By now you’ve probably learned that a well-written cover letter will complement your resume and increase your chances of getting the job.
It will also introduce the recruiter to your strengths and your capacity to handle challenges.
In short - it will make them want to learn more about you!
Check out our guide on what your cover letter should include for some additional inspiration.
Now it’s time to move on to what you actually came for – our professional tips and examples that will help you write a memorable cover letter and land an interview.
Use an appropriate salutation and write a powerful introduction
Addressing your cover letter to a specific person works in your favor for two reasons: it shows your attention to detail, and it proves that you’ve taken the time to research who the person might be.
However, sometimes this might be much more difficult than expected. On such occasions, we advise you to focus on salutations that go beyond the impersonal “To Whom It May Concern”.
Here’s a brief list of suitable phrases:
- Dear Ms. Smith,
- Dear Peter Roberts,
- To the [company name] Recruitment Team,
- Dear Hiring Manager
The introduction of your cover letter is the first thing the hiring manager will read. Logically, having a strong introduction is your chance of getting their attention.
In order to do that, you need to get creative. Don’t just do what everyone else’s been doing for years, i.e. writing “I found this job opening on that website and decided to apply”.
Rather, show that you are genuinely excited about the position and the company. You could do that by mentioning your love for the industry or what you can bring to the table.
Don't skip on your Yoga Instructor soft and hard skills
The resume is the place to list all your hard skills. The Yoga Instructor cover letter, on the other hand, is the ideal place to emphasize your soft skills and link them to your achievements.
Think about times when your skills have helped you achieve certain goals that seemed too difficult. And don’t worry about admitting some of your weak sides – this is a great way to show recruiters your potential and ability to grow, both professionally and personally.
Looking at the specific job posting requirements could also give you insight on what skills should be included in your resume by all means. This will help you pass applicant tracking systems (ATS) that screen cover letters for keywords before passing them on to recruiters.
Show that you know the company and its problems well
Every recruiter wants to know whether you’ve decided to apply because you’re familiar with the company or because their job advert was the first thing you saw this morning.
So – show that you’ve researched the company and are aware of its strengths, weaknesses, and potential problems.
In addition, you can also share how your Yoga Instructor skills can add value to the team.
Finish your cover letter with a call to action
The last paragraph of your cover letter should briefly sum up the whole text. This is the time to express your motivation to get to the next step of the hiring process, but also your gratitude for the reader’s time and consideration.
You can be creative or use traditional closing lines here – it all depends on your preference and the company culture.