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Professional Digital Marketing Analyst Cover Letter Example for 2023

Read for inspiration or use it as a base to improve your own Digital Marketing Analyst cover letter. Just replace personal information, company application data and achievements with your own.

Thomas Haraldson
PBA & MCSE Certified Digital Marketing Analyst
Dear Matthew Mcclain ,
My name is Thomas Haraldson. I am contacting you regarding the job posting for the Digital Marketing Analyst position, as it interests me greatly.

I have a deep understanding of what it takes to be successful in this role. I believe that working together, I can help Stracke secure its spot at the top of the industry.
Apart from my strong motivation and work ethic, I can offer your company my proven expertise and experience in the field.

For example, during my employment at Padberg, I successfully:

Collected and cleaned over 60K Facebook comments using Python.
Increased ROI by 30% in three months.

What's more, I am experienced in Basecamp, Jira, and DaPulse.

I am certain my skills and qualifications will be of great use to your team.
I look forward to meeting you in person if my skills and experience meet your company's needs. I will happily provide more details on how I can contribute.
Thank you for your time,
Thomas Haraldson

According to 83% of hiring managers, cover letters are an important part of every recruiter’s decision-making process.

What’s more, 72% of them will expect you to hand in a great cover letter, even if this part is listed as ‘optional’ on the job advert.

And if you ask our experts, cover letters are an amazing opportunity to tell a personal story and make the right first impression.

But what exactly is a cover letter and how to write a good one? Let’s see…

Easy-to-follow cover letter writing tips for Digital Marketing Analyst

digital marketing analyst coverletter.png

The secret to making your Digital Marketing Analyst cover letter remarkable is to share your excitement about the company, the field, and the position.

It’s also a good idea to aim not to re-write your resume, but rather to build upon it and expand on your competencies.

Now, let's look at some other things that will make recruiters remember you.

Address your cover letter to the right person and make your introduction strong

Address your cover letter directly to the hiring manager, whenever possible. This has proven to be a good approach for two reasons.

First, it shows your attention to detail.

Second, it proves that you’re willing to do some research and go the extra mile for the sake of success.

But if finding the recruiter’s name is too difficult, you can go for a traditional gender-neutral phrase.

Here’s our selection of strong salutations. Feel free to borrow any of them:

  • Dear Hiring Manager,
  • Dear Head of [team you're applying for],
  • Dear [company name] Recruiter,
  • Dear Alex Johnson

Coming up with a good introduction is your chance to make the right impression and give the hiring manager a solid reason to remember you.

So instead of going for popular opening lines such as “I found your job advert on website X”, prove that you are actually passionate about the position. Share why you would like to grow in this field and what makes the company exciting.

Combine your soft and hard skills for an unbeatable match!

Listing hard skills on your resume is quite straightforward, isn’t it? But when it comes to writing a memorable Digital Marketing Analyst cover letter, you need to be a bit more creative.

The thing is, cover letters are designed to tell a story. To show the thought process behind your achievements and motivations. To put the recruiter in your shoes and allow them to get to know you better.

Maybe you want to share how you deal with challenges? Or what helps you reach your goals? It doesn’t really matter.

And while soft skills are important, hard skills shouldn’t be skipped either. Mentioning some hard skills (especially the ones listed by the recruiter) is always a great idea. This will help you pass applicant tracking systems (ATS) that screen documents for certain keywords.

Show that you know the company and its problems well

Proving that you’re familiar with the company is a great way to win the recruiter’s heart. It shows that you’ve taken some time for research and that you’re attentive to detail.

What’s more, it will also help you find out the issues at hand. This way, you can link your own skills and qualifications to some potential challenges the company might have to deal with in the future.

End with a call to action

While a strong introduction makes a great first impression, a confident, yet considerate conclusion is essentially what will get you a callback.

There are different ways to end your cover letter. But remember – the closing line you choose should match the company culture.

Your safest bet would be going for traditional phrases like “Looking forward to hearing from you” or “Looking forward to your reply”. For bonus points, add a simple “Thank you for your time and consideration”.

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Pair your cover letter with a matching Digital Marketing Analyst resume


Having a strong cover letter is great, but you know what’s even better than that? Pairing it with an equally good resume.

Check out our Digital Marketing Analyst resume examples for some additional tips and inspiration, or talk to an expert.