reports on campaign performance, highlighting key metrics and areas for improvement.
- Collaborated with clients to understand their business goals and created customized marketing plans to achieve them.
- Stayed up-to-date on industry trends and implemented new strategies to keep clients ahead of the competition.
PRO TIP
Don't make the same mistake everyone else does. What we mean is, don't list your Digital Marketing Account Manager job responsibilities instead of your achievements. Recruiters know what you do. They want to know what kind of difference you can bring to their company. Focus on what you've accomplished.
Action Verbs for your Digital Marketing Account Manager Resume
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The Best Way to Write Your Digital Marketing Account Manager Resume’s Skills Section
Writing a skills section that stands out:
- Check the job advert for keywords that you can use: this will help you pass ATS;
- Focus on relevant and valuable skills that will support your application;
- Make sure to include both hard and technical skills, leaving soft skills for other sections of your Digital Marketing Account Manager resume;
- Don’t list skills you don’t have.
Top skills for your digital marketing account manager resume
Google Ads
Facebook Ads
SEO
PPC
Google Analytics
Email Marketing
Content Marketing
A/B Testing
Copywriting
Conversion Rate Optimization
Communication
Time Management
Analytical Thinking
Creativity
Problem Solving
Collaboration
Leadership
Strategic Thinking
Adaptability
Attention to Detail
PRO TIP
When describing your experience, don’t go too far from its terminology. Recruiters use ATS systems to filter resumes based on them having certain keywords, so make sure you use at least a few keywords mentioned in the job description.
Recommended reads:
Digital Marketing Account Manager resume header: tips, red flags, and best practices
Checklist: a strong Digital Marketing Account Manager resume summary:
- Use adjectives that highlight the character traits you’re most proud of;
- Mention 1-2 of your biggest achievements;
- Add keywords from the job advert to increase your chances of passing ATS;
- Keep the recruiter’s attention by going for short sentences.
Resume summary formula:
PRO TIP
Include a link to your portfolio in your resume header. Most companies will require that you include one in your resume, and even if they don’t, it’s an excellent opportunity to directly show them your proudest projects.
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Choosing the Right Format for Your Digital Marketing Account Manager Resume
In general, there are three basic formats for your resume:
- Reverse-chronological resume format;
- Functional skills-based resume format;
- Combination (or Hybrid) resume format.
Some things to consider when choosing the right format for your Digital Marketing Account Manager resume include the stage of your career, whether you have all the right skills required for the job or are looking for an industry change, and what field you’re looking to grow in.
The reverse-chronological resume format is the most common one. It lets you describe your most recent job and then move backward. This makes it great for people who have around or less than 10 years of experience and are looking to highlight only their work-related skills and qualities.
If you’re just starting your career journey and reverse-chronological resumes sound too demanding, go for the functional resume format. It’s ideal for showcasing your strengths, personal qualities, skills, education, and the courses you’ve taken, without putting too much pressure on experience and expertise.
Don’t worry if neither of these sounds suitable for you – the hybrid or combination resume format will surely match your needs. It’s similar to the reverse-chronological, but with a catchy twist. Combination or hybrid resumes are great for showcasing both your experience and work-related skills and your personal qualities. Add a “What my day looks like” section for enhancing the jaw-dropping experience!
Digital Marketing Account Manager Resume Formatting Checklist
- Choose the resume format based on your level of experience and the company you’re applying for
- Go for a traditional 10-12p font
- Stick to 1-inch page margins to ensure high readability
- Match the length of your resume to your experience, but don’t go for more than two pages!
To take it a step further, check out how your resume can stand out without leaning too much on the creative side.
