So are cover letters necessary for Director Of Sales jobs?
Well, the cover letter is your chance to tell a personal story to the hiring manager. It can help you prove you’re a real professional who knows what they bring to the table.
It’s also your opportunity to get into more detail about your personal qualities and success stories. But most importantly – it’s the first place to show your motivation.
So yes, having a cover letter is essential.
But what should yours look like? Let’s see…
Have a Director Of Sales cover letter that tells your story
The secret to making your Director Of Sales cover letter remarkable is to share your excitement about the company, the field, and the position.
It’s also a good idea to aim not to re-write your resume, but rather to build upon it and expand on your competencies.
Now, let's look at some other things that will make recruiters remember you.
Stand out with a strong introduction and an appropriate salutation
Addressing your cover letter to a person is always something you should aim to do.
But finding who's responsible for the recruitment process might not be the easiest thing. We get it.
In such cases, we advise you to stick to the gender-neutral cover letter salutations.
Here are some examples of suitable classic salutations:
- Dear Hiring Manager,
- Dear Head of [team you're applying for],
- Dear [company name] Recruiter,
- Dear Alex Johnson
The introduction of your Director Of Sales cover letter is without a doubt crucial for the first impression you’ll make as an applicant. But is there a way to make sure your opening line is good enough?
Yes, there is. You can start by sharing your enthusiasm for the job or the field (or why not both!). You could also share your reasons to find the company exciting.
Try to be original. Don’t go for phrases like “I want to apply for the position that I saw advertised on platform X”. They're outdated and sound like you’ve got nothing better to say
Link your hard and soft skills to your achievements
Although you’ve probably listed (or are planning to list) your hard skills on your resume, don’t forget to mention them in your cover letter as well. One way to do that is by telling a personal story.
You can share how some of your skills or qualities have helped you achieve goals in the past. Or perhaps you want to talk about the things that help you get over challenges. You decide.
Naturally, both soft and hard skills should be present here. It’s especially important to include skills and qualifications that have been mentioned as part of the job description or the requirements section of the advert. This will help you pass applicant tracking systems that screen documents for certain keywords.
Prove your passion about the company
Showing that you’ve researched the company and are familiar with it is a good way to prove your work-readiness.
It will also point the recruiter to the fact that your skills and qualifications will have a long-term impact on the company. Just link some of your strengths to the ways in which current or potential issues can be resolved.
Go for a strong ending
Using the right words to end your Director Of Sales cover letter is essential for two reasons.
First, it supports the great first impression you’ve already made. Second, it’s a way to express your gratitude for the recruiter’s time and consideration.
The closing line you choose depends on your preferences and the company culture. If you want to be on the safe side, stick to more traditional phrases, such as “Looking forward to hearing from you” and “Thank you for your consideration”.