Comprehensive Guide to Your Content Strategist Resume

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Comprehensive Guide to Your Content Strategist Resume (with Examples)

Volen Vulkov Avatar
Volen Vulkov
8 minute read
Updated on 2021-01-14

Writing your Content Strategist resume and not sure how to formulate it?

It can be confusing what employers want in Content Strategists.

A marketer or advertiser? Writer or Editor? Project manager or independent individual? Or all of these.

Content Strategists wear many different hats - from onsite content editors and writers to social media managers.

The role is versatile and how you present your experience on paper is a challenge that requires a well-crafted resume.

Demonstrating passion for creative content alongside numerical data that proves results holds enormous merit for your application.

Worry not though. With our guide and resume examples, you’ll have it wrapped up in no time.

By the end of this guide, you’ll know

  • How to create a Content Strategist resume that wins you interview 9/10 times;
  • How to craft a compelling resume header and summary to hook the interviewer from the start;
  • How build your resume experience section based on your previous career achievements;
  • How to make sure your skills section reflects your job history;
  • How to match your value proposition to the job offer;

Content strategist resume examples

You are about to make a career change? Then go through our 10 Career Change Resume Tips (with examples) and see what you’re missing out.

Here are some related resumes

How to write Content strategist resume that will help you land the job

Not all Content Strategists are created equal.

Some excel in content marketing management and technical side of things (editorial calendars, content performance and keyword research).

While others dive deep into the editorial role (writing style, proofing, tone of voice).

This makes targeting your Content Strategist resume to your audience (in this case, the company you apply for) the North star in your application strategy.

Above all, employers are looking for candidates who are able to implement content ideas to gain and keep clients, and rally people behind those ideas.

Wouldn’t it be great if your resume was able to answer:

  • How have you helped achieve marketing or sales goals (customer retention, increase in revenue, etc.)?
  • What results did you achieve with a limited content budget and a small team? Or, with a big budget and a large team?
  • What expertise you will offer the marketing team you’re hoping to be a part of?

These and other questions we will look at below are just some of the barriers between you and the dream job.

Let’s see where and how should you position all that info.

The 6 most important sections of a Content Strategist resume

  1. Professional header
  2. Career summary (featuring one big achievement)
  3. Result-driven experience section
  4. Soft and tech skills panel
  5. Certifications & personal achievements (awards, speaking gigs, etc)
  6. Education section

Now, let’s go over and pick the best resume format to showcase them all in just a single page.

What’s the appropriate resume layout for Content Strategist resumes

Let’s go over three basic resume layouts:

  • Reverse-chronological resume - you may often see experienced Content Strategists reach to this format. It puts your relevant job experience under the spotlight.
  • Functional resume - it focuses more on the skills you’ve got, in case you don’t have any substantial work experience. Not a good choice for marketers of a strategist calibre.
  • Hybrid resume - Content strategists may come from media or marketing background as expected. Or hail from industries you least expect. This makes hybrid resumes perfect for individuals who changed industry or have mixed experience.
Credentials aside, the best content strategists all exhibit three similar characteristics:
- John McGory, Content Director @ Huge

Now that you have a pretty good idea about resume sections and format based on your experience, it’s time to dissect every single building block.

What it takes to make a perfect Content Strategist resume header

Your first step is to present a clear info how a recruiter can contact you.

A hiring manager won’t spend more than 6 seconds to evaluate your resume. It’s even worse if Applicant Tracking Software trips up at the sight of an underdone header.

You don’t want your resume getting tossed over a technicality.

So let’s see what it takes perfecting a resume header for Content strategists:

  1. Include your name - make sure it’s your full name and don’t use any nicknames.
  2. Your current job title - add your certification to make your resume more credible in advance.
  3. Physical address - it’ll be enough to feature your city and state.
  4. Email address - choose a professional-looking one. It’s time to ditch the Yahoo email you had since you were 12.
  5.  Portfolio link - if you have one, make sure to include it here. You can also substitute it for a personal website or blog on marketing topics.
  6. Twitter bio - if you’re tweeting relevant marketing or industry-specific topics, do include it as well.

Now let’s see how this looks like in practice.

2 Content Strategist Resume header examples

Aaron Johnson
Content Strategist with 5 years of experience in digital strategy

2839 Derek Drive Akron, OH 44307

This example manages to both miss critical information and clutter with extra info.

Do avoid listing a full address and don’t skip on relevant links.

Here’s how it’s done right.

Aaron Johnson
Hubspot Certified Content Strategist

+359 88 888 8888

Akron, OH