Market Research Skills: List & Examples for 2020

Volen Vulkov Avatar
Volen Vulkov
4 minute read

Here are the top ways to show your market research skills on resume for 2020. Read through our market research keywords and phrases and build your resume today.

How to use Market Research skills on your resume:

Product ManagerDigIntegrity
Jan/2014 - Feb/2019
Conducted market research regarding emerging technologies such as AI, Smart mobility, Industry 4.0 etc.
Micro segmented large data sets that accurately identified the varying organisational structures of 400+ companies
Analyzed AC Neilson data to identify specific market opportunities that reduced marketing cost by 13%
Developed positioning of brand & co-executed pilot launch valued at $300,000 that achieved 90% of sales projection
Developed business to reach a turnover of $4,500,000/month spread across 5 clients, 3000+ retail outlets and 300+ SKUs
Achieved 93% approval rating on quarterly targets while exceeding targets in 9 out of 12 quarters
Devised go-to-market strategy for 20+ new products that won the ‘best launch impact’ for 7 products

Market Research skills comes up the most on the following job titles:

  • Product Manager
  • Strategy & Market Intelligence Manager
  • Marketing Executive
  • Marketing Intern
  • Marketing Manager
  • Project Manager
  • Strategy & Market Intelligence Analyst
  • Research Assistant, Department Of Economics
  • User Experience Researcher
  • Business Development Manager

Read our article on how to add language skills on resume for additional tips and tricks.

Check these recommended courses and certificates for perfecting your Market Research skills:

These skills often come together with Market Research on resumes

Market Research popularity over time:

Check out our full guide on how to review your resume for additional tips.

About this report:

Data reflects analysis made on over 1M resume profiles and examples over the last 2 years from

While those skills are most commonly met on resumes, you should only use them as inspiration and customize your resume for the given job.

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