20+ Resume Skills for Marketing Analytics in 2020 [How To & Examples].

Volen Vulkov Avatar
Volen Vulkov
4 minute read

How to describe your Marketing Analytics resume skills

  • Python
  • Tableau
  • SQL
  • R
  • Google Analytics
  • SAS
  • Hadoop

How to feature Marketing Analytics resume skills

How to use Tableau in your marketing analytics resume:

Created customizable dashboards in Tableau to track weekly quantitative KPIs of various marketing campaigns and analyze their performance to enhance the campaign efficiency by at least 5%.

How to use SQL in your marketing analytics resume:

Maintained SQL scripts to create and populate tables in data warehouse for daily reporting.

How to use R in your marketing analytics resume:

This was an exec and hands-on role, i.e., day-to-day included responsibilities of a Sr/Principal/Lead Data Scientist

How to use Google Analytics in your marketing analytics resume:

Leveraged Google Analytics to provide a holistic idea on the website traffic by syncing with Tableau and constructed visualizations to study critical data trends after performing extensive data analysis.

How to use Hadoop in your marketing analytics resume:

Built data lake using Hadoop Components for Customer 360 View

How to use AWS in your marketing analytics resume:

Built a robust, agile Cloud-based BI solution residing on AWS and Azure to help clients access actionable data and help make timely and accurate real-time, data-driven decisions by evaluating performance scorecards and metrics on the fly accessible on browsers and smartphones

How to use Git in your marketing analytics resume:

Providing data-guided counsel to Strategy, Client Account, CTO, Engineering and Manufacturing teams, as well as clients across digital marketing channels to develop measurement and optimized solutions

Here’s how to include skills for Marketing Analytics resume

R SASPythonSQLJavaUnixTableauPower BIQlikViewSAP LumiraGoogle AnalyticsSAP HANAMS OfficeJIRAmySQLPostgreSQLOracle 10/11G/12cOracle AWS
RTableauSQLHTML/CSSJavaScriptGoogle AnalyticsMicrosoft ExcelMarketo
You can also take a look at how to write a propermarketing analytics resume.

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