You’ve just sent the same cover letter to 60 different job roles, all beginning with “Dear Sir or Madam” and ending with 'Yours sincerely.'
Bad news: you may have just missed your chance to stand out, as generic cover letters are a very common pitfall in job applications.
Did you know recruiters typically shortlist candidates based on how well they meet the job criteria? Failing to address the key requirements can cost you the role.
In this guide, we’ll show you how to tailor your cover letter to align with the job advert or company, ensuring you showcase your value as a candidate.
Human Resources cover letter example
Ruby Gibson
Liverpool, UK
+44 1234 567890
help@enhancv.com
- Tangible Achievements: Highlight specific accomplishments, such as the 30% reduction in onboarding process time, to demonstrate your effectiveness and the positive impact you've had in previous roles.
- Skills in Process Improvement: Emphasize your ability to enhance operational efficiencies, which is crucial for HR roles focused on optimizing processes and boosting productivity.
- Experience with Employee Engagement Programs: Mention any involvement in successful engagement initiatives, as this is key for roles that require maintaining high employee motivation and satisfaction.
- Connection to Company Values: Tailor the cover letter to reflect the company's innovative approach towards employee engagement, showing alignment with their values and goals to establish cultural fit.
Importance of cover letters in the United Kingdom
Cover letters are a vital part of professional job applications, helping shape recruiters' first impression of your profile.
Here’s why they’re important:
- Indicates your genuine interest: A well-researched cover letter reflects your knowledge of the company and role.
- Professionalism from the outset: Employers expect your cover letter to be structured, polite, and formal. If you wish to add a more personalised touch, be sure to address your recipient directly.
- Capture the recruiters' attention: For most roles, candidates tend to have rather similar experience, which is why you should use your cover letter to explain what is unique about your profile.
What UK employers expect from a cover letter
Your UK employers will appreciate your application if you've taken the effort to tailor your cover letter to their job requirements.
Here’s how to ensure yours ticks all the right boxes:
- Research the company thoroughly: It's not enough to have only read the job advert. Look into the company's history, products, services, and recent achievements to demonstrate your genuine interest and knowledge.
- Connect with the company’s values: Every company has core principles that shape its culture and operations. Identify these values and use your cover letter to show how they align with your professional conduct and ethics.
- Emphasise your relevant skills: Highlight specific skills that match the job description and are most in demand. Use examples from your previous experience to support your claims and set yourself apart from other candidates.
How to format a human resources cover letter
Before diving into the content, the structure of your cover letter should include the following elements:
- Your address and contact details
- The employer’s name and address
- Date
- Salutation or greeting
- Opening or introductory paragraph
- Middle or body paragraphs
- Closing paragraph
- Sign-off and signature
When it comes to the best font choice, consider modern options like Lato, Rubik, Raleway, Volkhov, Chivo, or Bitter as alternatives to Arial or Times New Roman.
Your cover letter should be single-spaced, with approximately 1-inch (2.5 cm) margins all around (our templates are set up automatically with this spacing in mind).
Ensure your CV and cover letter use the same font for consistency, and always send them as a PDF to prevent edits and maintian formatting.
Lastly, while Applicant Tracking Systems (ATS—the software used to match your application to set requirements) won't read your cover letter, recruiters certainly will, so make sure it stands out.
How to write your human resources cover letter salutation
First impressions often start with the greeting and in the case of your job application, 'Dear Sir or Madam' simply won't suffice.
Find out who’s hiring for the role—by calling or emailing the company, searching online, or using LinkedIn—and address them correctly.
Generally, you should address them by their surname (e.g., 'Dear Mrs Weasley'), but if you've spoken to them before, you might use their first name (e.g., 'Dear Albus').
How to write your human resources cover letter intro
A great option to begin your cover letter is by showing recruiters you've done your homework or research.
If the company has won an award or made headlines, congratulate them in your opening sentence, or express how impressed you are.
Provide this achievement as a reason why you admire the company, ensuring your tone remains genuine, sincere, and authentic.
How to write your human resources cover letter body
Your cover letter body is the most spacious and vital part of this document—it highlights your true value and the impact you can bring as a candidate.
Remember, your cover letter serves a different purpose to your CV. Here, you need to show your skills in context by telling the story of one significant achievement, hinting at how you’ll help your future employer achieve their goals.
So, when writing your cover letter body:
- Use concrete achievements to demonstrate your personality and impact.
- Support your achievements with quantifiable data and metrics.
- Tell the story of a successful project you’ve worked on and explain how you contributed to the outcome.
- Highlight both hard and soft skills to make your story more engaging.
- Focus on skills that are most relevant to the role and align with the company’s needs.
How to write a closing paragraph
When ending your cover letter, you have two options:
Option one is to promise how you’d contribute to the organisation—whether that’s improving a target or achieving a specific goal—or how the company could help you grow professionally. Always emphasise the tangible impact you can deliver.
The second option is to close by asking when you can expect to hear back from the hiring managers, whether for an update or to arrange an interview.
Conclusion
Creating a compelling cover letter is vital in making a positive first impression on potential employers. Personalise your letter by addressing the hiring manager directly and ensuring your skills align with the job description.
Highlight specific achievements that demonstrate your suitability for the role, and express genuine enthusiasm for the opportunity. Finally, maintain a professional format that complements your CV for a cohesive application.
