Average resume stats for your industry
Words
475
Pages length
2.4 p
Job titles per resume
3.2
Bullet points per job title
12
Experience
10.3 years
Top Skills for Demand Planning Manager resume
HARD SKILLS
  • SQL
  • Microsoft office
  • Tableau
  • Salesforce
  • Jira
SOFT SKILLS
  • Time Management
  • Interpersonal Communication
  • Decisiveness
  • Delegation
  • Patience
Resume Example Fold Background
Resume Background
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INDUSTRY STATS

According to the U.S. Bureau of Labor Statistics, Demand Planning Manager positions are at a 14% growth rate, which is faster than average. With that said, there are currently 907,600 jobs in the market right now. The total number of jobs is expected to increase by 124,400 to 1,032,000 in the period of 2020-30.

What’s more, the median annual wage for the Demand Planning Manager jobs was $87,660 in May 2020. The lowest 10% earned less than $50,990, and the highest 10% more than $156,840.

Our conclusion? The Demand Planning Manager job market is wide open for candidates.

Top Demand Planning Manager sections that make the best resume

  • Header
  • Professional summary
  • Experience (with numbers and results)
  • Relevant skills
  • Education
  • Certifications

How to write a Demand Planning Manager resume experience section

Demand Planning Manager Resume’s Job Experience Checklist:

icon book open

  • Use 4-6 bullet points per job title;
  • Don’t go further than a decade behind when describing your job history, unless you’re applying for an executive position;
  • Combine job responsibilities as well as achievements with numbers in results when you describe your past work;
  • Start each sentence with a power verb and avoid overused buzzwords;
  • Use either C-A-R or S-T-A-R methodology, when describing your experience.

The work experience samples below come from real Demand Planning Manager resumes that got people hired at top companies. You can use them as an inspiration to build your own resume:

Work Experience
Head of Demand Generation & Field Marketing, N.A.
Bonefete Fun
2015-2017
  • Developed the N.A. demand generation strategy, defining Go-to-Market, pipeline goals, content, events and digital campaigns.
  • Implemented robust data tracking and analysis initiative allowing more effective measurement of program effectiveness from MQL -> SAL -> SQO -> Wins.
  • Built out the SDR team at Paessler to support the demand generation function. This included a more streamlined definition of lead qualification and improvement in the marketing and sales relationship.
Work Experience
Sr. Manager, Demand Generation
Obelus Concepts
2009-2014
  • Developed robust metrics reporting around marketing activities, including trend forecasting and ROI analysis.
  • Optimized marketing operations and streamlined digital marketing efforts to include activities that generated quality leads, increasing the MQL to SQL conversion rate by over 25% from Q2 to Q3.
  • Developed detailed customer personas and executed targeted digital marketing campaigns, resulting in a 13% increase in MQLs YoY.
Work Experience
Demand Generation Analyst
Monk
2020-2022
  • Build the target keywords to generate potential leads using Search Engine Optimization (SEO).
  • Led various Lead Pools and directories as B2B pilot campaigns and ensured maximum conversion rate through the same.
  • Perform a deep review of Leads (Non Amazon sellers) under various campaigns with the help of their Manufacturer websites.
  • Use critical thinking and quick judgement approach in order to disqualify the websites which do not abide to the Amazon Selling policy.
  • Fulfill and exceed the daily targets of the review process by maintaining quality and time on par.
  • Handle multiple Lead campaigns and carry out the review process as per the applicable SOP.
  • Perform a duplication to filter and remove the leads which are already a part of Amazon using Salesforce Astro.
Work Experience
Inbound Demand Generation Director (from mgr -> Sr. mgr)
Sanguine
2015-2019
  • I led our inbound demand generation efforts with a team of 3 FT direct reports, 4 contractors, and 6+ agencies.
  • KPIs: Revenue (140% YoY), CPL (-44% YoY), CPMQL, CPSLQ, CVR (300% YoY), CTR (80% YoY) and QS (45% YoY). Marketing sourced pipeline grew from 30% of total ARR to 65%. Led the org from a 100m valuation to a 3b valuation.
  • Paid media, SEO, CRO, content strategy with a 10m annual budget (in partnership with an agency) and lead growth and revenue associated with inbound leads with a focus on pipeline generation performance optimization, reporting, and closed loop analytics.
Work Experience
Demand Generation Manager
Hessel - Ruecker
2012-2018
  • Working directly with the AU Sales Team created and executed Strategic Demand Generation campaigns that increased the (Payroll Software) Payees by 15,000 in one calendar year.
  • Developing and executing short- and long-term campaigns (multi-channel) to drive leads and sales pipeline
  • Developing and creating content to address pain points at each stage of the buyer lifecycle.
  • Measuring, analysing and reporting on each campaign and sales outcomes
  • Working collaboratively across sales and the digital marketing team to drive successful lead generation outcomes
  • Developing partnerships to drive co-marketing and lead generation activities
Work Experience
Demand Generation Manager
Cipher Publishing
2015-2017
  • Increased Sales Qualified Leads (SQLs) 30% over a 12 month period
  • Increased quality of website leads by 97%, ( 300 FTE to 592 FTE)
  • Highest number of registrations (1200) for a webinar on ‘How to Predict Your Future Workforce
  • Followed up, identified, nurtured and qualified leads for the sales team from website sales collateral downloads, events and webinars.
  • Management and delegation of leads across sales territories.
  • Created a staff generated thought leadership content campaign which included subject matter specialists writing pieces for Linkedin.
  • Created lead generation webinars and thought leadership series.
  • Produced and managed lead generation physical events.
Work Experience
Sr. Demand Generation Specialist
Kozey - Bogisich
2015-2017
  • Created lead management funnel workflow from the ground up with inside sales department
  • Managed website redesign project with an outside agency
  • Managed all Pardot marketing automation activities
  • Monitored and reported on the attribution of marketing campaigns
  • Created and maintained metrics reporting on marketing and sales funnels
  • Analyzed marketing and sales data to develop insights and make recommendations on areas for optimization
  • Monitored and maintained data quality within the marketing database
  • Led company implementation of Drift conversational marketing platform
  • Evaluated new technologies and add-on applications to improve and optimize the marketing team performance
Work Experience
Demand Generation Specialist
Moxie Marketing
2017-2021
  • Email campaigns for Nurturing, Activation, and Renewals
  • Outbound campaigns
  • Webinars promotion for cross-sell/up-sell
  • KPIs monitoring, UX optimization, and A/B tests through the marketing funnel
  • CRM / Marketing automation skilled

Work Experience
Global Director of Digital & Demand Generation
Bonefete Fun
2009-2014
  • Leads a high-performing team of 20 cross-functional digital and demand generation marketers and web operations professionals responsible for digital strategy & planning, web UX and conversion, social, SEO, PPC, and email/marketing automation.
  • Responsible for exceeding marketing opportunity funnel revenue plan by 19%
  • Drove high-profile e-commerce marketing strategy, planning and experimentation, exceeding e-commerce revenue plan by 70%
  • Responsible for driving 40% increase in YOY organic traffic
  • Drove YOY increase of 8% in social followership and 22% increase in social engagement rate
  • Through experimentation, increased average email open rates by 50% and average click-to-open rates by 45%
  • Responsible for driving the transition of all marketing automation activities from Marketo to Eloqua
  • Lead revamp of marketing flywheel daily and visual management process
  • Management of multi-million dollar digital & demand gen budget (not inclusive of headcount)
  • Key member of Fluke's global marketing leadership team
Work Experience
Director, Global Demand Generation
Inspire Co
2020-2022
  • Grew team from scratch 0 to 11 full-time employees in London and NYC.
  • Delivered 2X growth in marketing sourced new business pipeline in a year.
  • Implement new marketing tech stack, ROI/KPI capabilities executive reporting and new channels delivery (direct mail, chatbot, ABM).
  • Decrease time to revenue by a third through SLAs between Sales, BDRs and marketing.
Work Experience
Manager, Growth & Demand Generation EMEA
McClure, Leuschke and Balistreri
2012-2018
  • OVERVIEW: I lead the Demand Generation team in EMEA managing online and digital marketing, prospect data, lead generation and the campaign marketing strategy. Generating leads and pipeline for our customer acquisition, conversion and expansion teams.
  • HIGHLIGHTS: Built out the first behaviour-based dynamic email nurture and lifecycle programs, based on implicit and explicit data. Built the integrated lead scoring, predictive analytics and propensity models based on prospect profile and engagement. Significantly improving the data enrichment, segmentation and append strategy. Launched ABM, content syndication and attribution analysis to significantly improve acquisition pipeline and revenue growth.
  • DATA HIGHLIGHTS: Set up the EMEA webinar program with 26k+ attendees during 2015/16 on numerous webinars. Increased MQL-SAL conversion from 41% to 62% generating over 30k+ enterprise sales accepted leads in two years. $15million USD worth of sourced pipeline in EMEA in 2016, 40% growth YOY. Took marketing sourced pipeline from 20% to 30%, and marketing influenced 70% of all pipeline Influencing over $5million of revenue in sourced bookings, whilst personally speaking on numerous closed won deals to support sales.
Work Experience
Growth Manager - Demand Generation
Hermiston LLC
2017-2020
  • Generating full-cycle campaigns, including content marketing, inbound marketing, landing page optimization, and paid acquisition across different industries;
  • Execution and planning demand generation campaigns to grow intent across the B2B funnel and drive healthy pipeline;
  • Generating and qualifying outbound and inbound sales opportunities;
  • Bi-weekly reporting on progress;
Work Experience
Director of Marketing & Demand Generation
Inspire Co
2019-2021
  • Led marketing and sales development for Higher Education business unit, generating a 20% increase in marketing-sourced pipeline YOY.
  • Shifted marketing strategies to focus on new customer acquisition, resulting in a 50% increase in net new customers YOY.
  • Managed $1M marketing budget to create standout campaigns that delivered positive ROI and aligned to organizational priorities.
  • Uncovered new buying centers that increased TAM in higher education business where company has 65% market penetration.
Work Experience
Director of Marketing & Demand Generation
Hahn Inc
2020-2022
  • Lead marketing and sales development for Higher Education business unit, generating a 20% increase in marketing-sourced pipeline YOY.
  • Evolve marketing strategies to focus on market penetration, resulting in a 50% increase in net new customers YOY.
  • Manage $1M marketing budget to create standout programs that deliver positive pipeline to spend and align to organizational priorities.
  • Leverage marketing technology and analytics to make data-driven decisions that drive successful, innovative programs at scale.
Work Experience
Senior Demand Generation
Bonefete Fun
2012-2018
  • Developed and implemented performance improvement strategies and plans to promote continuous improvement.
  • Content & copywriting for webpages, emails, webinar scripts & social media.
  • LinkedIn ABM as a tool for prospect hunting & pipeline building for sales.
  • Prospecting & setting up meetings for Sales team via cold calling.
  • Strategizing, hosting, moderating & executing events & webinar for the company.
Work Experience
Sr. Director of Demand Generation
Inspire Co
2012-2014
  • Developing and executing Demand Generation strategy, which will take the company to the next level of growth by achieving revenue goals
  • Building processes to stay interlocked with our sales team
  • Delivering highly qualified leads that are converting into opportunities
PRO TIP
pro tip icon

Check the Demand Planning Manager job description for inspiration. Look for similarities between your employer’s values and your experience.

Action Verbs for your Demand Planning Manager Resume

At Enhancv, we went through countless Demand Planning Manager resumes and uncovered which are the unique words people use to spice up their resumes. Forget about buzzwords - use these power words instead to make your experience section shine.

Demand Planning Manager Resume Skills’ Tips & Tricks to Impress Recruiters

Resume Skills Section Checklist:

icon book open

  • Ensure your hard skills section (including technologies) are exactly matching the job description.
  • Don’t simply list your soft skills. Apply the “show, don’t tell” principle - let your job achievements speak for themselves.
  • Find a way to showcase your skills beyond the skills section.
  • Your resume’s skill section is important to ATS systems - so don’t skip it.
Top Skills for your Demand Planning Manager resume
HARD SKILLS
  • SQL
  • Microsoft office
  • Tableau
  • Salesforce
  • Jira
  • Google Analytics
  • Project Management
SOFT SKILLS
  • Time Management
  • Interpersonal Communication
  • Decisiveness
  • Delegation
  • Patience
  • Creativity
  • Self-motivation
PRO TIP
pro tip icon

Don’t feel obliged to spend a separate section for your soft skills - you can weave them throughout your job experience or career summary. But, don’t just write empty words - back them with examples.

what to write in your resume header

CHECKLIST For Your Demand Planning Manager Resume Header

icon book open

  • Your name and surname in a legible and larger resume font
  • The job title you’re applying for or your current job title as a subheading to your name
  • Link to your portfolio or online profile, such as LinkedIn
  • Address (City and State for the US; just your city for rest of the world)
  • Email address
  • Headshot (required or welcomed in the EU; not required and sometimes frowned upon in the US)

Stick to popular email providers such as Gmail or Outlook. And use these professional formats to create your username:

  • first.last@gmail.com
  • last.first@gmail.com
  • firstlast@gmail.com
  • f.last@gmail.com
  • first.l@gmail.com
PRO TIP
pro tip icon

Include a link to your portfolio in your Demand Planning Manager resume header. Most companies will require that you include one in your resume, and even if they don’t, it’s an excellent opportunity to directly show them your proudest projects.

Demand Planning Manager Resume Summary Best Practices

what to write in your resume summary

Checklist: What to include in your Demand Planning Manager resume summary:

icon book open

  • Years of experience;
  • Highlight top 3 skills and proficiencies;
  • One big professional accomplishment you’re most proud of, that you can tie with the aforementioned skills;
  • Use short, direct sentences - but no more than three - to keep the HRs interested.
writing icon

Resume Summary Formula:

Resume Summary Formula: [Adjective] [job title] with [number] years of experience in [industry], a proven ability to [relevant, measurable skills], and a strong background in [relevant context of your work experience] seeks a position as [the job title you’re applying for].
PRO TIP
pro tip icon

Your summary section should act as a professional taster. Use it wisely. Effectively convey your professional profile and let the hiring manager know that if they hire you, they won’t be disappointed. Make sure to include keywords from the job description too! Elaborate on your abilities further in your experience section. Again, cater to the job description.

Listing Your Education, Certifications and Courses

Resume Education Section Checklist:

icon book open

  • Ensure your hard skills section (including technologies) are exactly matching the job description.
  • Don’t simply list your soft skills. Apply the “show, don’t tell” principle - let your job achievements speak for themselves.
  • Find a way to showcase your skills beyond the skills section.
  • Your resume’s skill section is important to ATS systems - so don’t skip it.

Top Certifications for your Demand Planning Manager resume

Certification Image
Supply Chain: Demand Planning (Sales Forecasting and S&OP)
S&OP: Generate Unconstrained Demand & Measure Sales Forecast Accuracy
Certification Image
Forecasting and Demand Planning Essentials
Key aspects of the Demand Management Function
Certification Image
The Project Management Course: Beginner to PROject Manager
The Complete Course for becoming a Successful Project Manager
Certification Image
Product Launch: How to Go to Market Product Marketing Plan
Marketing Strategy, Product Marketing, Product Marketing Manager, Product Management, Product Manager Marketing Plan MBA
PRO TIP
pro tip icon

There are dozens of certifications that you can claim as a Demand Planning Manager. But, some are more effective than others. That’s why you mustn’t include every certificate other applicants might have. Try instead to earn and list a few of the difficult ones.

Demand Planning Manager Resume: Additional Writing & Formatting Tips

There are three basic resume formats you can choose from:

The most optimal format for your particular case will depend on your years of experience, as well as whether you’re switching industries or not.

Reverse chronological resumes are best suited for experienced individuals who are sticking to their industry. The experience section takes a central place, and its bullets contain your responsibilities and achievements, coupled with numbers and results.

Functional resumes are used by less experienced jobseekers or career changers. Note that it’s not a format that recruiters prefer, as most are used to the classic chronological alignment. Instead of a list of job titles, functional resumes focus on your skills, and through what experiences you gained them.

Hybrid resumes are great for both experienced and entry-level candidates, as well as career changers. They combine the best of both worlds - most often in a double column format, where one side of the content is focused on your experience, whereas the other - on your skills, strengths, and proudest moments.

Demand Planning Manager Resume Summary best practices

Here are more resume tips regarding your layout and style:

To take it a step further, check out how your resume can stand out without leaning too much on the creative side.

PRO TIP
pro tip icon

Sometimes you’ll want to go after a job which requires more experience than you have. Instead of using a typical Demand Planning Manager resume layout, you can use a creative layout. Getting noticed is the most important challenge and a creative resume layout might help you get invited for an interview as most of other accountants have boring resume designs.

Other sections to include in your resume

Depending on the type of company (corporation or start-up; innovative or traditional), job seniority level and your location, you may want to include more sections to your Demand Planning Manager resume:

Demand Planning Manager Resume: How to Make Yours More Creative & Stand Out

When you send your resume to a potential employer, chances are it's the fiftieth one they've seen that day. That's why you need to make your Demand Planning Manager resume stand out for the right reasons. That means showing your personality, not just your professional experience. Employers are far more likely to remember a candidate who seems like a genuine person and not a robot. Do this by including your passions (which is also a great place to demonstrate skills on a resume), share your favorite books, or even what your usual day looks like.

day of my life on resume - Enhancv resume section

What Makes a Great Demand Planning Manager Resume: Key Takeaways

  • Choose a resume layout that sends the right message across and fits your current career situation;
  • Create a resume header that shows your desired job title, and easy to find contact numbers;
  • Be specific about your experience, accomplishments and future goals in your summary;
  • Feature detailed metrics and specific examples that show the impact you made in your previous roles when describing your experience;
  • List soft skills backed by examples;
  • Add all of your technical skills and certifications that you have and match the job description;
  • Show off a dash of personality in your resume that will demonstrate your culture fit and the right mix of hard and soft skills.
Volen Vulkov Avatar
Volen Vulkov
8 minute read
Updated on 2022-03-25

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