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Event Director Cover Letter

Professional Event Director Cover Letter Example for 2023

Read for inspiration or use it as a base to improve your own Event Director cover letter. Just replace personal information, company application data and achievements with your own.

Nathan Malone
Events and Sponsorship Manager
28 Alpine View Lane, Parklands, Christchurch
Cover Letter
Dear Panel Members,

I am excited to have the opportunity to apply for the Events Officer's position with The Town of Port Hedland. I have completed my Graduate Diploma in Event Management from Christchurch Polytechnic Institute of Technology, New Zealand (CPIT).

I am currently working as Events and Sponsorship Manager at Lincoln University located in Christchurch, New Zealand.

Prior to my role at Lincoln University I was an Events Coordinator for the Ara Institute of Canterbury. I joined Ara's Business Development & Marketing Team in Feb 2011 and since I have project managed major events including graduations, open days, career expos, corporate and several students’ events for Ara Council and the Chief Executive.

I started my events career in India, managing large scale events, with attendance in the thousands, before coming to Christchurch to study Event Management at CPIT.

After graduating, I worked with the Christchurch City Council on some of the city’s biggest and most well-known public events, including Classical Sparks, the Guy Fawkes fireworks display and Ellerslie International Flower Show.

I has also worked on key projects, such as the Rugby World Cup, Investec Super Rugby tournaments and one-day international cricket matches with VBase – one of New Zealand’s biggest venue management companies. Since taking up my role at Ara, I have managed over 15 graduation ceremonies and over 20 public open days.

I am passionate about bringing people and communities together with events. For me the most important elements to deliver a successful event are to pinpoint the purpose of the event, have a detailed plan, communicate clearly, and have a follow-up plan.

I am also South Island Head of the India New Zealand Business Council, which promotes New Zealand businesses to an international audience and I am willing to bring my existing connections and add value to the international business development at Lincoln University.

I would appreciate the opportunity to meet with you to discuss how my experience will be beneficial in Lincoln University's commitment to teaching and research excellence, while also contributing to the student experience. 

Kind regards,

Nathan Malone

So are cover letters necessary for Event Director jobs?

Well, the cover letter is your chance to tell a personal story to the hiring manager. It can help you prove you’re a real professional who knows what they bring to the table.

It’s also your opportunity to get into more detail about your personal qualities and success stories. But most importantly – it’s the first place to show your motivation.

So yes, having a cover letter is essential.

But what should yours look like? Let’s see…

How to write the perfect event director cover letter

event director coverletter.png

So what does a good cover letter look like?

Well, it’s written in a tone of voice that matches the specific company’s culture, and it’s not just a long-form resume. It’s also focused on making the right impression.

We advise you to talk about your achievements, goals, and motivations, rather than just plainly listing your skills and experience. Try to tell a personal story.

And if that’s not enough, we have some additional pro tips for you.

Choose the right salutation and write a strong introduction

It’s always better to address your cover letter to a specific person. This shows that you’ve taken the time to research who the hiring manager might be and that you’re attentive to detail.

However, in case you don’t know the recruiter’s name, you can go for traditional gender-neutral salutations.

Here are some of our suggestions:

  • To the Human Resources Department
  • Dear [company name] Recruiter
  • Dear Angela Stone
  • To the Recruitment Team

The introduction is your chance of getting the reader’s attention and giving them a reason to see you as a good fit.

So make sure you highlight your excitement about the company or the industry (or even both!) and the reasons why you’d like to grow in the field.

Avoid using clichés like “I found your job posting on website X and decided to apply”.

Link your hard and soft skills to your achievements

When it comes to listing skills on a cover letter, there’s only one thing that could be said about it – do it in a well thought out way!

We mean, don’t just plainly list all your skills on your cover letter. Instead, link them to achievements and goals. Share how your expertise can add value to the team. Maybe even tell a personal story. It’s up to you.

Just make sure to include both soft and hard skills – especially the ones listed in the requirements section of the job advert. This will help you pass applicant tracking systems that screen documents for certain keywords.

Prove how your skills can help the company grow

Showing that you’ve researched the company and are familiar with it is a good way to prove your work-readiness.

It will also point the recruiter to the fact that your skills and qualifications will have a long-term impact on the company. Just link some of your strengths to the ways in which current or potential issues can be resolved.

Finish your cover letter with a call to action

Ending your cover letter in an actionable way is one of the things that increase your chances of getting a callback.

The conclusion is also your opportunity to thank the recruiter for their time and consideration, so don’t skip that.

Just make sure to go for an ending that matches the company culture and language. If you prefer to be on the safe side, choose traditional closing lines such as “Looking forward to your reply”.

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Pair your cover letter with an equally good Event Director resume

If you want to make sure that the hiring manager will remember you, pair your cover letter with a matching resume.

Check out our Event Director resume examples and job-winning templates for some additional inspiration.