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CEO Cover Letter

Professional CEO Cover Letter Example for 2023

Read for inspiration or use it as a base to improve your own CEO cover letter. Just replace personal information, company application data and achievements with your own.

SOPHIA CERVANTES
CEO
+1-555-0100
example_name@gmail.com
Dubai, UAE
PROFILE
I am a Senior International Leader with over 25 years of retail experience in the United Kingdom and International markets (namely ME & Europe) at Board level.

I have proven success in both company owned and franchise brand building businesses. I lead high performance teams that work across multi-channel retail platforms (offline, online, franchise, wholesale and licensed products).

I believe and references from former employers will confirm, that I am a passionate driver who is hands on when it comes to working SMART & HARD-working. I am self motivated and a highly dependable individual that is confident and culturally diverse.

I am able to communicate well with people of all ages, genders and races and across all levels. Energy and enthusiasm (my self inner-drive) is a trait which lends to my flexibility and command of any situation. 

My main work focus has been on the management of retail corporations. The tasks involved in management are highly complex and with my focus, continuous insights and analysis, I am able to excel in the process of sales optimisation, increasing profits, lowering inventory to generate free cash-flow.

Innovating our business processes and dealing with the change management of staff from expatriate staff to local staff via training/development and working very closely with our HR teams.

Whether actively monitoring performance, improving our strategic plans or managing the entire life-cycle of a project or product development, my references would confer that I exceed expectations by practicing the greatest level of expertise with professionalism whilst always being customer centric.

I trust that I have displayed a well-rounded description of my potential for you to consider my expertise and experience for this role. 

Should you grant me a interview, we will be in a position to discuss in detail, how my skillset can be utilised to grow your business. I believe that your company is intent on reflecting positive growth and profitability and it would be my pleasure to actively contribute to the company’s future successes.

Kind Regards,
Sophia Cervantes

Writing a CEO cover letter might feel like skating on thin ice – choosing between buzzwords mentioned in the job description and original content, while worrying about making even the slightest mistake.

And what can make this experience a bit more fun and exciting? You guessed it. Relying on expert advice and examples.

Luckily, we have you covered. Check out our tips on writing a memorable cover letter below.

Professional CEO cover letter tips to help you stand out

ceo coverletter.png

By now you’ve probably learned that a well-written cover letter will complement your resume and increase your chances of getting the job.

It will also introduce the recruiter to your strengths and your capacity to handle challenges.

In short - it will make them want to learn more about you!

Check out our guide on what your cover letter should include for some additional inspiration.

Now it’s time to move on to what you actually came for – our professional tips and examples that will help you write a memorable cover letter and land an interview.

Stand out with a strong introduction and an appropriate salutation

It’s always better to address your cover letter to a specific person. This shows that you’ve taken the time to research who the hiring manager might be and that you’re attentive to detail.

However, in case you don’t know the recruiter’s name, you can go for traditional gender-neutral salutations.

Here are some of our suggestions:

  • Dear Mr. John
  • Dear Ms. Petersen
  • Dear Hiring Manager
  • Dear Dr. Todd
  • Dear Head of [team you're applying for]

A noteworthy introduction is what will grab the reader by the collar and make them want to get to know you better.

But what’s the best way to begin your cover letter? Highlighting your excitement about the position!

Be honest and original – this will get you remembered. You can even link your excitement to the reasons why you’d like to grow in this exact field.

Don't skip on your CEO soft and hard skills

The resume is the place to list all your hard skills. The CEO cover letter, on the other hand, is the ideal place to emphasize your soft skills and link them to your achievements.

Think about times when your skills have helped you achieve certain goals that seemed too difficult. And don’t worry about admitting some of your weak sides – this is a great way to show recruiters your potential and ability to grow, both professionally and personally.

Looking at the specific job posting requirements could also give you insight on what skills should be included in your resume by all means. This will help you pass applicant tracking systems (ATS) that screen cover letters for keywords before passing them on to recruiters.

Show that you know the company and its problems well

Showing that you’ve researched the company and are excited to become part of its team is definitely one of the best ways to prove you're a strong candidate.

Recruiters want to make sure that you’re at least as passionate about the company and the industry as them.

It’s also a good idea to mention how your previous experience could help you in your work and what impact it could have on your long-term performance.

In addition, showing that you are aware of industry or even company issues and are not afraid of facing them will give you additional points!

End with a call to action

By now you’ve managed to make a good impression on the hiring manager, and it’s important not to ruin it. That’s why you need your ending to be just as great as your cover letter’s body.

But what are the things that make up a memorable closing line? Expressing gratitude for the reader’s time and consideration, and saying that you look forward to their reply, to name a couple.

You can stick to traditional phrases (e.g. Looking forward to hearing from you soon) if you wish to be on the safe side. Just make sure that the language you use matches the company culture.

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Daniel Pietersen
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Pair your cover letter with an equally good CEO resume


Matching your cover letter with an equally good resume will without a doubt put you in front of other applicants.

Check out our CEO resume writing tips or talk to an expert for some valuable tips and guidance.