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Marketing Assistant CV Examples & Guide for 2025

Your marketing assistant CV must demonstrate a strong grasp of market research and data analysis techniques. It's essential to showcase your ability to interpret customer behaviour and market trends. Be sure to highlight your proficiency in social media and content creation, as these are key tools in modern marketing campaigns. Employers seek a creative flair and technical skill set, so illustrate both with relevant examples.

All CV examples in this guide

Crafting a CV that stands out in the competitive field of marketing can be daunting, especially when trying to articulate your creative skills and campaign successes. Our guide provides you with expert advice on structuring your experience and tailoring your achievements to catch the eye of industry-leading firms.

Land the job of your dreams with our bespoke guide on how to:

  • Design and format your professional marketing assistant CV;
  • Curate your key contact information, skills, and achievements throughout your CV sections;
  • Ensure your profile stays competitive by studying other industry-leading marketing assistant CVs;
  • Create a great CV even if you happen to have less professional experience, or switching fields.

When writing your marketing assistant CV, you may need plenty of insights from hiring managers. We have prepared industry-leading advice in the form of our relevant CV guides.

Resume examples for marketing assistant

Explore additional marketing assistant cv samples and guides and see what works for your level of experience or role.

By Experience

Marketing Assistant Manager

  • Clarity and Structured Presentation - The CV is well-organized, beginning with a concise header that provides essential information like contact details and professional title. Each section is neatly divided, making it easy for the reader to navigate through various aspects like experience, education, and achievements, which enhances readability.
  • Significant Career Growth in Marketing - Isaac's career trajectory depicts substantial growth within the marketing field, moving from a Marketing Executive role at Procter & Gamble to a Trade Marketing Manager at Unilever. This progression highlights his ability to take on increasingly complex responsibilities and make impactful decisions that drive the company's objectives.
  • Industry-Specific Methodologies - The CV highlights Isaac's proficiency in omni-channel retail strategies, a crucial element in today's consumer-driven market. His experience with global teams and competitive analysis further strengthens his profile, showing a deep understanding of the retail marketing landscape.

Marketing Assistant Director

  • Clear Structure and Conciseness - The CV is well-structured with distinct sections for experience, education, skills, and achievements. Each section is presented concisely, providing the necessary information without overwhelming detail, which reflects the candidate's ability to communicate effectively and prioritize key points.
  • Distinct Career Growth in Hospitality - Alfie Edwards demonstrates a clear progression in his career, moving from Sales Executive to Senior Sales Manager, and currently serving as Assistant Director of Sales. This trajectory illustrates his upward mobility and increasing responsibilities in the hospitality sector, highlighting his adeptness at adapting to more demanding roles.
  • Strong Leadership and Team Management Skills - The CV places a strong emphasis on leadership and team management skills, featuring examples where Alfie has led teams to achieve significant revenue increases and improved team productivity. His ability to mentor and motivate team members showcases his leadership qualities that are critical in managerial roles.

Senior Marketing Assistant

  • Emphasizes Structured Professional Growth - Eva Fisher's CV illustrates a clear, progressive career trajectory. Starting from a Marketing Assistant role and advancing to Senior Marketing Coordinator, this pathway demonstrates a pattern of increasing responsibilities and leadership capacities over the years, highlighting her ascending dedication to her profession.
  • Effective Use of Marketing Tools - The CV underscores Fisher's competence with industry-standard tools such as HubSpot, WordPress, and Adobe Creative Suite. This demonstrates her technical prowess in marketing, showcasing her ability to employ sophisticated tools to enhance marketing strategies and deliver impactful campaigns.
  • Focus on Educational Advantage in Marketing - Her experience with educational institutions like Bromsgrove School and Rugby School highlights a unique niche expertise in education marketing. By orchestrating campaigns that notably increase enrolment inquiries and attendance, her efforts evidently have a direct impact on the institutions' reach and reputation.

Entry-Level Marketing Assistant

  • Structured progression showcasing leadership growth - The career trajectory of Charlotte Powell indicates significant growth in marketing roles. Starting as a Marketing Executive and moving into positions with more responsibility such as Digital Marketing Coordinator highlights her increasing leadership capabilities and expertise in the field.
  • Focus on digital tools and analytics - Charlotte's adeptness with tools like Google Analytics and her strategic planning in digital marketing campaigns underscore her technical proficiency. This not only shows her ability to execute effective campaigns but also her skill in using data to refine strategies and drive success.
  • Cross-functional collaboration and diverse skill application - Her experience in working with cross-functional teams to align marketing efforts with organizational objectives demonstrates her adaptability. This ability to work with various departments shows an understanding of integrated marketing which can enhance internal and external communication effectiveness.

By Role

Marketing Research Assistant

  • Coherent Structure and Focused Details - The CV is well-structured, offering a clear progression through sections such as experience, education, and skills. It presents each segment with pertinent details, ensuring clarity and conciseness. The use of bullet points enhances readability and helps in conveying achievements and skills effectively to the reader.
  • Dynamic Career Growth - Oliver Smith's career trajectory showcases a steady growth path from a Junior Financial Consultant to an Equity Analyst. Each position highlights increases in responsibilities and expertise, demonstrating a strong ability to take on more complex roles and tasks within the financial sector.
  • Technical Proficiency and Industry Expertise - The CV reflects a deep understanding of financial analysis, noting specific tools like Excel and various methodologies for stock market research. The detailed mention of courses in financial modeling highlights the technical depth crucial to these roles and industry-specific applications.

Marketing Communications Assistant

  • Emphasis on Quantitative Achievements - The CV impressively details Lucas's impact through specific metrics, such as a 40% increase in follower engagement and a 25% rise in ticket sales. These figures not only demonstrate his effectiveness but also highlight his ability to drive tangible business successes, reflecting his proficiency in enhancing audience interaction and revenue generation.
  • Diverse Experience Across Notable Cultural Institutions - Lucas's career path vividly showcases his dedication to the arts, with roles spanning prominent Nottingham venues like the Theatre Royal, Nottingham Arts Theatre, and Broadway Cinema. This trajectory not only underscores his passion and commitment to the industry but also reflects a steady growth in roles and responsibilities indicative of his expertise and reputation in marketing within the cultural sector.
  • Blends Creativity with Strategic Impact - The CV reveals Lucas’s ability to integrate creative content with strategic marketing initiatives. His experience in digital content creation and event planning is coupled with partnership development and segmentation strategies, underlining a balanced capability to present engaging narratives while ensuring they align effectively with broader business objectives.

Marketing Administrative Assistant

  • Structured and Concise Presentation - The CV is well-organized into clearly defined sections that facilitate easy navigation through the candidate's professional journey. By including a header, experience, skills, education, courses, achievements, languages, passions, and a succinct summary, it offers a comprehensive snapshot of the candidate's background without overwhelming the reader.
  • Consistent Career Advancement - Samuel's career trajectory illustrates a steady progression from an Office Assistant to a Marketing Coordinator at prestigious firms like Deloitte and KPMG. This advancement reflects his capability to take on increasing responsibilities and his adaptability to different roles within the marketing and administrative domains.
  • Impactful Use of Salesforce and CRM Systems - The CV highlights Samuel's proficiency in Salesforce and CRM-related initiatives. His ability to optimize these systems is evidenced by substantial increases in data accuracy, client retention rates, and overall team productivity, underscoring his technical expertise and its business significance.

Marketing and Sales Assistant

  • Clear Structure and Content Presentation - The CV is neatly organized into sections that logically follow the career journey of Ethan Palmer, making it easy for readers to navigate through his qualifications, experience, and achievements. Each section is concise yet informative, presenting essential information without overwhelming the reader.
  • Progressive Career Growth and Industry Experience - Ethan Palmer’s career trajectory demonstrates a clear progression from a Marketing Associate to a Marketing & Sales Coordinator, illustrating growth in both responsibilities and expertise. His experience across different roles shows his adaptability and competence in diverse aspects of marketing and sales within the same industry.
  • Effective Use of Industry-Standard Tools and Techniques - The CV highlights Ethan’s proficiency in industry-specific tools like Salesforce and Adobe Creative Suite, alongside proven methodologies in CRM management and social media marketing. This technical depth reflects his capability to leverage advanced tools to achieve significant results, such as a 25% increase in lead generation.

Marketing and Public Relations Assistant

  • Consistency in Content Presentation - The CV is structured with clarity and precision, guiding the reader logically through each section. The use of distinct subheadings and bullet points ensures critical information is easily accessible, showcasing the candidate's ability to organize complex information effectively.
  • Progressive Career Trajectory - Jack Taylor's career path demonstrates significant growth, moving from a Marketing Communications Coordinator to a Corporate Communications Specialist. His steady progression within the public relations field reflects adaptability and a commitment to advancing his expertise and responsibilities.
  • Impactful Achievements with Business Relevance - The listed achievements are not just mere figures; they highlight a substantial impact on business performance, such as a 30% increase in stakeholder engagement and doubled media coverage. These accomplishments are clearly tied to strategic business advantages, demonstrating the candidate's value in driving growth and enhancing brand perception.

Marketing and Events Assistant

  • Structured and Comprehensive Presentation - The CV is neatly organized with clear sections that facilitate easy navigation. It covers all essential areas like experience, education, skills, and achievements with concise and precise language, ensuring clarity and a comprehensive overview of Max Wright's qualifications.
  • Progressive Career Path in Education-Based Marketing - This CV reflects a clear career advancement from a Marketing Assistant to a Marketing Coordinator, and then to an Assistant Marketing Manager. Each role showcases an increasing level of responsibilities and impact in the realm of educational marketing, highlighting Wright’s upward trajectory in this niche sector.
  • Impact-Driven Achievements with Strategic Insight - The CV stands out through its focus on significant achievements, such as a 15% increase in student enrollment and a 20% cost reduction in marketing budgets. These figures not only denote success but also indicate Wright’s strategic approach to marketing that delivers both financial efficiency and enhanced organizational outcomes.

Marketing and Social Media Assistant

  • Clear and Strategic Content Presentation - The CV is well-structured, allowing easy navigation through the candidate's story. Each section is clearly defined, presenting concise yet detailed information that highlights essential skills and achievements relevant to the role of a Social Media Specialist.
  • Notable Career Growth and Industry Experience - Charlotte Powell’s career shows a clear trajectory in the social media and digital marketing industry, moving from a Digital Marketing Assistant to a Social Media Manager at notable companies such as ASOS and PrettyLittleThing. This progression indicates adaptability and professional development within her field.
  • Utilization of Advanced Industry Tools and Techniques - The CV highlights Powell’s usage of industry-specific tools like Adobe Creative Suite and Google Analytics. This demonstrates a high level of technical proficiency necessary for managing successful digital and social media strategies in the ecommerce domain, ensuring campaigns resonate with target audiences.

Marketing and Advertising Assistant

  • Proven Leadership in Campaign Execution - Eva Fisher's CV effectively highlights her leadership capabilities, showcasing her role in leading an advertising team that increased client engagement by 25% within six months, a testament to her adeptness at guiding successful campaigns within the luxury real estate domain.
  • Impressive Career Progression - Moving from an Assistant Marketing Manager to an Advertising Coordinator, Eva's career trajectory reveals a clear path of professional growth. Her experience across different roles within the marketing field, particularly in luxury real estate, illustrates both her dedication to the industry and her capability to handle increasing responsibilities.
  • Innovative Use of Digital Tools and Strategies - The CV demonstrates Eva's proficiency with advanced digital marketing tools such as Adobe Creative Suite and her ability to implement a digital-first strategy. This not only enhanced campaign reach by 20% but also signifies her technical depth and commitment to staying ahead in a constantly evolving digital landscape.

Marketing and Branding Assistant

  • Content Presentation - The CV is structured in a highly organized manner, starting with essential personal details and a concise summary of expertise. It clearly delineates sections such as experience, skills, education, and achievements, allowing for easy navigation and quick comprehension of the candidate’s qualifications.
  • Career Trajectory - Oscar Evans's career demonstrates a clear path of growth within the marketing industry, marked by progressive roles from a Marketing Support Officer to a Marketing Coordinator. Each position he has held illustrates increased responsibility, showcasing his ability to advance and succeed across reputable companies like Unilever, Procter & Gamble, and Reckitt.
  • Unique Industry-Specific Elements - The CV highlights proficiency in industry-standard tools such as Adobe InDesign, Photoshop, and Illustrator. This technical depth is paired with knowledge of digital marketing platforms and methodologies, signifying Oscar’s capacity to produce high-quality marketing materials and his adaptability to various marketing technologies.

Marketing and Promotions Assistant

  • Organized and Concise Presentation - The CV is structured to offer a clear and succinct overview of Jack Taylor's career journey. Each section is distinct and easy to navigate, with bulleted lists providing quick access to vital achievements and responsibilities, ensuring that readers can quickly grasp the candidate’s qualifications.
  • Clear Career Progression - The career trajectory in the CV shows Jack’s growth from a Marketing Executive to a Promotions Coordinator. This demonstrates a consistent upward movement within the industry, showcasing not only loyalty to the field but also an accumulation of expertise and responsibility handling over time.
  • Targeted Industry Skills - The CV includes industry-specific tools and methodologies such as social media strategies and event management, which are paramount for roles in promotions and marketing. Additionally, the mention of skills like "Radio Broadcast Remote Equipment" highlights technical capabilities specific to broadcasting-related environments, showing depth in a niche area of expertise.

Marketing and Outreach Assistant

  • Structured Career Growth - The CV showcases a linear career progression from a Marketing Assistant to a Marketing and Outreach Specialist, reflecting growth in responsibilities and skills. Transitioning from assisting with content development to spearheading digital marketing campaigns indicates a strategic build-up of expertise, aligning with the candidate's goal of creating effective advertising strategies.
  • Emphasis on Cross-functional Collaboration - By highlighting collaboration with sales teams and the development of partnerships with local institutions, the CV underscores the candidate's ability to work across diverse teams. This not only showcases adaptability but also their strategic planning capabilities, which have been instrumental in achieving significant outreach milestones and aligning marketing efforts with broader business objectives.
  • Innovative Use of Digital Tools and Strategies - The candidate's proficiency with SEO, Google Analytics, and email campaigns demonstrates a deep understanding of digital marketing tools essential for enhanced audience engagement. The use of comprehensive reports to guide decisions and a focus on market trend analysis reflect a tactical approach to surpass competitors and optimize marketing performance, aligning with industry best practices for effective digital outreach.

Marketing and Production Assistant

  • Effective Content Presentation - The CV is structured in a clear and concise manner, making it easy to read and comprehend. Each section is well-organized, allowing the reader to quickly understand the candidate's qualifications, experience, and achievements. The use of bullet points for each role's responsibilities and achievements ensures that key information is highlighted, facilitating efficient communication of the candidate's value.
  • Steady Career Growth - Lucas Adams has shown a strong career trajectory, moving from a Junior Production Assistant at BBC Studios to a Production Coordinator at Media Cymru. This progression indicates significant professional development and the acquisition of greater responsibility over time. Such growth reflects not only individual skill advancement but also an increasing ability to manage more complex projects and coordinate higher-stakes production tasks.
  • Functional and Cross-Industry Versatility - The CV highlights Lucas's adaptability across different facets of production management. With experience ranging from logistics management to budget optimization, it shows an ability to handle various operational challenges. Additionally, the candidate has worked with diverse media companies across the UK, demonstrating versatility and an ability to transition smoothly between roles and industry environments, adapting skills to meet specific organizational needs.

Marketing and Graphic Design Assistant

  • Strategic Career Progression - Lucas Adams' CV demonstrates a clear career trajectory marked by progressive growth. Starting as a Junior Graphic Designer and advancing to a Senior Graphic Designer at ASOS, his career path showcases his capacity for taking on increased responsibilities and leading critical projects. This upward movement reflects his expertise and ability to adapt to more complex roles within the industry.
  • Impressive Technical Proficiency - Lucas' adeptness with industry-specific tools such as Adobe Creative Suite, Photoshop, and Illustrator highlights his deep technical expertise, essential for a Graphic Designer. His proficiency in CSS and content creation further underlines his comprehensive skill set, enabling him to effectively manage diverse design and branding projects.
  • Impactful Business Achievements - The CV showcases significant achievements that had measurable impacts on the businesses he worked with, such as a 15% increase in brand recognition and a 20% rise in user retention. These accomplishments are well-quantified, showing Lucas’ ability to generate substantial business value through his design expertise, making his contributions highly relevant to prospective employers.

Marketing and Content Creation Assistant

  • Consistent career growth and industry alignment - The CV demonstrates a clear upward trajectory in the field of email marketing, transitioning from a Marketing Assistant to an Email Marketing Strategist. Each role change corresponds with a deeper involvement and increased responsibility in digital marketing, reflecting professional growth and an alignment with industry trends.
  • Strong emphasis on data-driven strategy - Across various roles, the CV highlights the candidate's extensive use of data analysis for decision-making. By showcasing specific improvements in customer retention and conversion rates, it effectively emphasizes the candidate's capability to translate data insights into actionable marketing strategies that generate measurable business outcomes.
  • Evidence of cross-functional collaboration - The CV highlights Ivy Ward's ability to collaborate with diverse teams such as design and sales, indicating soft skills in communication and teamwork. This aspect underscores her adaptability and her potential to ensure cohesive and aligned marketing efforts within an organization.

Marketing and Customer Service Assistant

  • Clarity and Structure in Presentation - The CV is expertly organized, with clear sections for experience, education, skills, achievements, and more, which makes it easy to navigate. Each section is labeled and presented in a structured manner, ensuring that the reader can quickly identify key information about George Johnson's background and qualifications. Bullet points within the experience section succinctly highlight responsibilities and achievements, allowing the document to remain concise and impactful.
  • Notable Career Growth and Industry Focus - George Johnson demonstrates a consistent and progressive career trajectory within the customer service industry. Starting as a Customer Service Representative and advancing to a Customer Service Coordinator, the CV showcases steady professional growth marked by increased responsibilities and achievements. Additionally, the transitions between roles highlight a strong focus on the student accommodation sector, indicating a specialist career path with deep industry knowledge.
  • Impactful Achievements and Business Relevance - The achievements section effectively underscores George Johnson's ability to effect positive business outcomes. Specific accomplishments, such as improving student satisfaction scores by 30% and achieving a 25% increase in student engagement, are quantitatively detailed, demonstrating not only the successful completion of tasks but also significant contributions to organizational goals. This focus on measurable outcomes highlights Johnson's capability to drive business growth and impact.

Structuring and formatting your marketing assistant CV for an excellent first impression

The experts' best advice regarding your CV format is to keep it simple and concise. Recruiters assessing your CV are foremost looking out for candidates who match their ideal job profile. Your white space, borders, and margins. You may still be wondering which format you need to export your CV in. We recommend using the PDF one, as, upon being uploaded, it never alters your information or CV design. Before we move on to the actual content of your marketing assistant CV, we'd like to remind you about the Applicant Tracker System (or the ATS). The ATS is a software that is sometimes used to initially assess your profile. Here's what you need to keep in mind about the ATS:

pro tip icon
PRO TIP

Use bold or italics sparingly to draw attention to key points, such as job titles, company names, or significant achievements. Overusing these formatting options can dilute their impact.

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The top sections on a marketing assistant CV

  • Professional Summary showcases your marketing passion and goals, drawing in the recruiter immediately.
  • Core Competencies section highlights the specific marketing skills you bring to the table.
  • Work Experience details your relevant previous roles and marketing achievements, proving your industry prowess.
  • Educational Background establishes your foundational knowledge and any marketing-specific qualifications you have.
  • Certifications & Courses demonstrate ongoing learning and specialisation in marketing techniques and tools.
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What recruiters value on your CV:
  • Highlight any previous marketing experience or internships clearly, demonstrating a practical understanding of marketing principles and an ability to support campaigns effectively.
  • Emphasise your proficiency with digital tools and platforms like Google Analytics, a CRM system or social media management tools, as these are fundamental for executing and tracking marketing strategies.
  • Showcase your communication skills by detailing experiences that required coordination with a team, managing external vendors, or crafting compelling marketing messages.
  • Include examples of your creative abilities, such as designing promotional materials or contributing to content creation, which are pivotal in capturing the target audience’s attention.
  • Demonstrate an ability to analyse data by providing instances where you assessed campaign results or market trends to inform marketing decisions.

How to present your contact details and job keywords in your marketing assistant CV header

Located at the top of your marketing assistant CV, the header presents recruiters with your key personal information, headline, and professional photo. When creating your CV header, include your:

What do other industry professionals include in their CV header? Make sure to check out the next bit of your guide to see real-life examples:

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Examples of good CV headlines for marketing assistant:

  1. Digital Marketing Assistant | SEO & Content Strategy | Google Analytics Certified | 2 Years' Experience
  2. Brand Marketing Assistant | B2B Focus | CIM Diploma in Professional Marketing | 4 Years' Experience
  3. Social Media Assistant | Engagement & Analytics Expert | Hootsuite Certified | Junior Level
  4. E-commerce Marketing Assistant | PPC Campaign Specialist | 3+ Years' Experience | Adobe Creative Suite Proficient
  5. Marketing Campaign Assistant | Event Coordination | PRINCE2 Foundation | Senior Level | 5 Years' Experience
  6. Assistant Marketing Analyst | Market Research & Insights | MSc Marketing | Advanced Excel Skills | 2 Years' Experience

What's the difference between a marketing assistant CV summary and objective

Why should it matter to you?

  • Your marketing assistant CV summary is a showcasing your career ambitions and your unique value. Use the objective to answer why your potential employers should hire you based on goals and ambitions. The objective is the ideal choice for candidates who happen to have less professional experience, but still meet some of the job requirements.

Before you select which one will be more relevant to your experience, have a look at some industry-leading CV summaries and objectives.

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CV summaries for a marketing assistant job:

CV objectives for a marketing assistant job:

  • Aim to contribute to the vibrant marketing team at TechSavvy Corp by applying cutting-edge digital marketing techniques and a keen understanding of social media analytics to drive brand engagement and elevate online presence.
  • Seeking to utilize a passion for data-driven marketing and a proven record in content creation to help increase market share for an emerging fashion brand that prides itself on sustainability and consumer empowerment.
  • Eager to bring my expertise in SEO, email campaign management, and graphic design to the dynamic environment at GreenLife Wellness, fostering community outreach and effectively communicating the brand's commitment to healthy living.
  • As a recent marketing graduate, I am keen on applying my academic knowledge in market research, consumer behavior analysis, and strategic planning to enhance product launches and promotion initiatives at Bright Innovations Ltd.
  • Dedicated to contributing to the success of Peak Performance Gear by leveraging my advanced skills in CRM software, video marketing, and influencer partnerships, aiming to reach broader demographics and solidify customer loyalty.
  • With a fervent interest in the arts, I am committed to supporting the growth of CultureHouse Museums by developing high-impact social media campaigns, executing memorable events, and providing insightful data analysis to increase visitor numbers and engagement.

Lacking professional expertise: how to write your CV to highlight your best talents

Don't count on your lucky stars when you're applying for a role, where you happen to have less (or almost none) professional experience. Recruiters sometimes do hire inexperienced candidates if they're able to present their unique value from the get-go. So, instead of opting for the traditional, CV experience section:

  • List any applicable expertise you happen to have - no matter if it's a part-time job, internship, or volunteer work. This would hint to recruiters that your profile is relevant;
  • Focus your CV on your transferrable skills or talents you've obtained thanks to your whole life and work experience. In effect, you'll be spotlighting your value as a candidate;
  • Separate more space for your applicable academic background and certificates to show you have the technical know-how;
  • Ensure that within your objective, you've defined why you'll like the job and how you'll be the perfect match for it. Always ensure you've tailored your CV to individual applications.

Looking for more good examples for your first job? We'll show you how other candidates, with less professional experience, have created their job-winning CVs.

pro tip icon
PRO TIP

If you have received professional endorsements or recommendations for certain skills, especially on platforms like LinkedIn, mention these to add credibility.

Describing your unique skill set using both hard skills and soft skills

Your marketing assistant CV provides you with the perfect opportunity to spotlight your talents, and at the same time - to pass any form of assessment. Focusing on your skill set across different CV sections is the way to go, as this would provide you with an opportunity to quantify your achievements and successes. There's one common, very simple mistake, which candidates tend to make at this stage. Short on time, they tend to hurry and mess up the spelling of some of the key technologies, skills, and keywords. Copy and paste the particular skill directly from the job requirement to your CV to pass the Applicant Tracker System (ATS) assessment. Now, your CV skills are divided into:

Top skills for your marketing assistant CV:
HARD SKILLS

Content Creation

Social Media Management

Data Analysis

Search Engine Optimisation (SEO)

Pay-Per-Click (PPC) Advertising

Graphic Design

Email Marketing

Market Research

CRM Software Proficiency

Copywriting

SOFT SKILLS

Creativity

Communication

Organisational Skills

Teamwork

Attention to Detail

Adaptability

Problem-Solving

Time Management

Proactiveness

Critical Thinking

pro tip icon
PRO TIP

If there's a noticeable gap in your skillset for the role you're applying for, mention any steps you're taking to acquire these skills, such as online courses or self-study.

CV education and certificates: your academic background as proof of your skill set

A common misconception about your marketing assistant CV education is that you only need it, if you have less professional experience. That is completely false. The CV education section serves to back up your technical (and sometimes personal) capabilities, fill in gaps in your work history, and show you have the initial industry background and know-how. When creating your education section:

  • List your degrees in the reverse chronological order, starting with the most recent (and relevant) ones first;
  • Include your degree and university names, start and graduation dates. It's optional to also denote you received a "First-Class Honours" for diplomas that are more relevant to the role;
  • Curate your relevant university coursework, projects, or thesis work if you happen to have less professional expertise and need to integrate more job keywords and skills.

Your professional qualifications don't need to stop at your academic background. It's advisable to also select up to three of your most noteworthy (and relevant) industry certificates and feature them in a dedicated section. Once more, include the certificate name, the institution that issued it out, and the date you obtained it on. You could feature both hard skills and soft skills certificates, as in the examples below:

pro tip icon
PRO TIP

If you have received professional endorsements or recommendations for certain skills, especially on platforms like LinkedIn, mention these to add credibility.

Key takeaways

Your successful job application depends on how you well you have aligned your marketing assistant CV to the job description and portrayed your best skills and traits. Make sure to:

  • Select your CV format, so that it ensures your experience is easy to read and understand;
  • Include your professional contact details and a link to your portfolio, so that recruiters can easily get in touch with you and preview your work;
  • Write a CV summary if you happen to have more relevant professional experience. Meanwhile, use the objective to showcase your career dreams and ambitions;
  • In your CV experience section bullets, back up your individual skills and responsibilities with tangible achievements;
  • Have a healthy balance between hard and soft skills to answer the job requirements and hint at your unique professional value.
marketing assistant resume example

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Volen Vulkov
Volen Vulkov is a resume expert and the co-founder of Enhancv. He applies his deep knowledge and experience to write about a career change, development, and how to stand out in the job application process.
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