When you start applying for jobs, you quickly realise that including a cover letter with your CV is a excellent way to stand out. But what should your cover letter focus on?
Should it emphasise your key achievements or simply list your responsibilities? And how can you effectively demonstrate that you're the ideal fit for the role?
One of the most common mistakes candidates make is either underselling themselves or overstating their experience.
In this guide, you’ll learn how to craft a compelling cover letter by showcasing your most significant professional achievement and telling the story behind it.
Cover letter examples for junior graphic designer
Explore additional junior graphic designer cover letter samples and guides and see what works for your level of experience or role.
By Experience
Apprentice Junior Graphic Designer
- Relevant Certifications and Courses: Highlighting the "Google Ads Certification" and "Advanced SEO Training" demonstrates knowledge in digital marketing and SEO, which is crucial for a designer's role in enhancing online visibility and engagement.
- Measurable Achievements: The inclusion of statistics such as a "25% increase in audience engagement" and a "20% increase in client engagement" effectively shows Eva's impact and success in previous roles, making a strong case for their capabilities.
- Specific Skillset: Emphasising proficiency in the "Adobe Creative Suite," along with particular tools such as "Illustrator," "Photoshop," and "InDesign," showcases hard skills essential for a Junior Designer position.
- Demonstrated Passion: Discussing passions such as "Digital Design Trends" and "Photography" indicates a genuine interest in the field, which is often appealing to employers looking for candidates with enthusiasm and commitment.
Trainee Junior Graphic Designer
- Emphasising measurable achievements like increasing brand visibility by 25% through digital campaigns effectively demonstrates the impact of the candidate's work.
- Highlighting proficiency in essential industry tools such as Adobe Creative Suite is crucial as these skills are fundamental for a Graphic Designer role.
- Mentioning collaboration with well-known companies and participation in significant projects, such as a rebranding initiative, adds credibility and showcases experience with high-stakes projects.
- Listing specific courses and certifications related to the field, such as the Adobe After Effects course, signals a commitment to continuous learning and professional development.
Entry-Level Junior Graphic Designer
- Quantifiable Achievements: The cover letter effectively highlights specific achievements with quantifiable outcomes, such as increasing museum visitor conversion rates by 20% and achieving design efficiency improvements by 30%, showcasing the candidate’s impact in previous roles.
- Relevant Experience: It demonstrates relevant work experience by detailing the candidate's roles at "Secret London" and the "Museum of London," aligning with the job requirements of a Junior Graphic Designer and illustrating their ability to handle similar responsibilities.
- Skillset Emphasis: The candidate emphasises proficiency in essential tools and techniques relevant to the role, including the Adobe Creative Suite, HTML, CSS, and experience with motion graphics, which are directly applicable to a graphic design position.
- Educational Background and Certifications: Mentioning a Bachelor of Arts in Graphic Design and certifications like the "Adobe Certified Associate in Graphic Design & Illustration" validates the candidate’s skills and knowledge, reinforcing their suitability for the role.
Graduate Junior Graphic Designer
- Highlighting Impact: Emphasising achievements such as a 15% increase in viewer engagement at BBC News showcases the tangible impact of the candidate's work, which is crucial for a role centred around visual storytelling.
- Showcasing Skills: Listing skills like Adobe Creative Cloud proficiency and motion graphics expertise aligns directly with the requirements of a graphic designer role and demonstrates the candidate's technical capabilities.
- Relevant Experience: Mentioning specific roles and responsibilities within reputable media organisations like BBC News and ITV Studios helps establish credibility and relevance for a career in graphic design for news and media.
- Certifications & Courses: Referencing certifications such as the Advanced Motion Graphics course from Lynda.com highlights continued professional development and commitment to mastering cutting-edge design techniques.
By Role
Junior Graphic Designer in Advertising
- Highlighting proficiency in essential design tools, such as Adobe Creative Suite and Canva, demonstrates a strong technical foundation necessary for a Junior Graphics Designer role.
- Emphasising achievements with quantifiable outcomes, such as increasing campaign engagement by 25%, provides evidence of the candidate’s ability to contribute effectively to marketing success.
- Mentioning collaborative experiences and cross-functional team work showcases the candidate's capacity to integrate and communicate ideas within a dynamic team, which is crucial in a creative environment.
- Noting specific courses and certifications like the Advanced Adobe Photoshop Techniques and Video Production and Editing illustrates continual development of skills and a commitment to staying updated within the field.
Junior Graphic Designer for Digital Media
- Highlight Relevant Experience: The cover letter effectively showcases Ruby's experience at Revolut, Crowdcube, and Funding Circle, emphasising her achievements in increasing engagement and conversion rates, which is crucial for the visual design role.
- Emphasise Technical Skills: Skills such as Figma proficiency, animation, and infographic design are clearly outlined, reinforcing her capability to handle the technical demands of a visual designer role.
- Include Relevant Education and Courses: Ruby’s Bachelor of Arts in Graphic Design from the University of Brighton and certifications like Advanced Animation Techniques and Infographic Design Certification demonstrate continuous professional development and specialised knowledge.
- Showcase Achievements with Quantifiable Results: The use of specific metrics such as "boosted engagement by 30%" and "increased conversion rates by 25%" provides concrete evidence of her impact and effectiveness as a designer.
Junior Graphic Designer in Publishing
- Highlighting the "Adobe Creative Suite" skill, essential for a Junior Digital Designer role, indicates proficiency in crucial design tools.
- Emphasising the "Led a Successful Digital Campaign" achievement showcases leadership and impactful result-driven initiatives, increasing online conversions by 50%.
- Mentioning participation in a "Web Graphics and Motion Essentials" course underlines continuous learning and expansion of knowledge in specialised areas like CMS and motion graphics.
- Including the accolade "Rising Star in Design" reflects recognition in the field, adding credibility and distinguishing oneself as a standout candidate.
Junior Graphic Designer for Web Development
- Emphasising Key Skills: The cover letter highlights essential skills for a Web Development Consultant, such as communication, requirement gathering, and project management, which showcase the applicant’s suitability for the role.
- Relevant Experience Utilisation: It effectively showcases relevant experience from both current and past roles, illustrating how the applicant has successfully implemented project tracking tools like Jira, benefiting the organisation with increased productivity and reduced development cycle times.
- Certification and Courses: The mention of certifications such as Agile Project Management and specialised courses like Advanced Jira for Project Managers adds credibility and demonstrates continuous learning, vital for a dynamic field like web development.
- Achievements and Impact: The document includes measurable achievements, like a 30% boost in project accuracy and a 25% increase in satisfaction, making it evident that the applicant has made tangible impacts in previous roles, important for influencing potential employers.
Junior Graphic Designer in Animation
- The cover letter highlights Henry's experience in graphic and motion design, which is crucial for a Junior Designer role, showcasing his proficiency in Adobe Creative Suite and his ability to manage diverse digital media projects.
- Henry's achievements, such as leading a 20% engagement increase in digital campaigns and boosting video views by 10%, are effectively emphasised to demonstrate tangible success in previous roles, which can be particularly appealing to potential employers.
- It mentions specific collaborations and teamwork experiences, such as working with cross-functional teams and the CRM team, which are valuable skills for a role that often requires collaboration with various departments.
- The inclusion of relevant professional development courses like the 'Advanced Motion Graphics' and 'Digital Marketing Masterclass' demonstrates ongoing learning and a commitment to enhancing his skill set in alignment with industry needs.
Junior Graphic Designer for Branding
- Highlighting Quantifiable Achievements: The cover letter effectively uses quantifiable data to demonstrate impact in previous roles, such as a 40% increase in client engagement and a 30% increase in social media interaction rates. Including numbers provides concrete evidence of success and value.
- Emphasising Relevant Skills and Tools: The applicant prominently features key graphic design skills like Adobe Creative Suite and UX Principles, which are crucial for a Junior Graphic Designer position. Highlighting relevant tools and skills showcases proficiency and suitability for the role.
- Focusing on Industry-Specific Experiences: By mentioning experience with prominent companies like Pentagram and Fjord, and discussing participation in industry events and awards, the cover letter establishes credibility and familiarity within the design industry.
- Showcasing Continuous Learning and Expertise: The inclusion of courses like "Advanced Typography" and "UX Design Fundamentals" illustrates a commitment to ongoing learning and expertise in specialised areas of the graphic design field.
Junior Graphic Designer in Print Media
- Emphasising the candidate's ability to collaborate effectively with marketing teams, which is crucial for enhancing social media engagement and brand consistency.
- Mentioning the specific skills in Adobe Creative Cloud applications, as they are essential tools for a Junior Designer, particularly in digital and print design.
- Highlighting the candidate's achievements, such as the increase in customer interest, consumer recognition, and in-store foot traffic, which demonstrate a successful track record in brand engagement and campaign effectiveness.
- Including additional certifications like the 'Digital Marketing & PR Design Certification', which strengthens the candidate's understanding and skills in a digital marketing context.
Junior Graphic Designer for E-commerce
- Emphasising expertise in Adobe Creative Suite, an essential tool for graphic design roles, strengthens the candidate's technical proficiency.
- Highlighting the candidate's achievements in enhancing digital sales and increasing audience engagement positions their creative strategies as effective and results-driven.
- Including both educational background and extra courses such as "Advanced Adobe Photoshop" demonstrates a commitment to continuous learning and staying current in design trends.
- Illustrating collaboration with sales and marketing teams indicates the ability to work cross-functionally, which is vital for creating cohesive designs that align with broader business goals.
Junior Graphic Designer in Gaming
- Emphasise Relevant Experience: The cover letter highlights Thomas Walker's two years of experience in mobile F2P design, showcasing expertise in an area that is critically relevant for the role of an Associate Game Designer.
- Highlight Measurable Achievements: Walker effectively uses quantifiable metrics, such as a 30% increase in player engagement, to underscore the positive impact of past projects, which adds credibility and showcases results-driven performance.
- Showcase Skills in Player-Centric Design: Specific mention of skills such as "Player Behaviour Analysis" and "Prototyping Tools" aligns well with industry standards for game design roles focused on player experience.
- Include Relevant Certifications: Listing completed courses like the "F2P Game Design Masterclass" affirms a commitment to continuous learning and staying updated with industry trends, an essential aspect in a constantly evolving field like game design.
Junior Graphic Designer for UX/UI Design
- Clear Professional Identity: The cover letter establishes a clear professional identity as a "Mid-weight Brand Designer" specialising in strategic design within the healthcare sector, which directly aligns with the desired role.
- Relevance of Experience: Highlights relevant experience with specific achievements, such as increasing brand interaction by 40% and redesigning website visuals to boost user retention by 25%, showcasing the candidate’s impact in similar roles.
- Specialised Skills and Certifications: Emphasises specialised skills, such as UI/UX Design and proficiency in Adobe Creative Suite, along with a certification as a UX Designer, underscoring technical expertise desirable for the brand design field.
- Alignment with Industry Trends: Demonstrates a passion for digital healthcare innovation and sustainable design practices, illustrating a proactive approach to aligning personal interests with industry trends in healthcare technology and eco-friendly initiatives.
Junior Graphic Designer in Marketing
- Highlighting specific achievements, such as a 30% increase in social engagement at ASOS, effectively demonstrates the candidate's impact in previous roles.
- Emphasising proficiency in industry-standard tools like Figma and Adobe Suite showcases the candidate's technical capabilities, which are essential for a Marketing Designer role.
- Including certifications, such as Adobe Certified Expert in Advanced Photoshop Techniques, underscores the candidate's dedication to maintaining and advancing their skill set.
- Listing passions related to the role, like E-commerce Design Innovations, illustrates the candidate's enthusiasm and commitment to staying current with industry trends.
Junior Graphic Designer for Social Media
- Emphasises expertise in social-first design and relevant tools like Adobe Suite and animation software, which are crucial for creating engaging social media content.
- Showcases accomplishments at previous companies, such as a 30% increase in engagement and a 25% boost in user interaction, demonstrating significant impact on social media presence.
- Highlights passion for sports storytelling, aligning personal interests with the company's focus, which enhances the authenticity and relatability of future content.
- Makes use of detailed metrics such as follower growth and increased viewership, providing tangible evidence of success and potential value to the prospective employer.
Junior Graphic Designer in Product Design
- Emphasise Relevant Experience: As a Junior Product Designer, it's important to highlight specific roles that demonstrate your ability to effectively improve user experience, such as increasing subscription retention and optimising workflows.
- Showcase Key Achievements: Include quantifiable achievements, such as a 20% increase in subscription retention, to clearly demonstrate your impact and value to potential employers.
- Highlight Technical Skills: Listing technical skills like proficiency in Figma, UX/UI Design, and A/B Testing indicates your practical abilities and readiness to apply them in real-world scenarios.
- Utilise Clear Structure and Formatting: A well-organised structure with distinct sections (experience, education, skills, etc.) makes it easy for hiring managers to navigate and understand your qualifications at a glance.
Junior Graphic Designer for Fashion Industry
- Highlight Relevant Experience: Emphasise practical experience in key areas like fashion graphics, branding, and licensing, which are crucial for a role in graphic design within the fashion industry.
- Specific Software Proficiency: Mention proficiency in industry-standard software such as Adobe Illustrator and Photoshop, as these are essential tools for a graphic designer.
- Focus on Tangible Achievements: Include quantifiable achievements like contributing to sales increases or reducing production errors, which demonstrate the ability to deliver impactful results.
- Emphasise Industry-Specific Skills: Certifications in fashion graphic design highlight specialised skills that are particularly valuable to potential employers in the fashion sector.
Junior Graphic Designer in Packaging
- Highlighting relevant professional experience in children's products design, particularly in roles that show a progression of responsibility and skill, is crucial for the position of Junior Graphic Designer in Children's Products.
- Emphasising certifications or courses like "Sustainable Packaging Design" can help demonstrate a commitment to eco-friendly initiatives and innovative design strategies, aligning with present market trends.
- Demonstrating measurable achievements, such as increased sales or enhanced brand consistency, effectively showcases the impact and value added to previous projects.
- Mentioning software skills, particularly expertise in Adobe Creative Suite and relevant design software, can underline technical proficiency demanded by the role.
Junior Graphic Designer for Film and Television
- Highlighting Achievements: The cover letter effectively showcases notable achievements, such as a 30% increase in campaign engagement through strategic design redesigns, which is crucial for a graphic designer as it demonstrates the direct impact of their design skills on business outcomes.
- Specific Skills in Demand: Emphasising proficiency in Adobe Creative Suite is vital for a graphic designer role, as it indicates the ability to handle industry-standard tools necessary for creating innovative designs.
- Relevant Experience: Citing experience with high-profile companies like Warner Bros. Entertainment and NBCUniversal Media, LLC emphasises credibility and exposure to large-scale projects, which is appealing to potential employers seeking seasoned professionals.
- Educational Background: Mentioning a Bachelor of Arts in Graphic Design from a recognised institution adds value, providing evidence of formal training in design, thus supporting the applicant's credentials for the graphic designer position.
Junior Graphic Designer cover letter example
Theodore Green
Leeds
+44 1234 567890
help@enhancv.com
Dear Hiring Manager,
I am writing to express my interest in the Junior Graphic Designer position at your company. Having followed your company’s notable achievements and innovative approach to design solutions, I am drawn to your focus on creativity and strategic branding, which aligns seamlessly with my passion for delivering visually compelling and consistent design stories.
In my current role as a Graphic Design Associate at Creative Solutions Ltd, I crafted over 30 campaign material sets that significantly increased client engagement by 25%. This success was achieved through the strategic use of Adobe Creative Suite and diligent project management. My ability to increase social media interactions by 20% and win a 'Most Innovative Campaign' award demonstrates my capacity for merging creative design with strategic goals, fostering both client satisfaction and brand adherence.
I look forward to the possibility of discussing how I can contribute my skills in Adobe Creative Suite, time management, and communication to your team. Thank you for considering my application. Please feel free to contact me at your earliest convenience to arrange an interview.
Sincerely,
Theodore Green, Junior Graphic Designer
Here’s why this cover letter works well:
- Emphasize the use of industry-standard tools, such as Adobe Creative Suite, which is crucial for a Junior Graphic Designer role, showcasing proficiency in software necessary for design tasks.
- Highlight achievements with specific metrics and awards, such as increasing client engagement by 25% and winning a 'Most Innovative Campaign' award, to demonstrate effectiveness and recognition in past work.
- Align personal interests in creativity and strategic branding with the company's mission and achievements, showing a genuine connection and understanding of the company’s goals and values.
- Include successes in improving social media interactions, which indicates an understanding of modern design trends and marketing strategies, an important aspect of a designer’s contribution to a company's brand presence.
Importance of cover letters in the United Kingdom
Cover letters are a crucial part of your application, offering additional details beyond your CV.
Here’s why they’re essential:
- Supporting your CV: Now's your opportunity to provide some context for your experience, with more information on your key achievements and how your profile could benefit the position and organisation to which you're applying.
- Showcases your character: Taking the time to write a cover letter demonstrates that you’re proactive, organised, ambitious, and genuinely interested in the role.
- Reflects your career goals: Use the cover letter to outline your long-term career career aspirations and how this role aligns with your broader plans.
What UK employers expect from a cover letter
When writing your cover letter for a UK employer, it’s important to keep several things in mind. First, you need to conduct a thorough research, which includes reading up on the company’s website, recent news, and their presence on social media. Understanding the company’s latest achievements and its overall mission will allow you to tailor your letter to their specific needs.
Next, focus on the company’s core values. Whether they value teamwork, innovation, or community involvement, highlighting how your own experience aligns with these principles is essential.
Finally, don’t forget to match your skills to the job’s requirements. Study the job description carefully and pick out the most important qualifications or competencies. Then, provide evidence of how you meet those criteria with concrete examples from your past work experience.
How to format a junior graphic designer cover letter
To get your cover letter's formatting right:
- Use a modern font like Lato, Raleway, or Chivo, rather than the overused Arial or Times New Roman.
- Set your cover letter to be single-spaced with 1-inch (2.5 cm) margins on all sides—our templates are automatically set up for you.
- Ensure both your CV and cover letter are consistent in font style and formatting.
- Always send your cover letter as a PDF to prevent alterations and preserve its layout.
When it comes to structuring your cover letter, follow this sequence: begin with your address and contact details, then the employer's details (i.e. name and address), and the date. Next, start with a personalised greeting, followed by your introductory, body, and closing paragraphs. Be sure to include a sign-off and your signature at the end.
Remember, although Applicant Tracking Systems (ATS) software, which may scan your CV for keywords, won't read your cover letter, it will be reviewed by recruiters.
How to write your junior graphic designer cover letter salutation
In a world of AI and instant prompts, taking the extra time to personalise your cover letter truly makes a difference.
Address the hiring manager directly with a customised greeting (e.g., 'Dear Mr Bond', 'Dear Ms Penny').
You can often find their name on LinkedIn (under the job listing or by searching) or in the ‘About’ or ‘Meet the Team’ section of the company's website. If in doubt, you can also contact the reception for assistance.
If you can't find the name, rather than using 'Dear Sir or Madam', opt for something more personal, such as 'Dear [Company Name] Hiring Manager'.
How to write your junior graphic designer cover letter intro
While your cover letter should remain professional, adding a touch of personality or humour can make you stand out.
Hiring managers sift through countless applications, day in and day out. Anything unique or personable that grabs their attention could give you a competitive edge.
But do your homework first to ensure a dash of creativity would be appropriate and suitable to the company culture.
Cover Letter Intro
As a passionate designer who greatly admires [Company Name]'s commitment to innovative solutions and sustainable practices, I am eager to contribute my fresh perspective to your creative team. Your recent campaign promoting eco-friendly packaging genuinely resonated with me and aligns perfectly with my values and design sensibilities.
RIGHT
How to write your junior graphic designer cover letter body
As you reach the body of your cover letter, you might wonder what to write in it.
Our advice? Don’t just copy your CV—choose your greatest achievement and tell its story.
Focus on how you got there using hard and soft skills, describe your involvement, and quantify the results with concrete outcomes.
Remember, recruiters aren’t looking for an epic tale of your career—they want something concise, relevant, and directly addressing their needs.
Cover Letter Body
During my tenure at PixelCraft Studio, I led a project to completely revamp our client's branding portfolio. The challenge was to create a cohesive and modern visual identity for a tech start-up aiming to increase its market presence. Utilising Adobe Creative Suite, I reimagined the logo and redesigned marketing collateral, which resulted in a 40% increase in social media engagement and a remarkable 25% boost in conversion rates over a six-month period. This achievement highlights my proficiency in visual communication and my ability to produce designs that align with strategic goals, a skill set that I am eager to bring to [Company Name].
RIGHT
How to write a closing paragraph
Now we’ve reached the closing paragraph of your cover letter. You might be tempted to end with a simple Yours sincerely, but don’t!
Instead, finish with a promise to enhance the company’s performance metrics (backed by your hard and soft skills), to develop as a professional, or something else that holds significance for the organisation. Whatever you choose, ensure to stand behind your words and be remain sincere.
Don’t forget to include a call to action, encouraging recruiters to suggest the best time to follow up for an interview or update.
Cover Letter Closing
Thank you very much for considering my application. I am enthusiastic about the opportunity to bring my creative skills and keen eye for design to your esteemed company as a junior graphic designer. I am eager to contribute to your team's success and am confident that my fresh perspectives align well with your innovative projects. I warmly invite you to contact me to arrange an interview at your earliest convenience, so we can discuss how I can contribute to your design goals. I look forward to the possibility of working together and am grateful for your time and consideration.
RIGHT
Conclusion
Creating a compelling cover letter is vital in making a positive first impression on potential employers. Personalise your letter by addressing the hiring manager directly and ensuring your skills align with the job description.
Highlight specific achievements that demonstrate your suitability for the role, and express genuine enthusiasm for the opportunity. Finally, maintain a professional format that complements your CV for a cohesive application.
