Professional Content Writer Cover Letter Examples for 2024

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Professional Content Writer Cover...

Your content writer cover letter should immediately capture the reader's attention. Use a compelling opening that highlights your passion for writing and understanding of the industry. In the second paragraph, present your key achievements and relevant skills succinctly. Illustrate how your experience aligns with the company's content goals to show you're the perfect match.

Embarking on your job search, you've likely hit a common snag: the need for a compelling content writer cover letter. While your resume lists accomplishments, your cover letter should weave a narrative around that one staggering achievement you're most proud of. It's a delicate balance to strike—a formal tone without falling into the trap of overused clichés. And brevity is key; your professional story must enthrall in just one page. Let's explore how to craft that knockout letter.

Introducing our content writer cover letter writing advice, which will show you how to ace the initial profile assessment. Make sure to stick around to find:

  • Some inspiration from other professionals' job-winning cover letters;
  • The best structure and format for your content writer cover letter;
  • Insights on how to write about your best achievement to stand out;
  • A creative twist on your content writer cover letter intro.

Upload your content writer resume to Enhancv's AI, which will quickly scan and prepare a job-winning cover letter for you.

Content Writer cover letter example


NYC, New York


Dear Hiring Manager,

I am writing to express my interest in the Freelance Writer position at your esteemed company. By merging a rigorous background in blockchain technology and SaaS with a passion for crafting influential content, I have honed my ability to engage diverse audiences and support businesses in achieving their strategic goals.

During my tenure with Herman LLC, I undertook an ambitious project to revitalize the web presence of a leading SaaS client. Through a meticulous overhaul of their website content and email marketing strategy, I successfully increased customer engagement by a remarkable 60%. This endeavor not only magnified my client's digital footprint but was a testament to my capacity to transform industry-specific data into compelling narratives—a skill I am eager to bring to your team.

I would be delighted to discuss how my background, skills, and certifications align closely with the needs of your company. An opportunity to contribute my expertise to your dynamic team would be an exciting new chapter in my professional journey. Please consider me for an interview at your earliest convenience.

Sincerely, Peter Connolly Freelance Writer | Blockchain | SaaS
What makes this cover letter good:

  • Relevant Experience: Highlighting past achievements, such as the 60% increase in customer engagement from revamping web content, demonstrates a proven track record of success relevant to the position.
  • Industry Knowledge: Mentioning a background in blockchain technology and SaaS showcases the candidate's understanding of the industry, positioning them as a knowledgeable and skillful writer within the niche.
  • Value Proposition: The cover letter clearly states the candidate's potential contribution, promising to bring the ability to "transform industry-specific data into compelling narratives" to the team.
  • Call to Action: The candidate closes with an invitation for an interview, showing initiative and eagerness to take the next step in the application process.

Standard formatting for your content writer cover letter

Structure your content writer cover letter, following industry-leading advice, to include:

  • Header - with your name, the role you're applying for, the date, and contact details;
  • Greeting - make sure it's personalized to the organization;
  • Introduction paragraph - no more than two sentences;
  • Body paragraph - answering why you're the best candidate for the role;
  • Closing paragraph - ending with a promise or a call to action;
  • Signature - now that's optional.

Set up your content writer cover letter for success with our templates that are all single-spaced and have a one-inch margin all around.

Use the same font for your content writer cover as the one in your resume(remember to select a modern, Applicant Tracker System or ATS favorites, like Raleway, Volkhov, or Chivo instead of the worn-out Times New Roman).

Speaking of the ATS, did you know that it doesn't scan or assess your cover letter? This document is solely for the recruiters.

Our builder allows you to export your content writer cover letter in the best format out there: that is, PDF (this format keeps your information intact).

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The top sections on a content writer cover letter

  • Header with Contact Information: Include your full name, address, phone number, and email address, so the recruiter knows who you are and how to contact you; a professional-looking header sets the tone for the rest of the cover letter.
  • Personalized Greeting: Address the letter to a specific person whenever possible, such as the content team lead or hiring manager, to show that you've done your research and are genuinely interested in the role.
  • Introduction and Intent: State your purpose for writing, the specific content writer position you’re applying for, and a brief mention of your most relevant experience or passion for content creation to immediately catch the recruiter's attention.
  • Body with Relevant Experience and Skills: Outline your writing experience, content strategy knowledge, and any industry-specific expertise you possess, using examples to demonstrate how your skills would benefit the company's content needs.
  • Closing and Call to Action: End your cover letter with a strong conclusion that reiterates your interest in the role, thanks the recruiter for considering your application, and contains a call to action, such as expressing eagerness to discuss how you can contribute to their content goals in an interview.
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Key qualities recruiters search for in a candidate’s cover letter

  • Exceptional writing and editing skills, with the ability to adapt tone and style to different audiences and platforms
  • Strong research abilities to ensure all written content is accurate and factual
  • Creativity and the knack for generating fresh, engaging, and original content ideas
  • SEO knowledge and experience to optimize content for search engines and increase visibility
  • Ability to meet tight deadlines and manage multiple projects simultaneously
  • Proficiency in using content management systems and familiarity with content marketing tools and analytics

What matters most when tailoring your content writer cover letter salutation

Your content writer cover letter greeting should feel welcoming to recruiters.

Use their first name (e.g. "Dear Marshall" or "Dear Sara"), if you've previously been in touch with the hiring manager and are on a more friendly basis.

If this is the first time you're contacting the recruiters, start your content writer cover letter with:

  • their last name (e.g. "Dear Ms. Ali" or "Dear Mr. Stevens") - look up who's the hiring manager for the role on social media or the company website;
  • generalized greeting (e.g. "Dear HR Team") - just don't use "To whom it may concern" or "Dear Sir/Madam".
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List of salutations you can use

  • Dear Hiring Manager,
  • Dear [Company Name] Recruiter,
  • Dear [Mr./Ms./Dr.] [Last Name],
  • Dear [Department] Team,
  • Dear Search Committee,
  • Esteemed [Job Title] Selection Panel,

Get creative with your content writer cover letter introduction

Recruiters are going to assess plenty of candidate profiles for the role. Thus, anything you do to stand out will win you brownie points.

Use your content writer cover letter introduction to share something memorable about your experience.

But before you go down the rabbit hole of creativity and humor, align your message with the company culture.

For example, if you are applying for a role in some startup, use those first two sentences to tell a funny story (about your experience) to quickly connect with the recruiter.

Intro Paragraph
Immersing myself in creative narratives and impactful messaging, I've honed a craft that resonates with the human touch central to your brand's philosophy. My portfolio is a testament to weaving words that not only inform and connect but also echo your commitment to fostering community and innovation.

What to write in the body of your content writer cover letter

Now that you've got your intro covered, here comes the heart and soul of your content writer cover letter.

It's time to write the middle or body paragraphs. This is the space where you talk about your relevant talent in terms of hard skills (or technologies) and soft (or people and communication) skills.

Keep in mind that the cover letter has a different purpose from your content writer resume.

Yes, you still have to be able to show recruiters what makes your experience unique (and applicable) to the role.

But, instead of just listing skills, aim to tell a story of your one, greatest accomplishment.

Select your achievement that:

  • covers job-crucial skills;
  • can be measured with tangible metrics;
  • shows you in the best light.

Use the next three to six paragraphs to detail what this success has taught you, and also to sell your profile.

Body Paragraph
At XYZ Digital, my SEO-focused article series increased organic traffic by 120% within 6 months, transforming a niche blog into a leading industry resource. This success was due to a blend of astute keyword research and a storytelling approach that resonated with our target audience, demonstrating my ability to meld technical SEO skills with engaging content creation.

Two ideas on how to end the final paragraph of your content writer cover letter

Closing your content writer cover letter, you want to leave a memorable impression on recruiters, that you're a responsible professional.

End your cover letter with how you envision your growth, as part of the company. Make realistic promises on what you plan to achieve, potentially, in the next six months to a year.

Before your signature, you could also signal hiring managers that you're available for the next steps. Or, a follow-up call, during which you could further clarify your experience or professional value.

Closing Paragraph
Eager to discuss how my skills align with your goals, I look forward to the opportunity for an interview.

The zero experience content writer cover letter: shifting the focus to your unique value

Don't worry if you have no conventional professional experience. Within your whole experience, there's plenty more you can write about in your content writer cover letter.

Take, for example, your biggest achievement or award - dedicate your cover letter body to describe it and the job-relevant skills you've learned.

Your professional ambitions could also take center stage. Describe what you plan on achieving in the next five to ten years and the efforts you're making towards your dreams.

Key takeaways

Writing your content writer cover letter has never been easier, so remember to:

  • Select a content writer cover letter template that automatically meets industry formatting (e.g. has one-inch margins, is single-spaced, is in PDF, etc.);
  • Make your content writer cover letter personal by mentioning the recruiters' first or last name;
  • Within the introduction, describe what you like best about the company in no more than two sentences;
  • Use your content writer cover letter body to tell a story of your greatest achievement, backed up by job-relevant skills and technologies;
  • If you have no professional experience, be honest about it in your content writer cover letter, but also write about your unique talents.
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Volen Vulkov
Volen Vulkov is a resume expert and the co-founder of Enhancv. He applies his deep knowledge and experience to write about a career change, development, and how to stand out in the job application process.
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