Crafting a standout brand designer cover letter can be a stumbling block, even after you've polished your resume and started the job application process. You understand that simply rehashing your resume won't cut it; your cover letter must weave a compelling narrative around your proudest professional triumph. It's a delicate balance—maintaining formality while sidestepping clichés, all within the concise space of one page. But fear not—you're about to learn how to turn that challenge into your next big win.
- Personalize the greeting to address the recruiter and your introduction that fits the role;
- Follow good examples for individual roles and industries from job-winning cover letters;
- Decide on your most noteworthy achievement to stand out;
- Format, download, and submit your brand designer cover letter, following the best HR practices.
Use the power of Enhancv's AI: drag and drop your brand designer resume, which will swiftly be converted into your job-winning cover letter.
If the brand designer isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:
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Brand Designer cover letter example
SAMUEL MOORE
Seattle, Washington
+1-(234)-555-1234
help@enhancv.com
- Demonstrating Results: Highlighting specific achievements such as the "UI overhaul for a high-profile financial application resulting in a 40% surge in user engagement" is crucial, as it provides tangible evidence of the applicant's ability to deliver results that can impact the company positively.
- Relevant Skills: Mentioning expert skills in "branding, web, and UX/UI design" aligns directly with the specialized role, showing that the candidate possesses the necessary technical competencies for the job.
- Alignment with Company Philosophy: Expressing familiarity with the company's focus "on creating intuitive, aesthetically pleasing digital experiences" demonstrates that the candidate has researched the company and is personally aligned with its goals and values, which is often a key factor in hiring decisions.
- Problem-Solving Approach: The emphasis on a "complex interplay of user psychology, behavior analysis, and strategic design thinking" suggests a sophisticated approach to problem-solving and an understanding of the multifaceted nature of design challenges.
The format of your brand designer cover letter: structure, fonts, margins, and more
Your brand designer cover letter should include a header (with your name, position, and date); a greeting and introductory paragraph; a body and closing paragraphs; and an optional signature.
Remember that you're writing your brand designer cover letter for recruiters - as the Applicant Tracker System won't scan this content.
Here are a few more tips and tricks to keep in mind when formatting your brand designer cover letter:
- Use the same font in your brand designer cover letter and resume. We recommend modern fonts, e.g. Lato and Rubik, to help you stand out, instead of the stereotypical Arial and Times New Roman.
- Each paragraph should have single spacing, which is already set up for you in our cover letter templates.
- Our cover letter builder follows industry standards for your brand designer cover letter formatting - with a one-inch margin, surrounding your content.
- Always export your brand designer cover letter in PDF to ensure the image or text quality stays the same and your writing isn't moved about.
The top sections on a brand designer cover letter
- Header with Contact Information: Include your name, address, phone number, and email, as this is essential for the recruiter to easily identify and respond to you.
- Greeting: Address the hiring manager by name if possible, to personalize the cover letter and demonstrate attention to detail—a key trait for a brand designer.
- Introduction: Briefly mention how your passion for design aligns with the company's brand and the role, as connecting your personal brand to the company’s is important for a brand designer position.
- Body of the Letter: Highlight previous branding projects, your creative process, understanding of design trends, and how these experiences can contribute to the company's brand goals, as these aspects are particularly relevant for the role of a brand designer.
- Closing and Call to Action: End by reiterating your enthusiasm to contribute to the company's brand identity and suggest a meeting or call for further discussion, showcasing your proactive approach which is vital in the design industry.
Key qualities recruiters search for in a candidate’s cover letter
- Proficient in design software (e.g., Adobe Creative Suite): This indicates technical expertise necessary to produce high-quality visuals.
- Strong understanding of brand strategy: Being able to align design work with a company’s brand identity is crucial for a brand designer.
- Portfolio showcasing diverse brand projects: Demonstrates versatility and experience with different branding challenges and solutions.
- Excellent communication and collaboration skills: Vital for working with cross-functional teams and understanding stakeholder vision.
- Creative thinking and problem-solving abilities: Showcases innovation in developing branding materials that stand out in the market.
- Awareness of current design trends: Ensures the brand remains relevant and can resonate with modern audiences.
The brand designer cover letter salutation: how to address hiring managers
After covering the format of your brand designer cover letter, let's look at the salutation.
Back in the day, the cordial "To whom it may concern" or "Dear Sir/Madam", might have worked out fine.
But, nowadays, your cover letter should approach hiring managers on a more personal basis.
So, what to do about your cover letter salutation?
If you've messaged the recruiters and are on a first name basis or a more formal one, use the hiring manager's name in the greeting (e.g. "Dear Sophie," "Dear Ms. Givens", or "Dear Mr. Everett,").
Always aim to make the effort to find out the name of the hiring manager, who'd be assessing your application. Search on LinkedIn, double-check the advert on the corporate website, or message the brand on social media to find out more about the role.
If you can't find the hiring manager's name (and still want to sound professional), use "Dear HR Team,", "Dear Hiring Manager,", or the likes.
List of salutations you can use
- Dear Hiring Manager,
- Dear [First Name Last Name],
- Dear [Job Title],
- Dear [Department] Team,
- Dear Members of the [Company Name] Selection Committee,
- Attention: [First Name Last Name],
Introducing your profile to catch recruiters' attention in no more than two sentences
The introduction of your brand designer cover letter is a whole Catch 22 .
You have an allocated space of no more than just a paragraph (of up to two sentences). With your introduction, you have to stand out and show why you're the best candidate out there.
Set out on a journey with your brand designer cover letter by focusing on why you're passionate about the job. Match your personal skills and interests to the role.
Another option for your brand designer cover letter introduction is to show you're the ideal candidate. Write about how your achievements and skills are precisely what the company is looking for.
However you decide to start your brand designer cover letter, always remember to write about the value you'd bring about. Making it both tangible (with your metrics of success) and highly sought out.
Storytelling in the middle (or body) of your brand designer cover letter
You've got your whole resume sorted, detailing your achievements and skills. What else can you write in your brand designer cover letter?
For starters, take the time to re-assess the job requirements and re-discover the most crucial skills and requirements (or keywords).
After making a list of these important keywords, look back on your experience to select just one of your past accomplishments.
Choose the achievement that is the most noteworthy, relevant to the role, and matches the required skills.
Use the next between three and six paragraphs to narrate how:
- you've grown your skill set, thanks to your achievement;
- you'd use the know-how you've gained in your new role;
- your accomplishment could help your potential employers grow.
Remember that recruiters don't need a retelling of your whole resume, but want to find out what makes you, you.
Time to wrap up your brand designer cover letter
Writing the closing paragraph of your brand designer cover letter is just as important as the salutation.
You have to make it personalized to the job advert and recruiter.
Experienced professionals advise candidates to end with a request or reminder for follow-up. Write that you're grateful for the opportunity, and, at the same time, hint that you're available for the next steps of the process.
Otherwise, you could also conclude your brand designer cover letter by facing the future. How do you see yourself, as part of the team? In particular, how would you settle in your new role in the first six months to a year?
The zero experience brand designer cover letter: shifting the focus to your unique value
Don't worry if you have no conventional professional experience. Within your whole experience, there's plenty more you can write about in your brand designer cover letter.
Take, for example, your biggest achievement or award - dedicate your cover letter body to describe it and the job-relevant skills you've learned.
Your professional ambitions could also take center stage. Describe what you plan on achieving in the next five to ten years and the efforts you're making towards your dreams.
Key takeaways
Writing your brand designer cover letter doesn't need to turn into an endless quest, but instead:
- Create an individual brand designer cover letter for each role you apply to, based on job criteria (use our builder to transform your resume into a cover letter, which you could edit to match the job);
- Stick with the same font you've used in your resume (e.g. Raleway) and ensure your brand designer cover letter is single-spaced and has a one-inch margin all around;
- Introduce your enthusiasm for the role or the company at the beginning of your brand designer cover letter to make a good first impression;
- Align what matters most to the company by selecting just one achievement from your experience, that has taught you valuable skills and knowledge for the job;
- End your brand designer cover letter like any good story - with a promise for greatness or follow-up for an interview.
