Must-Have Resume Skills for Growth Marketing

Volen Vulkov Avatar
Volen Vulkov
4 minute read

What phrases to use in my Growth Marketing resume skills

  • Google Analytics
  • Tableau
  • SQL
  • Salesforce
  • SEO
  • Mixpanel
  • Wordpress

How to feature Growth Marketing resume skills

How to use Google Analytics in your growth marketing resume:

Using data tools to improve active marketing campaigns across social media, google analytics, and email marketing.

How to use Tableau in your growth marketing resume:

Tracking set up via Mobile Measurement Partner (Adjust) & reporting (Excel PowerPivot add-ins, Tableau)

How to use SQL in your growth marketing resume:

Developed and deployed new marketing scoring to improve MQL to SQL viability.

How to use Salesforce in your growth marketing resume:

Life Insurance Provider (London)
- Generated inbound leads for the sales team through Search Ad, Social Media, Content Marketing and Email Campaigns.
- Tested and benchmarked campaign effectiveness using video in direct response campaigns across Paid Search & Social Channels. 25x uplift measurement in signup rates against the control group.
- Followed up with leads through personalized email sequence to guide them through the sales funnel using a Salesforce-like CRM tool called Streak.
- Wrote user-stories, worked with the product and development team to design, code and deployed a responsive sales funnel that was
optimized for conversion rates.
- Used social listening tools to develop audience insight and intelligence. Worked with the content team to plan and deployed
content planning calendar that amplifies brand campaigns and stories
across digital and social channels.

How to use SEO in your growth marketing resume:

Managing the SEO and SEM strategies to ensure good coverage in the search engine result pages.

How to use Wordpress in your growth marketing resume:

WooCommerce and WordPress eCommerce platform developer

How to use Marketo in your growth marketing resume:

Set up the marketing funnel using Salesforce and Marketo with comprehensive lead nurture programs to generate quality MQLs/SALs.

Here’s how to include skills for Growth Marketing resume

Display & Video 360 Campaign ManagerSearch Ads360Facebook Business ManagerGoogle AnalyticsARAPData Studio
HubSpotMailChimpWordPressWooCommerceMicrosoft DynamicsSalesforce.comContactuallyOffice365Google SuiteSlackBaseCampQuickBooks
Proficient in:
HootsuiteAdobe SuiteMicrosoft OfficeWordpressProject Management ToolsContent Management SystemsMailchimp
Facebook Ads ManagerMicrosoft ExcelMySQL (Mobile attribution)Google Analytics FirebaseGoogle Ads platformFreshWorksMixpanel CanvaMailchimpSlackWordpressGoogle Tag Manager Keyword PlannerTrelloGoogle Search ConsoleMozAhrefs
You can also take a look at how to write a propergrowth marketing resume.

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