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Professional Media Planner Resume Examples & Guide for 2021

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Volen Vulkov Avatar
Volen Vulkov
8 minute read
Updated on 2021-01-14

Successful digital media planning rests on your ability to sell effective campaigns for clients. But first, you need to sell how great you are going to be at the job with the perfect Media Planner resume.

Spotlight these skills in your resume.

Julius Klein

help@enhancv.com

Milano
Experience
Mobile Marketing Manager & Media Planner
Lessard2018 - Ongoing
Milano
Lessard - listed in the STAR segment of the Milan Stock Exchange – is an international leader in professional digital services. I worked in the marketing team as:
Worked with 20+ clients such as Hoe Pharma, Ikeda Mopiko and Accenture.
Recommended & rationalized media spending with budget of 22 million
Managed budgets totaling over $125 Million dollars
Handled average monthly media spends of about 13 Mn INR
Sr. Media Planner – Digital & Mobile Services
Renaud2017 - 2018
Milano
Renaud is a global communications planning and media buying network, built on a culture of smart strategic thinking and creative innovation
Recommended & rationalized media spending with budget of 22 million
Established target audience that would accelerate a 12 % sales growth goal
Led billing and budget reconciliation processes for over $1MM of media invoicing each month
Executed $100mm+ media budgets for the Microsoft Cloud brand
Media planner
Wolf Inc2015 - 2017
Milano
Wolf Inc is media planning and full client service agency, part of I&F McCann Grupa, Job description:
Independently created and implemented media plans across 8 categories for Hindustan Unilever.
Planned and managed a campaign spanning 17 local markets over a three-month flight
Managed the daily workload and oversaw the education of 3 Junior Media Planners
Pitched and successfully won 3 new business accounts
Managed strategy and tactical execution across T-Mobile US's prepaid and post-paid B2C SEM programs
Junior Media Planner
Drouin S.A.R.L.2012 - 2015
Milano
Drouin S.A.R.L. is South Africa's first privately owned Free-to-air channel, with 16 million South Africans watching daily.
Activated 70+ annual digital media campaigns (multicultural and English)
Assisted on project 10-15 hours weekly
Education
Bachelor's in Marketing; Minor in Graphic DesignRoger Williams
Master in ManagementEcole Supérieure de Commerce de Bordeaux
Languages
SpanishNative
EnglishNative
GermanBeginner
Strengths
Growth Hacking
Thrive on opportunities to launch new products in competitive environments

How to write your Media Planner resume experience section

Experience
Media PlannerZenithOptimedia Group I The ROI AgencyOne of the world's leading media agency networks that specializes in media investment management.
Worked with 20+ clients such as Hoe Pharma, Ikeda Mopiko and Accenture.
Planned and executed all media advertising campaigns of assigned clients including managing expectations, concerns and feedback.
Negotiate with media owners to acquire value added media packages for clients and to solve any problems encountered during the execution of clients' advertising campaigns.

Experience
Media PlannerMEC (MediaEdge:CIA Malaysia)Settore informatico, nuove tecnologie
Using media tools, access, acquire and cross checked clients' and their competitors' advertising campaigns' data for analytics, insights, reporting and presentation.
Supporto delle attività di comunicazione esterna/Interna aziendale
Adattamento contenuti e materiali per il web

Experience
Media PlannerWOW EFF LTDCompany Description
Meeting and liaising with clients to discuss and identify their advertising requirements: • working with agency colleagues to devise an advertising campaign that meets the client's brief and budget • working with the account manager to brief media, creative and research staff, and assisting with the formulation of marketing strategies • consulting clients about campaign requirements Developing media plans: • monitoring the effectiveness of campaigns • monitoring work progress and keeping in contact with clients at all stages Media buying and control of orders: • managing campaign costs and invoicing clients • preparing post buy reports Participating in the preparation of reports and presentations for agency clients: • collecting data and writing competitive reports Liaising with, and acting as the link between, the client and creative agency to ensure that communication flows effectively
Advertising strategy development for LVMH group
Managed multiple client budgets on a quarterly basis, as well as all financial aspects for each client in association with the respective buys placed on their behalf.

Here’s what a recruiter is looking for in a Media Planner resume

  • Relevant education + experience and training in developing and launching effective marketing campaigns, creating stronger brands, improving conversion rates for clients, etc
  • Content management and project management skills, particularly in content strategy, promotion, and programming across various digital platforms
  • Great digital marketing skills, including search engine optimization, search engine marketing, social media marketing, and email marketing
  • Technical competence with common software programs and systems, such as Adobe Creative Cloud, Java, Photoshop, and WordPress
  • Great communication skills that cover a whole suite of interpersonal dynamics, including client relations and services, collaboration with various creative and account teams, proposal presentations and development, proofreading and editing.

PRO TIPAs digital media evolves, the best media planners need to continually learn to harness new technologies to create value for their clients. In writing your resume, highlight your ability to keep up with the changes in the digital sphere and stay creative.

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