What's the number #1 skill you need to improve negative customer feedback and boost sales?
Client relations - a soft skill based on providing and improving the entire customer experience. Like with any interpersonal skill, the efforts are complex, but also crucial if you want a strong and clear connection with your clients.
Client relations managers install strategies to resolve potential client problems before they happen.
They also communicate on a day-to-day basis with clients to
- better understand their pain points and problems,
- support them in setting and achieving goals
- highlight the benefits of a certain business or product
Client relations should be straightforward, honest, and receptive.
Building a strong, customer-facing foundation provides not only a good boost to business, but also an excellent ground for healthy (and long) B2B partnerships and B2C loyalty programs.
As a soft skill set, client relations should be implied on your resume using your experience, achievements, and results.
And if you’re still wondering if you should include this particular skill on your resume…
Why are client relations important on your resume?
According to statistics by the U.S. Bureau of Labor, professionals in customer-facing roles could find a job in virtually any industry or niche.
But even though there are plenty of opportunities out there, this skill set comes along with many challenges and obstacles.
Take for example the fact that client relations are difficult to build - especially if you are impatient and short-tempered.
Within your role, it is extremely important to be receptive and interested in customers' needs, demands, and opinions.
If you manage to find a common and understandable way to communicate with your customers, then your work will be more effective.
It's no secret that client relations are at the heart of almost every business.
Being able to create and maintain quality client relations, will certainly open many doors for you in the business world.
Because who doesn't want an employee who knows how to communicate with and attract customers?
What skills, activities and accomplishments help you highlight your client relations
Happy customers can bring about lots of benefits to your organization. There are some main skills you should be able to highlight when describing client relations on your resume:
Active communication and listening skills: your approach should be aimed at finding a common language with the customers. Whether that's by being more active on the conversation side or taking the time to understand their needs, demands, and problems.
Your resume can showcase the logic you've used to resolve a customer issue via various communication skills, thus strengthening client relations.
Flexibility and adaptability skills: within any customer-facing role, you will often have to face versatile and new (at least for you) situations. The ability to seize the spur of the moment and adapt to your customers is crucial for success.
What did you do the first time you received negative feedback from a customer? Highlight your flexible approach to turning the situation around.
Customer service skills: trust is at the core of successful client relationships and is the reason why it takes a lot of time to build them. You'd have to be empathic to customer needs, provide them with honest information, and be memorable.
The customer must always come first: illustrate instances where you've had to deal with customer issues with patience and understanding.