INDUSTRY STATS
According to the U.S. Bureau of Labor Statistics, Sales Managers positions are at a 7% growth rate, which is as fast as average. With that said, there are currently 397,900 jobs in the market right now. The total number of jobs is expected to increase by 27,900 to 425,800 in the period of 2020-30.
What’s more, the median annual wage for the Sales Managers jobs was $132,290 in May 2020. The lowest 10% earned less than $63,170, and the highest 10% more than $208,000.
Our conclusion? The Sales Managers job market is wide open for candidates.
Top Commercial Manager sections that make the best resume
- Header
- Professional summary
- Experience (with numbers and results)
- Relevant skills
- Education
- Certifications
How to write a Commercial Manager resume experience section
Commercial Manager Resume’s Job Experience Checklist:
- Use 4-6 bullet points per job title;
- Don’t go further than a decade behind when describing your job history, unless you’re applying for an executive position;
- Combine job responsibilities as well as achievements with numbers in results when you describe your past work;
- Start each sentence with a power verb and avoid overused buzzwords;
- Use either C-A-R or S-T-A-R methodology, when describing your experience.
The work experience samples below come from real Commercial Manager resumes that got people hired at top companies. You can use them as an inspiration to build your own resume:
- Identifying and making contact with new prospective brands
- Writing proposals and RFIs for prospective clients
- Developing sustainable relationships with key decision makers
- Producing new affiliate strategies to increase sales and improve efficiencies
- Negotiating commercial and license agreements with clients
- A number of key wins including Momondo, Virgin Media, Asda, Bjorn Borg, Bathstore, Dell and Berghaus
- Managed over 100 different media agencies on the network
- Negotiated commercial and license agreements with agencies
- Won 54 new agency programmes onto the network
- Negotiated over £53k in set up fees
- £32k in revenue in monthly management fees
- Led sales for €100m turnover business, driving a 3-fold increase in pricing whilst maintaining margins and growing EBITDA from 20-27%.
- Managed team of 7 Senior Major Account Managers.
- Developed and implemented Stakeholder Engagement Plan for Corporations and Institutions.
- Identified and developed new business opportunities maximising technology differentiation and cross-sales in key strategic markets.
- Preparation of budgets during mobilization, highlighting key milestones, operational delivery, resource allocation, contractual compliance and financial profitability.
- Establishing a meaningful review process which highlights financial, operational & contractual gaps against the planned performance.
- Recommending and implementing solutions to minimize the financial, operational and contractual gaps in order to improve project performance and profitability.
- Grew new revenue by $2m+ in 2017
- Launched Bondi Vet Pet Insurance business vertical
- Company-first talent campaign to find the "New Bondi Vet"
- Established first non-broadcast content partnership with YouTube
- Company-first multi-platform branded content project (SEEK)
- Set up B2B content vehicle driving $500k+ in additional revenue PA
- Organization of the commercial structure for customer service, Increased revenue with 30%.
- Restructuring the product portfolio with a focus on digital security.
- Management of the e-commerce of 3 websites of the group.
- Speaker at several digital media events in Brazil.
- Responsible for startup operations in Brazil organizing commercial and after sales services.
- After sales activities with hardware and software expertise.
- Manages the accounts of NET, Vivo, Pace, Sagemcom and Technicolor with annual billing of US$ 10 million.
- Relationship and knowledge of PayTV market operators and manufacturers.
- Organization of the commercial structure for customer service, Increased revenue with 30%.
- Restructuring the product portfolio with a focus on digital security.
- Management of the e-commerce of 3 websites of the group.
- Speaker at several digital media events in Brazil.
- Organization of the commercial structure for customer service, Increased revenue with 30%.
- Restructuring the product portfolio with a focus on digital security.
- Management of the e-commerce of 3 websites of the group.
- Speaker at several digital media events in Brazil.
- Responsible for startup operations in Brazil organizing commercial and after sales services.
- After sales activities with hardware and software expertise.
- Manages the accounts of NET, Vivo, Pace, Sagemcom and Technicolor with annual billing of US$ 10 million.
- Relationship and knowledge of PayTV market operators and manufacturers.
- Organization of the commercial structure for customer service, Increased revenue with 30%.
- Restructuring the product portfolio with a focus on digital security.
- Management of the e-commerce of 3 websites of the group.
- Speaker at several digital media events in Brazil.
- Responsible for startup operations in Brazil organizing commercial and after sales services.
- After sales activities with hardware and software expertise.
- Manages the accounts of NET, Vivo, Pace, Sagemcom and Technicolor with annual billing of US$ 10 million.
- Relationship and knowledge of PayTV market operators and manufacturers.
- Winning deals, securing a large managed network deal worth over €50m TCV on a 5 year term
- Renewed multi-country mobility deal, >10000 connections on a 3 year basis
- Nominated by VGE Commercial Director to be Global Spirit Champion responsible for driving people plan
- Top Talent PD rating for FY20
- commercial manager in the renewal of VGEs largest network managed services (>£50m)
- Negotiation, responsible for the win of a multi-country (10 markets) mobility RFP with c. 10,000 CTNs
- Leadership, Responsible for briefing northern europe directors on customer requirements, governance, strategy and negotiation points
- Customer engagement, presenting impactfully to customer to ensure we alleviate pain points (coverage, usage trends and behaviours). Excellent customer feedback following presentation which helped secure the business on a 3 year basis and helped turnaround a relationship and avoid customer churn
- Internal training and development presented several Lessons Learnt and Win/Loss reviews to share experience of previous bids to the global commercial operations team,
- Analyze the national and international capital market, as well as the international stock exchanges with the purpose of advising a group of companies and accompanying them in making financial decisions.
- Help clients manage the risk of exchange rate volatility and interest rates, in order to maximize the profitability of their operations.
- Execute commercial actions that allow analyzing the needs of clients, to identify business opportunities.
- Cost Accounting:Analysing end to end cost (raw materials to production of final product) which can be offered to our customer on different incoterms. (CIF, FOB, CFR, DAP, DDP)
- Product Marketing & Business Development: Organised and participated various promotional events in various countries; Meeting existing and probable clients.
- Customer Relationship Management: Coordination and effective communication with all our clients across various markets in order to increase transparency in business.
- Operation: Planning and Execution for all import and export related matters.
- Contract Negotiations: Short term and Long term contract engagements to curtail price fluctuations for both our customers and raw material planning. Also, negotiating with freight forwarders and shipping lines to keep shipping costs under check.
- Risk Assessment: Payment terms to be established with different customers and suppliers as per their creditability in market, may it be Letter of credit, cash against documents, Advance payment, clean credit for a fixed period of time.
- Data Visualisation: Designed reports and dashboards of various complexities involving custom visuals, bookmarks,calculated columns, DAX and row level security in Power BI.
- ISO: Organized firm level training for ISO documentations and procedures for better understanding of Non-comformance, also, how to overcome such challenges using corrective and preventive actions.
- Grew annual non-contractual profit from my accounts 4.5x over 2 years (from c.£ 2.5m to c.£ 11m), at a time when the Mobile division was undergoing a major transformation and sales volumes were dropping
- Mitigated £40m of contractual liability with the impact of Covid-19, negotiating an incremental £10m of investment to support in delivering sales volume over the first 6 months of the crisis
- Delivered a 2019 Black Friday proposition that led to the acquisition of 100k customers over a two week period
- Led the launch of the VOXI MVNO, coordinating key senior business stakeholders across Trading, IT, Retail, Operations, and Finance
- Grew annual non-contractual profit from my accounts 4.5x over 2 years (from c.£ 2.5m to c.£ 11m), at a time when the Mobile division was undergoing a major transformation and sales volumes were dropping
- Mitigated £40m of contractual liability with the impact of Covid-19, negotiating an incremental £10m of investment to support in delivering sales volume over the first 6 months of the crisis
- Delivered a 2019 Black Friday proposition that led to the acquisition of 100k customers over a two week period
- Led the launch of the VOXI MVNO, coordinating key senior business stakeholders across Trading, IT, Retail, Operations, and Finance
- Grew annual non-contractual profit from my accounts 4.5x over 2 years (from c.£ 2.5m to c.£ 11m), at a time when the Mobile division was undergoing a major transformation and sales volumes were dropping
- Mitigated £40m of contractual liability with the impact of Covid-19, negotiating an incremental £10m of investment to support in delivering sales volume over the first 6 months of the crisis
- Delivered a 2019 Black Friday proposition that led to the acquisition of 100k customers over a two week period
- Led the launch of the VOXI MVNO, coordinating key senior business stakeholders across Trading, IT, Retail, Operations, and Finance
- Grew annual non-contractual profit from my accounts 4.5x over 2 years (from c.£ 2.5m to c.£ 11m), at a time when the Mobile division was undergoing a major transformation and sales volumes were dropping
- Mitigated £40m of contractual liability with the impact of Covid-19, negotiating an incremental £10m of investment to support in delivering sales volume over the first 6 months of the crisis
- Delivered a 2019 Black Friday proposition that led to the acquisition of 100k customers over a two week period
- Led the launch of the VOXI MVNO, coordinating key senior business stakeholders across Trading, IT, Retail, Operations, and Finance
- Accountable for the Vodafone and Virgin mobile partnerships- developing, owning and delivering joint business plans and reviewing performance versus contractual KPIs
- Grew annual non-contractual profit from my accounts 3x in 3 years (from c.£2.5m to an average of c.£8m), at a time when the Mobile division was undergoing a major transformation and sales volumes were dropping
- Mitigated £50m of contractual liability with the impact of Covid-19, negotiating an increase in per box investment by Vodafone of 30% with a total of £40m in agreed deals across the year to support volume delivery
- Delivered a 2019 Black Friday proposition that led to the acquisition of 100k customers over a two-week period, including coordinating the operational readiness workstream to prepare for the surge in volume
- Led the launch of the VOXI MVNO, coordinating key senior business stakeholders across Trading, IT, Retail, Operations, and Finance
- Introduced Vodafone's prepay mobile broadband and IoT product ranges, further deepening our partnership through the introduction of incremental product lines
PRO TIP
In writing your Commercial Manager resume, you will no doubt want to list your previous duties - as you should. But steer clear of just listing your duties, instead of your achievements. Make your resume stand out by communicating what you have done, and not merely what the job needed you to do.
Action Verbs for your Commercial Manager Resume
Recommended reads:
Commercial Manager Resume Skills’ Tips & Tricks to Impress Recruiters
Resume Skills Section Checklist:
- Ensure your hard skills section (including technologies) are exactly matching the job description.
- Don’t simply list your soft skills. Apply the “show, don’t tell” principle - let your job achievements speak for themselves.
- Find a way to showcase your skills beyond the skills section.
- Your resume’s skill section is important to ATS systems - so don’t skip it.
Top Skills for your Commercial Manager resume
- Salesforce
- MS Office
- CRM
- Forecasting
- Cold Calling
- Business Development
- Customer Service
- Project Management
- Relationship Building
- Time Management
- Storytelling
- Research / Information Gathering.
- Critical Thinking
- Problem Solving.
- Tech Savvy
- Networking
PRO TIP
When picking skills to feature in your resume, make sure they'll be relevant to the position you’re applying to. The point of listing skills is for you to stand out from the competition. Stay away from repetitive, meaningless skills that everyone uses in their resumes. Or else, they’ll backfire and make you look like an average candidate.
Commercial Manager Resume Header: Tips, Red Flags, and Best Practices
CHECKLIST For Your Commercial Manager Resume Header
- Your name and surname in a legible and larger resume font
- The job title you’re applying for or your current job title as a subheading to your name
- Link to your portfolio or online profile, such as LinkedIn
- Address (City and State for the US; just your city for rest of the world)
- Email address
- Headshot (required or welcomed in the EU; not required and sometimes frowned upon in the US)
Stick to popular email providers such as Gmail or Outlook. And use these professional formats to create your username:
- first.last@gmail.com
- last.first@gmail.com
- firstlast@gmail.com
- f.last@gmail.com
- first.l@gmail.com
Recommended reads:
PRO TIP
Some companies, states, and countries have policies about identifying information like photos on your Commercial Manager resume. Be sure to check all the relevant rules before submitting yours. If you’re in doubt, you can always try contacting the company’s HR department to ask for their policy.
Commercial Manager Resume Summary Best Practices
Checklist: What to include in your Commercial Manager resume summary:
- Years of experience;
- Highlight top 3 skills and proficiencies;
- One big professional accomplishment you’re most proud of, that you can tie with the aforementioned skills;
- Use short, direct sentences - but no more than three - to keep the HRs interested.
Resume Summary Formula:
PRO TIP
Highlight specific past projects that you’re most proud of in your summary. It sets an excellent tone for the rest of your resume. You can talk about all of your former jobs in your work experience section later on.
Recommended reads:
Listing Your Education, Certifications and Courses
Resume Education Section Checklist:
- Ensure your hard skills section (including technologies) are exactly matching the job description.
- Don’t simply list your soft skills. Apply the “show, don’t tell” principle - let your job achievements speak for themselves.
- Find a way to showcase your skills beyond the skills section.
- Your resume’s skill section is important to ATS systems - so don’t skip it.
Top Certifications for your Commercial Manager resume
Recommended reads:
PRO TIP
There are dozens of certifications that you can claim as a Commercial Manager. But, some are more effective than others. That’s why you mustn’t include every certificate other applicants might have. Try instead to earn and list a few of the difficult ones.
Commercial Manager Resume: Additional Writing & Formatting Tips
There are three basic resume formats you can choose from:
- Reverse-chronological resume format;
- Functional resume format;
- Hybrid (or Combination) resume format;
The most optimal format for your particular case will depend on your years of experience, as well as whether you’re switching industries or not.
Reverse chronological resumes are best suited for experienced individuals who are sticking to their industry. The experience section takes a central place, and its bullets contain your responsibilities and achievements, coupled with numbers and results.
Functional resumes are used by less experienced jobseekers or career changers. Note that it’s not a format that recruiters prefer, as most are used to the classic chronological alignment. Instead of a list of job titles, functional resumes focus on your skills, and through what experiences you gained them.
Hybrid resumes are great for both experienced and entry-level candidates, as well as career changers. They combine the best of both worlds - most often in a double column format, where one side of the content is focused on your experience, whereas the other - on your skills, strengths, and proudest moments.
Commercial Manager Resume Summary best practices
Here are more resume tips regarding your layout and style:
- Clear and legible 12p resume font size;
- Use 10’’ resume margins - that’s default for a great resume design;
- Use a one-page template resume length if you’ve got less than 10 years of experience; otherwise, opt for a two-page resume;
- Save your resume as PDF before sending it to the recruiter.
To take it a step further, check out how your resume can stand out without leaning too much on the creative side.
Recommended reads:
PRO TIP
Sometimes you’ll want to go after a job which requires more experience than you have. Instead of using a typical Commercial Manager resume layout, you can use a creative layout. Getting noticed is the most important challenge and a creative resume layout might help you get invited for an interview as most of other accountants have boring resume designs.
Other sections to include in your resume
Depending on the type of company (corporation or start-up; innovative or traditional), job seniority level and your location, you may want to include more sections to your Commercial Manager resume:
Commercial Manager Resume: How to Make Yours More Creative & Stand Out
When you send your resume to a potential employer, chances are it's the fiftieth one they've seen that day. That's why you need to make your Commercial Manager resume stand out for the right reasons. That means showing your personality, not just your professional experience. Employers are far more likely to remember a candidate who seems like a genuine person and not a robot. Do this by including your passions (which is also a great place to demonstrate skills on a resume), share your favorite books, or even what your usual day looks like.
What Makes a Great Commercial Manager Resume: Key Takeaways
- Choose a resume layout that sends the right message across and fits your current career situation;
- Create a resume header that shows your desired job title, and easy to find contact numbers;
- Be specific about your experience, accomplishments and future goals in your summary;
- Feature detailed metrics and specific examples that show the impact you made in your previous roles when describing your experience;
- List soft skills backed by examples;
- Add all of your technical skills and certifications that you have and match the job description;
- Show off a dash of personality in your resume that will demonstrate your culture fit and the right mix of hard and soft skills.
