Average resume stats for your industry
Words
702
Pages length
2 p
Job titles per resume
5.2
Bullet points per job title
20.2
Experience
9 years
Top Skills for Ecommerce Marketing resume
HARD SKILLS
  • Leading Agile - SCRUM/Kanban
  • Leadership
  • E-marketing and Analytics
  • Sales Mangament
  • Digital Transformation
SOFT SKILLS
  • Communication
  • Creative problem solving
  • Analytical thinking
  • Influencing
  • Team work
Resume Example Fold Background
Resume Background
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INDUSTRY STATS

According to the U.S. Bureau of Labor Statistics, Ecommerce Marketing positions are at a 22% growth rate, which is much faster than average. With that said, there are currently 740,900 jobs in the market right now. The total number of jobs is expected to increase by 163,600 to 904,500 in the period of 2020-30.

What’s more, the median annual wage for the Ecommerce Marketing jobs was $65,810 in May 2020. The lowest 10% earned less than $35,380, and the highest 10% more than $127,410.

Our conclusion? The Ecommerce Marketing job market is wide open for candidates.

Top Ecommerce Marketing sections that make the best resume

  • Header
  • Professional summary
  • Experience (with numbers and results)
  • Relevant skills
  • Education
  • Certifications

How to write a Ecommerce Marketing resume experience section

Ecommerce Marketing Resume’s Job Experience Checklist:

icon book open

  • Use 4-6 bullet points per job title;
  • Don’t go further than a decade behind when describing your job history, unless you’re applying for an executive position;
  • Combine job responsibilities as well as achievements with numbers in results when you describe your past work;
  • Start each sentence with a power verb and avoid overused buzzwords;
  • Use either C-A-R or S-T-A-R methodology, when describing your experience.

The work experience samples below come from real Ecommerce Marketing resumes that got people hired at top companies. You can use them as an inspiration to build your own resume:

Work Experience
eCommerce Marketing Specialist
Bode - Jones
2021-2022
  • Promoted 3 times in 12 months period​ from a Specialist to a C-level
  • Gathered experience in sales, marketing and e-commerce consulting
  • Directly involved in e-marketing and SEM campaigns for LOT S.A. Polish Airlines, Maspex S.A., Intershoe Poland Sp. z o.o, Intersport.
Work Experience
eCommerce Marketing Consultant
Quads
2012-2018
  • Code & publish content in CMS and email platform, assisting marketing team in exceeding plan & forecast by $2.3M to prior year.
  • Collaborate with design team to improve site & email user experience, resulting in improved online conversion rate by 45% over prior year & forecast.
  • Design & develop email marketing templates via Salesforce Marketing Cloud, and assist coordinators in daily email campaign production.
Work Experience
Ecommerce Marketing
Smash Tech
2017-2018
  • Creation and development of Ecommerce and marketing performance consolidated reports.
  • Update and improve the Web Shop information and features in the frontend and backend.
  • Track and analysis of Web analytics KPIs and figures.
  • Support for administrative activities related to sales taxes and country certifications.
Work Experience
Sr. Director, Web + eCommerce Marketing
Quads
2009-2014
  • Lead a 60+ team focused on transforming, scaling and optimizing the experience for ringcentral.com. Functional areas include SEO, analytics + optimization, program management, research, publishing and web development.
  • Own the roadmap, strategy, planning, and execution of web deliverables including hitting aggressive targets quarterly (40% growth in aMRR, 30% growth in UVs, 5% increase in UV:Lead/Sign ups).
  • Launched 3 major site redesigns and a complete re-platform of our CMS implementation. Replatform separated our code base from front end components, allowing us to grow at scale. Time to market went from weeks to hours for publishing tasks.
  • Lead the testing and optimization strategy and roadmap across eComm funnels, ringcentral.com, and blog. Foster a culture of experimentation and research based UX design.
  • Built out global function including onboarding translation vendors, setting up multi site manager architeture, building automated workflows, and launching in several new countries and languages.
  • Oversaw website during tremendous growth for the company - automated processes, operations, analytics, etc. to scale the resources in place and shift to more strategic/higher value work.
Work Experience
Head of eCommerce Marketing and Strategic Partnerships
Cipher Publishing
2018-2020
  • Contributed to $80 million saving by launching AP delivery choices and alternative parcel collection services
  • Successfully launched and introduced an after hours collection network (over 4,500 locations nationally) with +72 NPS score for customer satisfaction
  • Delivered 20% YOY growth of Parcel Lockers customer registrations and 25% YOY growth of parcel volumes through the after hours network
  • Doubled the number of leads from trade events and conferences YOY with 30-35% increase in won opportunities, four years in a row
  • Secured exclusive ownership of Online Retail Industry Awards (ORIAS) for three years and launched two new awards voted by Australian consumers, first of its kind in Australia
  • Championed and developed a Customer Advisory Group that engaged key product owners to initiate development of new programs, in conjunction with broader research and market insights (eg. Launch of Collect@Post is a produce of this initiative)
Work Experience
eCommerce Marketing Assistant Manager
Sanguine
2020-2022
  • Strategically plan all online demand generation, merchandising and marketing programs to help CE Business Division achieve online pipeline goals on Online platforms.
  • Determine the appropriate mix of online campaign elements including Digital, CRM, Social, partnership & sponsorship to deliver pipeline goals.
  • Maintain good relationship and develop marketing campaigns for partners and provide assistance to increase business and profit margins.
  • Develop and Improve Samsung brand performance (traffic, conversion, basket size, Market share, SOV) on partners' online channels.
  • Work with cross-functional teams (HQ, RHQ, Content Marketing, Product, Sales) to develop and execute product-specific CTA campaigns.
  • Develop clear and measurable KPIs and goals for each online campaign.
  • Responsible for planning and online marketing budgetary control of all CE online marketing.
  • Evaluating customer research, market conditions and competitor data.
  • Report progress regularly, communicate final results, and take key learning to improve the next campaign cycle.
Work Experience
Head of eCommerce Marketing and Strategic Partnerships
Bravura Origin
2017-2020
  • Contributed to $80 million in savings by launching AP delivery choices and alternative parcel collection services
  • Successfully launched and introduced an after hours collection network (over 4,500 locations nationally) with +72 NPS score for customer satisfaction
  • Delivered 20% YOY growth of Parcel Lockers customer registrations and 25% YOY parcel volume growth through the after hours network
  • Doubled the number of leads from trade events and conferences YOY with a 30-35% increase in won opportunities, four years in a row
  • Secured exclusive naming sponsorship of Online Retail Industry Awards (ORIAS) for three years and launched two new awards voted by Australian consumers, the first of its kind in Australia, generating prominent traditional, trade and social media coverage
  • Championed and developed a Customer Advisory Group that engaged key product owners to initiate development of new programs, in conjunction with broader research and market insights (eg. development of differentiated and incentivised pricing models for key customers)
Work Experience
Ecommerce Marketing Specialist
Hintz, Emmerich and Swaniawski
2015-2019
  • Generated traffic using Online channels such as SEM/SEA,affiliate marketing,Facebook advertising,influencer marketing, and Email marketing
  • Increased Revenue by 65% and AOV by 25% during the third quarter.
  • Evaluated and improved marketing activities and website conversion. using A/B testing,segmentation, targeting, Audience building,and remarketing,resulted in maintaining conversion rate above 4,5%.
Work Experience
eCommerce Marketing Manager
Nixue Root
2015-2017
  • Built up Starrett YouTube channel to 250k views.
  • Built Starrett Facebook audience from 0 to 125,000+ followers.
  • Launched a new eCommerce website featuring over 8,000 products.
  • Built Starrett-Amazon relationship and grew the business from $0-3M.
  • Built CRO programs that more than doubled visitor-to-sale conversions.
  • Trained EMEA, LATAM and APAC marketing teams on growing business with web and social media marketing.
Work Experience
Director of Ecommerce Marketing
Hahn Inc
2012-2018
  • Led revenue growth by more than 80% from Q1 through Q3
  • Directed investment approach to drive online & in-store performance
  • Coordinated four digital performance agencies to grow online efforts
Work Experience
eCommerce Marketing Lead (CE)
Hessel - Ruecker
2012-2018
  • Strategically plan all online demand generation, merchandising and marketing programs to help CE (Consumer Electronics) Business Division achieve online pipeline goals on Online platforms.
  • Manage the marketing budget and determine the appropriate mix of online campaign elements including Digital, CRM, Social, partnership & sponsorship to deliver pipeline goals.
  • Maintain good relationship and develop marketing campaigns for partners and provide assistance to increase business and profit margins.
  • Manage Samsung brand performance (traffic, conversion, basket size, Market share, SOV - Share of Voice) on partners' online channels.
  • Work with cross-functional teams (HQ, RHQ, Product, Sales) to develop and execute product-specific CTA campaigns.
Work Experience
Ecommerce Marketing Manager for Amazon Stores
Thiel - Larson
2017-2020
  • Developed and executed product launches for various brands (ex. 1100% revenue increase for The Right Klick)
  • Managed digital campaigns for Amazon stores (ex. Achieved $109k in sales within 12 months for Sunshine Goods)
  • Researched Amazon’s and Google's algorithm, identified key ranking factors and executed on the findings to increase significantly the revenue of partnering startups
  • Created Social Media campaigns and utilized content creation to raise brand awareness
Work Experience
Head of eCommerce Marketing and Strategic Partnerships
Moxie Marketing
2021-2022
  • Contributed to $80 million in savings by launching AP delivery choices and alternative parcel collection services
  • Successfully launched and introduced an after hours collection network (over 4,500 locations nationally) with +72 NPS score for customer satisfaction
  • Delivered 20% YOY growth of Parcel Lockers customer registrations and 25% YOY parcel volume growth through the after hours network
  • Doubled the number of leads from trade events and conferences YOY with a 30-35% increase in won opportunities, four years in a row
  • Secured exclusive naming sponsorship of Online Retail Industry Awards (ORIAS) for three years and launched two new awards voted by Australian consumers, the first of its kind in Australia, generating prominent traditional, trade and social media coverage
  • Championed and developed a Customer Advisory Group that engaged key product owners to initiate development of new programs, in conjunction with broader research and market insights (eg. development of differentiated and incentivised pricing models for key customers)
Work Experience
Sr Ecommerce Marketing Specialist
Vortex Solar
2015-2019
  • Hired to assist in establishing an e-commerce platform for Narcity Media within a two month project.
  • Creating and optimizing campaigns on Google & Facebook to help achieve advertiser objectives. Using Google Analytics& other platforms to help increase store conversion and improve web KPIs.
  • Using Shopify, Google Analytics and other internal platforms to answer questions for merchants and users.
  • Building pages on Shopify for various marketing and merchant objectives

Work Experience
Ecommerce Marketing
Bravura Inc
2011-2018
  • Operated several Ecommerce stores on Amazon and Shopify platforms
  • Positioned Google Partners as the #1 business development tool in Canada for advertising agencies
  • Researched and presented new industry marketing trends used by team to reach B2B marketing objectives
  • Efforts resulted in a 23% increase in customer base by obtaining envisioned pipeline accounts
  • Optimised all articles for SEO leading to a 102% increase in organic traffic to the EMEA blog
Work Experience
eCommerce Marketing Analyst - Email
Moxie Marketing
2016-2017
  • Ran RFP and replaced email service provider in <3 months
  • Executed all email campaigns inclusive of coding and graphic design
  • Grew Black Friday/Cyber Monday 50% YOY in 2015 and again in 2016
Work Experience
Ecommerce Marketing Supervisor
Schmeler LLC
2015-2019
  • Led an inbound marketing platform integration project and implemented a marketing automation system that grew the database by 41% within 6 months and increased sales conversion by 14.6%
  • Negotiated contract and pricing with vendors based on valuable KPIs
  • Orchestrated thematic promotional materials via online marketing channels
  • Evaluated sales report and presented to senior management
  • Analyzed historical data for future campaigns
  • Supervised a team of 9 working collaboratively in online sales to achieve divisional goals
  • Worked collaboratively with the visual design team to plan and execute campaigns and content creation throughout the year with key milestones in mind, such as increased app downloads, monthly active users and increased database entries
  • Continually built good rapport with partners and expanded partnership programs that benefited both parties
Work Experience
eCommerce Marketing Consultant
Quads
2021-2022
  • Code & publish content in CMS and email platform, assisting marketing team in exceeding plan & forecast by $2.3M to prior year.
  • Collaborate with design team to improve site & email user experience, resulting in improved online conversion rate by 45% over prior year & forecast.
  • Design & develop email marketing templates via Salesforce Marketing Cloud, and assist coordinators in daily email campaign production.
PRO TIP
pro tip icon

Show off real numbers that display your accomplishments in past roles. Instead of listing out your responsibilities as Ecommerce Marketing, talk about the measurable impact you made to their business. Did you boost their revenue? Increase customer retention? Mention your proudest points on your resume.

Action Verbs for your Ecommerce Marketing Resume

At Enhancv, we went through countless Ecommerce Marketing resumes and uncovered which are the unique words people use to spice up their resumes. Forget about buzzwords - use these power words instead to make your experience section shine.

Ecommerce Marketing Resume Skills’ Tips & Tricks to Impress Recruiters

Resume Skills Section Checklist:

icon book open

  • Ensure your hard skills section (including technologies) are exactly matching the job description.
  • Don’t simply list your soft skills. Apply the “show, don’t tell” principle - let your job achievements speak for themselves.
  • Find a way to showcase your skills beyond the skills section.
  • Your resume’s skill section is important to ATS systems - so don’t skip it.
Top Skills for your Ecommerce Marketing resume
HARD SKILLS
  • Leading Agile - SCRUM/Kanban
  • Leadership
  • E-marketing and Analytics
  • Sales Mangament
  • Digital Transformation
SOFT SKILLS
  • Communication
  • Creative problem solving
  • Analytical thinking
  • Influencing
  • Team work
PRO TIP
pro tip icon

Don’t feel obliged to spend a separate section for your soft skills - you can weave them throughout your job experience or career summary. But, don’t just write empty words - back them with examples.

what to write in your resume header

CHECKLIST For Your Ecommerce Marketing Resume Header

icon book open

  • Your name and surname in a legible and larger resume font
  • The job title you’re applying for or your current job title as a subheading to your name
  • Link to your portfolio or online profile, such as LinkedIn
  • Address (City and State for the US; just your city for rest of the world)
  • Email address
  • Headshot (required or welcomed in the EU; not required and sometimes frowned upon in the US)

Stick to popular email providers such as Gmail or Outlook. And use these professional formats to create your username:

  • first.last@gmail.com
  • last.first@gmail.com
  • firstlast@gmail.com
  • f.last@gmail.com
  • first.l@gmail.com
PRO TIP
pro tip icon

Some companies, states, and countries have policies about identifying information like photos on your Ecommerce Marketing resume. Be sure to check all the relevant rules before submitting yours. If you’re in doubt, you can always try contacting the company’s HR department to ask for their policy.

Ecommerce Marketing Resume Summary Best Practices

what to write in your resume summary

Checklist: What to include in your Ecommerce Marketing resume summary:

icon book open

  • Years of experience;
  • Highlight top 3 skills and proficiencies;
  • One big professional accomplishment you’re most proud of, that you can tie with the aforementioned skills;
  • Use short, direct sentences - but no more than three - to keep the HRs interested.
writing icon

Resume Summary Formula:

Resume Summary Formula: [Adjective] [job title] with [number] years of experience in [industry], a proven ability to [relevant, measurable skills], and a strong background in [relevant context of your work experience] seeks a position as [the job title you’re applying for].
PRO TIP
pro tip icon

Your summary section should act as a professional taster. Use it wisely. Effectively convey your professional profile and let the hiring manager know that if they hire you, they won’t be disappointed. Make sure to include keywords from the job description too! Elaborate on your abilities further in your experience section. Again, cater to the job description.

Listing Your Education, Certifications and Courses

Resume Education Section Checklist:

icon book open

  • Ensure your hard skills section (including technologies) are exactly matching the job description.
  • Don’t simply list your soft skills. Apply the “show, don’t tell” principle - let your job achievements speak for themselves.
  • Find a way to showcase your skills beyond the skills section.
  • Your resume’s skill section is important to ATS systems - so don’t skip it.

Top Certifications for your Ecommerce Marketing resume

Certification Image
Ecommerce & Marketing course: Agency, Marketer, Affiliate
Best Ecommerce & Digital Marketing course, social media marketing, sales funnels, WordPress website, SEO, Ads, ...
Certification Image
2022 Selling On Amazon: Amazon SEO, Ads, Ecommerce Marketing
Dominate Amazon eCommerce sales: Amazon SEO, recommendation algorithm, and Amazon PPC ads. Be an amazing Amazon seller!
Certification Image
eCommerce Marketing Course (2022 Grand Edition)
An incredible online course focussed on eCommerce Marketing
Certification Image
Essentials of Digital Marketing and Ecommerce
E-mail Marketing, Affiliate Marketing, SEO, SEM, Social Media and Electronic Commerce
Certification Image
Klaviyo Email Marketing For eCommerce - 30-50% More Revenue!
Generate 30-50% More Revenue For Your eCom Store WITHOUT Spending Additional Paying FB/Google/Tiktok On Ad Spend!
PRO TIP
pro tip icon

If you hold a certain major and a minor, your majors should be mentioned first.

Ecommerce Marketing Resume: Additional Writing & Formatting Tips

There are three basic resume formats you can choose from:

The most optimal format for your particular case will depend on your years of experience, as well as whether you’re switching industries or not.

Reverse chronological resumes are best suited for experienced individuals who are sticking to their industry. The experience section takes a central place, and its bullets contain your responsibilities and achievements, coupled with numbers and results.

Functional resumes are used by less experienced jobseekers or career changers. Note that it’s not a format that recruiters prefer, as most are used to the classic chronological alignment. Instead of a list of job titles, functional resumes focus on your skills, and through what experiences you gained them.

Hybrid resumes are great for both experienced and entry-level candidates, as well as career changers. They combine the best of both worlds - most often in a double column format, where one side of the content is focused on your experience, whereas the other - on your skills, strengths, and proudest moments.

Ecommerce Marketing Resume Summary best practices

Here are more resume tips regarding your layout and style:

To take it a step further, check out how your resume can stand out without leaning too much on the creative side.

PRO TIP
pro tip icon

If you feel that you don’t have high chances in a particular company, due to lack of relevant experience, then you can still consider using a creative layout. That might help you get noticed and invited for an interview, as most of the other applicants will have boring resume designs.

Other sections to include in your resume

Depending on the type of company (corporation or start-up; innovative or traditional), job seniority level and your location, you may want to include more sections to your Ecommerce Marketing resume:

Ecommerce Marketing Resume: How to Make Yours More Creative & Stand Out

When you send your resume to a potential employer, chances are it's the fiftieth one they've seen that day. That's why you need to make your Ecommerce Marketing resume stand out for the right reasons. That means showing your personality, not just your professional experience. Employers are far more likely to remember a candidate who seems like a genuine person and not a robot. Do this by including your passions (which is also a great place to demonstrate skills on a resume), share your favorite books, or even what your usual day looks like.

day of my life on resume - Enhancv resume section

What Makes a Great Ecommerce Marketing Resume: Key Takeaways

  • Choose a resume layout that sends the right message across and fits your current career situation;
  • Create a resume header that shows your desired job title, and easy to find contact numbers;
  • Be specific about your experience, accomplishments and future goals in your summary;
  • Feature detailed metrics and specific examples that show the impact you made in your previous roles when describing your experience;
  • List soft skills backed by examples;
  • Add all of your technical skills and certifications that you have and match the job description;
  • Show off a dash of personality in your resume that will demonstrate your culture fit and the right mix of hard and soft skills.
Volen Vulkov Avatar
Volen Vulkov
8 minute read
Updated on 2022-03-15

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