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How to Tailor My Resume to the Job Description

As a professional resume writer, my top advice is to always ask yourself, “how to tailor my resume to the job title?”
On average, I write 5 - 6 resumes a day. That’s about 30 resumes a week. It’s all part of our resume writing service which not only writes your resume but teaches you the skills you need to write resumes for the rest of your career. 
Understanding how to tailor your resume to the job title is a vital part of writing any resume. You should always refer back to the job description and write towards their requirements.
Standing out in the sea of candidatesThe problem is, when you apply for a job, you’ll be up against 200+ applicants who are probably sharing the same skills and experiences as you. 
What makes things even harder, is that since the pandemic, companies have been introduced to the magic of remote working. 
This means, you’re not only competing against applicants in your area, but applicants from across the country, or even the world. Something to consider when writing your next resume!
On average, a recruiter will spend 7 seconds reading each resume. The life of a recruiter isn’t easy. They have a very busy schedule, which doesn’t leave much time for reading your resume in full detail. 
So we need to make a few assumptions. Firstly, it will be very easy for your application to get lost in all the chaos, and, if your resume doesn’t match the job description, then you’re essentially relying on luck!
You can’t do anything to change this, it’s the nature of the beast, but what you can do is combat yourselves to overcome these obstacles. 
So what’s the best form of attack? It’s simple, you should consider “how to tailor my resume to the job title”. 
When you match your resume to a specific job description, you’re essentially making them an easy tick list which simplifies the recruiter’s workload - which they will really appreciate!
Writing a resume is a skill. As a Career Counsellor I’m able to write the perfect resume which directly targets the job description's requirements and I can summarize how you’d make the perfect candidate in one sharp sentence. 
If you’re struggling with writing your resume, check out our resume writing services. Alternatively, you can book a free call to hear about our packages which help you through the recruitment process from start to finish!

What does it mean to tailor your resume to the job?
Every job description will have a list of requirements, preferred qualifications, responsibilities, bonus requirements. 
These lists will be used as a tick list for the recruiter to check you match their requirements. 
They might even have a scoring chart. For example, 
Ability to demonstrate strategic analysis to identify problems, then build efficient agile processes.
They could have a scoring chart rated from 1 to 5 which they use to rate how you match this requirement. Read more: Targeted Resume: 3-Step Process to Win Any Recruiter Over

Benefits of tailoring your resume
So the benefit to tailoring your resume is that you will match their tick list and help you through the applicant tracking system. 
It will also prove that you’ve written a customized resume specifically for them. You’re not just copying and pasting the same resume then flinging it out until something sticks. 
Also, it will show you’ve done your research, and you’re a hard worker.
If you’re able to demonstrate you do your research, and you’re a hard worker at this stage, it will mean you will be a hard worker at the next stage - when they hire you!Read more: Resume Job Description: Samples & Tips To Help You Enhance Your Application

How do I match my resume to a specific job?
So, how to tailor my resume to the job title?
The best place to start is the job description. Start by reading the job description and picking out their keywords. These keywords will be valuable skills and functions which took you time and money to gain. 
For example, communication, developments and growth, data analysis, leadership.
Once you have made a keywords list, start thinking about achievements that demonstrate you’ve used these skills and functions to create optimal results at work. 
For example,

Established relationships with 6 stakeholders to negotiate and close deals exceeding $4m.Spoke at 15 conferences for guests of up to 500+ Analyzed data to identify business growth opportunities which resulted in a revenue of $5m 
Remember to always copy the job description’s exact terminology.
There are various ways to say the same thing. Make sure you copy exactly what they have written!

Key Takeaway
Consider how you can incorporate the keywords into your resume’s high visible areas such as your summary, strengths, and header. 
If you’re still struggling to match your resume to a specific job description then schedule a free call to see how I can help you write your resume!






Write good examples demonstrating you meet the requirements of the keywords

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How to Beat the Applicant Tracking System

The recruitment process is never easy, and of course there’s a variety of obstacles that can lead to mistakes you’re probably making on your resume without even realizing it. But don’t worry, the Enhancv Career Counselling team is here to help!
When you’re applying for a job, the first thing you need to consider is how to beat an applicant tracking system.
An Applicant Tracking System also known as ATS, is used as the first hurdle in the application process. Understanding how to beat an applicant tracking system will get you one step further to landing your dream job!
Recruitment is a fast-paced industry with lots of targets and deadlines to meet. A busy recruiter will receive over a hundred resumes every day. An applicant tracking system is a great tool for them to sort through the mountain of resumes.
What is an applicant tracking system?So, what is an applicant tracking system? It’s essentially a keyword counter. It will take your resume and match it against the job description requirements, then count how many times certain keywords appear on your resume. 
So for example, if the job requirement is ‘good communication skills’ the application tracking system will count how many times ‘communications’ appear on your resume. 
About 90% of recruiters use an applicant tracking system these days. It’s used when you apply straight through the company's website, or an online job portal. It’s used as the first hurdle in most application processes.  
If you’ve been headhunted, or you’re applying internally, you tend to get to skip the application tracking system. 

The outcome of the issue
For the busy recruiter, an applicant tracking system is a great little tool that makes their day a lot easier. For everyone applying, it’s a big obstacle and if you don’t understand how to beat an applicant tracking system correctly, it could lead to your resume being missed out.
Luckily, we can help! We’ve worked with the industry’s best recruiters to understand the ins and outs of an applicant tracking system. Our Career Counselors can write you a resume that raises your chances of beating an application tracking system. If you’d like to learn more, you can schedule a free call today!
Below are a few important strategies that can help you to understand how to beat an applicant tracking system.
Read more: The Best Resume Formats You Need to Consider

List the job requirements keywords
Start by listing keywords from the job requirement. For this, you need to use your knowledge of the role you are applying for.
Of course, you’re applying for a role in which you have experience, so you understand the skills which are required in the job description. Most importantly, you understand the value of the skills in the job description and can pick out the key skills. 
Read through the job description and start to think through the lens of the employer. Pick out the most valuable key skills. By valuable, I mean skills which took you time and money to gain. These are your keywords!
For example:

DevelopmentLeadershipCommunicationData Analysis 
Read more: How to create an ATS friendly resume

Write good examples demonstrating you meet the requirements of the keywords
The next step to beating an applicant tracking system is to demonstrate you can meet the requirements of the keywords. 
Take your list of keywords, and under each keyword start to write some achievements which demonstrate your experience. 
Remember to include the outcome of your work! Telling the recruiter what you have achieved for your current employer will make you stand out from the competition. 
Here’s an example,
Communication
‘Communicated negotiations across 6 stakeholders to close deals exceeding $4m’ 
Development
‘Developed operations strategy across 7 functions which improved efficiency by 70%’
Leadership
‘Lead 5 teams of 20 IT professionals through 6 projects which lead to a 90% business growth’
Data Analysis
‘Analyzed marketing data to identify partner opportunities which increased our reach by 80%’

Use the right format
To beat an applicant tracking system, you need to ensure you have formatted your resume correctly for the system to read.
Here are some quick tips,

Don’t use multiple columns - keep your resume in a classic, one column layoutDon’t use graphics, charts, icons, tableStick to the classic heading sections such as education, experience, strengthsUse a common font such as Helvetica or ArialDon’t overcomplicate your sentences, keep things concise and direct
If you follow these rules and write towards the keywords, you will improve your chances of beating an applicant tracking system.
Remember that writing a resume is never an easy process, but we’re here to help. Enhancv is your secret weapon to getting your dream job! Book a free call today and see how we can help you combat every step of the recruitment process.







But of course, how do you tell a story in a cover letter?

How do you tell a story in a cover letter?

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How to Tell a Story in a Cover Letter

Your cover letter is a perfect opportunity for an employer to get to know the real you. You can use the cover letter to present yourself on a personable but professional level that demonstrates you’re a perfect match for their company culture. 
I know what you’re thinking, is a cover letter really necessary?
Consider this, finding your dream job is a competitive process. You might be competing against 200+ candidates who are all trying to get one role. 
A well-crafted, unique cover letter can be your secret weapon to standing out above the crowd.
So how do you write a cover letter which will catch the recruiter’s attention? Well, writing a cover letter is like telling a story about your work experience and skills. 
But of course, how do you tell a story in a cover letter?Writing is a skill that we can all find difficult from time to time. Writing a cover letter can be especially hard because you’re writing to get your dream job and that’s a lot of pressure! 
If you are struggling to the point where you need a break and a refresh, our Career Counsellors are here to help! With our cover letter writing service, we will not only write you the perfect cover letter but teach you the writing skills you can use for the rest of your career. 
Before you start writing a cover letter there are some things you need to consider. 

What do employers look for in a cover letter?
So what is the purpose of a cover letter? Most importantly, what do employers look for in a cover letter? 
A cover letter is a second chance for the employer to get to know your skills, but most importantly it’s a great way to get to know you! 
Every company has its own quirks and personalities. Hiring managers have strategies to ensure their future employees will fit into their company culture. The last thing they want is to hire someone who will disrupt the workflow and interrupt their processes.

Why do you need a story for your cover letter?
A resume tends to be very factual and direct, but a cover has the possibility to get creative and personal. A chance to demonstrate that you understand the company’s values, goals and culture. Combine it with a story-telling resume and that's your best shot.
There’s so much to talk about in a cover letter, especially if your career is spanning over 20+ years and there’s a lot of incredible moments you’re proud of. Telling a story from beginning to end will be a good way of creating structure and will make it easier for the recruiter to read.

How do you tell a story in a cover letter?
We’re all natural storytellers. We can connect to people by understanding their needs through empathy and compassion - this includes employers! 
Employers don’t want to hire a robot, they want someone who brings a bit of life and charisma. 
But how do you tell a story in a cover letter? 
The best place to start is by writing your narrative structure. A writing structure will help you to categorize your job experiences and decide what’s most important. 

Hook 
Just like any story, an opening hook is a way to grab the recruiter’s attention and keep them engaged. 
A few tips for picking the perfect hook,

Consider the company and who they areThink about what will relate to themMake sure it’s unique and memorable 
One of my Executive Client’s was applying for a job at a small business that had an office cat. So with that in mind, we decided to use this hook…
Experience in leading high impactful teams and herding cats - Jackson the cat and I will get along perfectly!
You can also look into quotes for a strong opener. 
Think of the people who’ve inspired you in your career than search to see what quotes they have which are relevant. 
“If you really look closely, most overnight successes took a long time.” – Steve Jobs. 
Remember the cover letter is a chance to show your personality, and your hook is the perfect opportunity.

The middle - your experience
Your experience is the most important part of writing your cover letter. This is how you’re able to demonstrate that you match their requirements. 
The best place to start is by looking through the job description and picking out 5 - 8 keywords, skills, and functions. Then, consider which achievements you can use to match them. 
So for example, if the job description requires ‘effective communication’ then you need to consider a few of these things which match that. 
For example,
‘Negotiated across stakeholders to close deals exceeding $50k’
‘Deligated tasks across large teams and cross functions’
‘Presented at a conference with guests of 500+’
The next step is to piece together your experiences starting with the most relevant and recent first. 
Conclusion - reflectionFinally the conclusion. This is a chance to turn it back around on the recruiter and show you understand their values, goals, and company culture. Every company has a mission statement. What you need to do is visit their website, go to their ‘about me’ or ‘values’ page. On here you’ll find all the mission statement and their values. Use this information to your advantage. Show you’re able to resonate with what they believe and you’re able to help them achieve their mission! That is why I was intrigued by company name emphasis on Value. I believe our values align in regards to job description value and I resonate with your another value. Get messy!A final takeaway from this is to get messy!Don't be afraid to make a separate messy document with all your notes, structures and ideas. Writing is a creative process and if you’re stuck, try to let out all the ideas into one big document then work backward from there.

Takeaways: How many jobs should I apply for

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How Many Jobs Should I Apply For?

Applying for jobs can sometimes feel like a never-ending numbers game. We’re left asking ourselves, how many jobs should I apply for, and is it bad to apply for too many jobs?
Job searching and then applying is like a full-time job. Each job application has a process that takes time and dedication, so it’s important to know we’re doing things right. 
After a while, we start to cast doubt and question what we’re doing wrong, but sometimes we need to identify these issues in order to progress.  If you’re feeling like you’ve hit a brick wall with job applications, why not schedule a free call with our Career Counselors to see how we can help! 
How many jobs should I apply for?So, how many jobs should I apply for? Well, of course, the number of applications will determine your chances of receiving an interview invitation. But is it bad to apply for too many jobs?
With every job application, you need to consider the amount of time and work it takes to apply. The key to a good job application is to customize each job application to match the job description. You can’t just copy and paste then keep flinging out resumes until something sticks, recruiters will see through this and won’t take you seriously. 
So again, how many jobs should I apply for? Well, the answer is balance. You should be applying for enough jobs to increase your chances, while ensuring the applications are tailored to the job description. 
Though sometimes, it’s hard to find a balance between the pressure to apply and the need to write a quality job application. Below are a few tips on how to apply for a job!

How to apply for a job - tips and tricks
Be realistic!
My number one tip for applying to jobs is honesty!
We naturally like to push ourselves forward and progress in our careers, but we also need to stay realistic about what we’re capable of doing. Lying on your resume can cost you in the long run and could lead to some unfortunate situations. 
The best thing is to be realistic and honest about your resume. Read through the job description and weigh up your skills with their requirements, if it’s not a good match, then just move onto the next application. There’s plenty more fish in the sea!

Consider the company
Who are you working for?
I personally love the feeling of job satisfaction, it’s what motivates me to get up in the morning! 
There’s nothing worse than completing your probation period, then realizing your values don’t quite match. You could be dedicating 40+ hours a week to the company, and you need to ensure you’re dedicated, otherwise you’ll just make yourself unhappy. 
Finding the right fit is a great tip for applying to jobs.

Stay relevant to the job description."
I say this tip for applying to jobs, so often, I think I say it in my sleep! 
There are a number of different obstacles when applying for a job, as part of our Resume Writing service I teach you how to combat yourself to overcome these obstacles. I speak with 4 - 5 clients a day, and my biggest tip for applying to jobs is - always stay relevant to the job description.
Read through the job description and pull out some key, valuable skills which you match. Then simply consider your experiences that demonstrate these skills. 
If you are struggling, head to our Find Me a Job page and see how we can help!

Takeaways: How many jobs should I apply for
Give yourself a break!
Applying for jobs is a tiring process and if you’re struggling it can slowly affect your confidence. Of course, there’s pressure to constantly be applying, but if you’re starting to feel burnt out, your job applications will take the hit! 
It’s best to give yourself some time to relax. Don’t miss out on a good opportunity because you’re pushing too hard.  
Remember, we are here to help! We can take the pressure away and support you through the entire process of recruitment. From job hunting, to resume writing and even interview preparation, we are here to help! 
Schedule a free call, we’d love to meet you. 





Why does the interviewer ask, “Why do you want this job?”

How to prepare for the question, “Why do you want this job?”

How to answer the question “Why do you want this job?”

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Interview Question: Why Do You Want This Job (+ Answers)

“Why should we hire you for this position?”
“Why do you want this job?”
This is one of the most common job interview questions, but how do you answer it in a way that demonstrates your experience matches what the interviewer is looking for?
There’s nothing worse than getting caught out by a job interview question. It can create an unwanted feeling of panic and ruin your momentum. For me, it always leads to a spiral of pointless chat while I’m trying to figure out what to say next. 
The best way to combat these flustering moments is to prepare yourself.
But even if you spend hours preparing, practicing your answers with friends, or talking to yourself in the shower, sometimes you just need some professional advice - that’s where our career counselors can help! 
Our Mock Interview service will show you how to nail the next job interview!
“Why do you want this job?” is a very common question amongst “what’s your greatest weakness?” and “tell me about yourself?” 
Sometimes we think these common interview questions are so obvious we don’t need to spend too much time preparing, but correctly answering “Why do you want this job?” will be a great advantage to your progression!
Why does the interviewer ask, “Why do you want this job?”“Why do you want this job?” may feel a bit upfront or bold, but this is the interviewer’s strategy to understanding if you’re the right match. Not every detail about the job role will be written in the job description, and “Why do you want this job?” is a good way to see what else you have to offer. 
It’s also a chance for the interviewer to see how much you know about them. It’s similar to understanding  “Tell Me What You Know About Our Company?”. 
Not only are interviewers looking for candidates who fit the job role, but also candidates who fit into their company culture. It’s important for the employer to know they’re hiring someone who will engage and support their values and future goals.

How to prepare for the question, “Why do you want this job?”
Start by reading between the lines. Consider the job description requirements, then try to imagine what the job role would be like on a daily basis. 

How could your experiences match up?Is there an achievement you could use to demonstrate your experiences?
Do some research beyond the job description. Check out their website and social networks to discover what their future goals and values are. 

How would you fit into their company culture?What career goals do you have, and how would this fit in with their strategy?
Finally, take some time away from the interview answering strategies and think about some real reasons why you’re applying for the role. Being honest with the interviewer and speaking on a personable level shows you’re genuine and dedicated.   

What do you like most about the company’s reputation?What previous work has impressed you the most?

How to answer the question “Why do you want this job?”
There’s a variety of ways this “Why do you want this job?” can be asked. 

‘Why did you apply for the role?’‘Tell us why you’d like to work for us?’‘Why are you interested in this position?’
When the question comes, and you’re eventually asked “Why do you want this job?” have a moment to take a deep breath and consider your answer. I always like to sip some water to allow time for my thoughts to catch up! 

When I first read the job description, I knew I was an instant match. My career achievements fitted in perfectly, including…From reading your company values I know my skillets could help contribute to your future goals for example…To be completely honest, I really admire the companies past achievements and your reputation is what made me first apply. I believe our skills and ideas align, such as…
Takeaways Remember, you are simply telling them why you fit the role. It’s not hard, just speak the truth! Don’t go through the recruitment process alone, book a free call and learn how we can help you find your dream job!

What is your leadership style - Example Answers

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What Is Your Leadership Style - Interview Question (+ Answers)

Naturally, we like to progress forward in our careers, but with progression comes leadership responsibility. This is when you’ll need to understand how to answer what’s your leadership style?
Why do employers ask, “what’s your leadership style?”
Obviously, “what’s your leadership style?” is used when you are applying for a leadership position, but it can also be used when there’s potential for promotion. So it’s always best to understand your leadership style and how you see yourself as a leader. 
As part of our Mock Interview service, we like to test you with these difficult interview questions. It’s a great way to prepare yourself for that important job interview
We also have a variety of packages to help you through the full recruitment process. If you’d like to learn more, you can schedule a free call with me to talk about your next career step.
“What’s your leadership style?” is also a good indicator of how you will fit into their workplace.
If you’re interviewing for a high-functioning business with various teams across various locations, the interviewer will be looking for someone who can match their pace. 
If it’s a start-up company with a small team and space for growth, they’re probably looking for someone who is personable and strategic. 
Make sure you do your research, so you can tailor your answer to the company values and goals because you might get asked “What kind of leader do you think our company needs?”
Remember, there is no right or wrong answer to “What Is Your Leadership Style?”. The interviewer wants to understand your process, perhaps you’ll be able to show them something new and refreshing!
What is your leadership style - Example Answers
What is your leadership style, and how do you see yourself as a leader? 
There are various ways to answer this question. The best place to start is by thinking of your previous managers. 
Have you ever experienced a fantastic manager? Someone you looked up to who demonstrated a great leadership style. 
Consider what made their leadership style good and use it as inspiration.
Also, think about the managers you found frustrating, and ask yourself which aspects of their leadership style you did not like? But, remember to not bring this up in the interview, always avoid speaking badly about previous employers! 
Now you know what you like and don’t like, spend some time reflecting on how you’d like your leadership style to be. Here are some examples of leadership styles answers -
Lead by example - I like to lead by example. I take action when needed, and I’m known for my organizational skills and ability to demonstrate what needs to be done. An example of this is...
Delegator - I’m a strong communicator and can efficiently delegate tasks across various teams and locations. A good example of this is…
A people person - I’m an intuitive communicator who can easily resolve conflicts to ensure my team performance is working at its very best. An example of this is...
High impact Director  - I am able to work alongside high-level stakeholders to manage their expectations while delegating accordingly from a Director position. An example of this is... 
There are a few ways the interviewer might ask “what is your leadership style?” 

 How do you see yourself as a leader?What does leadership mean to you?What kind of leader do you think our company needs?What is your management philosophy?
But you can use the same strategy to answer each question…

Consider the company values and goalsThink back to managers you’ve respected and their leadership styleAlways refer back to the job description requirements 

Takeaways: What is your leadership style
Lastly, don’t come across as authoritarian, no one likes a bossy dictator! Be reasonable and demonstrate you’re able to understand people and processes. 
If you’re still struggling to understand what is your leadership style or how to answer these difficult questions, book a free call with our Career Counselling team to see how we can help you nail that job interview! 






